Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Analyze consumer sentiment and brand health. You can use it across multiple online channels to keep an eye on specific keywords, phrases and hashtags. Analyze consumer sentiment and brand perception.

Influencer 111

Influencer Tools Marketing Software 111

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. When you listen to your customer base, you can engage in ways that feel authentic instead of forced, increasing acquisitions and gaining valuable insights along the way. The Benefits of Listening.

Tools 116

Tools B2B Sentiment Notification 116

agora pulse

JANUARY 3, 2020

” Nationwide donated toys and gifts to a local charity resulting in organic content, which was then authentically retweeted. First, tweets with hashtags get 100% more engagement, so don’t forget to use them in your posts. positive sentiment around the conversation. Maximize Twitter video content.

Twitter 129

Twitter Tips Influencer Hashtag 129

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Sentiment Analysis At the end of the day, your company’s mission is to provide something valuable to your audience. They also amplify their employees’ voices with the hashtag, #adobelife.

Social Media 62

Social Media B2B Sentiment How To 62

Sprout Social

JULY 12, 2022

It is one arm of an effective crisis management strategy, and typically involves multiple internal teams (corporate communications, public relations, social media, and legal to start) collaborating across various channels including the business’ social, web and email properties. The importance of strong crisis communication.

Examples 109

Examples Brands Sentiment Reputation 109

Unmetric

JUNE 11, 2019

Using the tool’s hashtag tracker you can discover the most engaging hashtags used by your brand. In addition to that, the tool gives you real-time social insights on sentiment analysis and mention analysis. The tool garners authenticity for brands backed up by voices of trusted influencers to target a new audience.

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. This helps promote collaboration while reducing redundancy and duplication of effort. Are you looking to create a more efficient social media workflow?

Template 134

Template Templates Social Media Tips 134

Pixlee

SEPTEMBER 22, 2021

87% of brands use UGC for authentic (and free) content. Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively. Use social sentiment data to determine potential holes in your customer service strategy.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

87% of brands use UGC for authentic (and free) content. Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively. Use social sentiment data to determine potential holes in your customer service strategy.

Data 52

Data Social Media UGC Sentiment 52

Keyhole.co

NOVEMBER 9, 2023

The effectiveness of influencer marketing depends on the right influencer, the authenticity of the collaboration, and the alignment of the brand with the values of the influencer. You can search for specific influencers or hashtags relevant to your brand or target audience. Keyhole is not just limited to tracking influencers.

Metrics 52

Metrics Influencer Campaign CPA 52

Sprout Social

DECEMBER 11, 2019

Post mandatories: This section includes guidance like ways the product should and should not be portrayed, required hashtags and any language restrictions from the brand’s legal team. Our three panelists echoed this sentiment.

Influencer 98

Influencer Campaign Marketing How To 98

agora pulse

SEPTEMBER 21, 2019

Consumers are craving authenticity and many influencer strategies need some refining. The founder realized that the brand was losing its authenticity when Instagram influencers started messaging the company asking for free stuff and the influencer campaigns also started getting many comments like “This is just another paid ad.”

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

Consumers are craving authenticity and many influencer strategies need some refining. The founder realized that the brand was losing its authenticity when Instagram influencers started messaging the company asking for free stuff and the influencer campaigns also started getting many comments like “This is just another paid ad.”

Influencer 116

Influencer Social Media ROI Social Media Management 116

Hootsuite

JULY 6, 2022

And to crowdsource sentiment on your brand. Article, for example, uses their Instagram bio to ask folks to use their branded hashtag to post their UGC. It makes their recommendations authentic, and their followers are more likely to have a shared interest. They then repost people’s content on their feed.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

OCTOBER 23, 2019

You can build trust and connection by being transparent and responsive, and by understanding sentiment towards your brand you’ll be able to get ahead of any issues before they become a serious problem. With every launch, eager fans wait by their computers to get their hands on the latest limited-edition sneakers or celebrity collaboration.

Loyalty 87

Loyalty Brands How To Discount 87

Keyhole.co

OCTOBER 21, 2023

Using social media monitoring tools, you can record the mentions, conversations, reviews, and sentiments that might affect the success of your brand. Sentiment analysis: Analyze the exchanges’ emotional undertones. Team Collaboration: Allows multiple team members to manage accounts collaboratively.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

FEBRUARY 22, 2024

Industry conversations, social media trends , current events and even brand sentiment can impact the success of your campaign. This influencer analytics tool uses AI to track audience demographics, engagement rates and follower authenticity. Influencer marketing trend analysis Social media users expect brands to read the room.

ROI 102

ROI Analytics Influencer Campaign 102

Sprout Social

FEBRUARY 23, 2023

Integrating social into every aspect of your strategy drives more compelling, authentic messaging from the ground up. Now, social media has blurred the boundaries between the two, driving even closer collaboration between the functions. Has sentiment been trending up or down in recent months?

Social Media 108

Social Media Brands Press Release Sentiment 108

Keyhole.co

SEPTEMBER 12, 2023

For example, Descope, a passwordless authentication solution, created an explanatory video around OAuth Implementation and the current flaw affecting Azure AD OAuth apps. Tactic #6: Collaborate with influencers When you collaborate with influencers, your videos reach a wider audience, getting more eyeballs on your content.

YouTube 52

YouTube Video How To Sentiment 52

Sprout Social

DECEMBER 20, 2023

Which means you need a tool that enables collaboration between your teams—ideally with AI capabilities to speed you up too. The calendar also enables seamless collaboration with in-calendar notes, content placeholders, drag-and-drop functionality and Approval Workflows that enable internal and external stakeholder reviews.

HootSuite 108

HootSuite Brands Price Collaboration 108

Sprout Social

AUGUST 27, 2020

Honestly, it’s hard to think the last time there wasn’t a trending hashtag to boycott a brand or public figure. Even a single, seemingly small or isolated issue can turn into a flurry of memes, Retweets, comments or a trending hashtag, so it’s important to move quickly and respond ASAP. On the other hand, a brand misstep can be costly.

Brands 133

Brands Sentiment Social Media Management Issues 133

Sprout Social

NOVEMBER 3, 2021

Plus, they created their own branded hashtag to maximize visibility for the Twitter chats they host regularly. Scheduling social media content that is intentional and driven by data and insights will pay off in attracting an authentic, engaged audience of social media followers. Collaborate with microinfluencers.

Social Media 139

Social Media Tips Authentication Collaboration 139

Keyhole.co

FEBRUARY 26, 2024

Tabs Chocolate ditched the regular paid marketing efforts and focused on creating consumer trust through authentic content. You can authenticate your account on Keyhole, get a pulse of audience sentiments, and see which social media platforms will work the best for your brand. So, they got creative with their approach.

Social Media 59

Social Media Strategy UGC Influencer 59

Keyhole.co

NOVEMBER 18, 2021

If influencer marketing is an integral part of your marketing strategy, chances are, you might be collaborating with a large number of influencers. Any red flags, such as negative sentiment or fake followers can be vetted at the beginning. Hashtag tracking allows you to find the most relevant influencers in any industry.

Influencer 124

Influencer Campaign Tools API 124

Sprout Social

JANUARY 20, 2021

In Sprout Social, users have the power to build Listening Topics around specific accounts, hashtags, industry keywords and more. Feedback, opinions, sentiment and other qualitative data signal why and where these conversations are happening.

B2B 110

B2B Research Sentiment Marketing 110

Keyhole.co

DECEMBER 13, 2022

Agorapulse allows social media managers to stay organized, save time, and easily manage multiple social media accounts with its inbox, publishing, reporting, monitoring, and collaboration features. . Hashtag tracking and analytics: Hashtag tracking helps you forecast whether your campaign will hit the goals with ML-led predictions.

Social Media Management 52

Social Media Management Price Hashtag Analytics 52

Keyhole.co

DECEMBER 26, 2022

Influencer marketing is a type of social media marketing strategy that sees brands collaborate with influencers. 71% of influencers believe that what keeps their audience engaged is an honest and authentic voice. So you are likely to see the #hellofreshpartner hashtag as you scroll your Instagram timeline. Why it works?

Influencer 52

Influencer Campaign Instagram Data 52

Likeable

AUGUST 26, 2019

These accounts have gained unforeseeable momentum across an internet where hashtags like #dogsofinstagram have collected more than 155 million posts. Be authentic. A quarter of content shared to social media features pets—so much so that one in six pet owners has created a social account specifically for their pet. Put your pets first.

Influencer 112

Influencer Communities Social Media Instagram 112

agora pulse

APRIL 21, 2020

Sachin Sharma, director, sales and partnership, TikTok India, said, “We are thrilled to have once again collaborated with Lay’s for this unique challenge. Consider public sentiment surrounding your brand, and, if in doubt, disable the feature. Authentic content. Brand tip: Want to find a good hashtag for your campaign?

Questions 109

Questions Marketing Hashtag Analytics 109

Hootsuite

NOVEMBER 13, 2019

Keep tabs on what others are saying about your organization with our guide to social media sentiment analysis. moment, there are ways businesses and organizations can authentically use the platform. You’ll also want to make sure that information shines an honest, but positive, light on your business.

Marketing 111

Marketing Survey Mobile Trends 111

Hootsuite

JULY 9, 2019

These videos should feel candid and authentic, which means giving creators free rein to share their honest thoughts. In addition to showcasing detailed testimonials on your website or brand materials, use brief but high-impact sentiments in your marketing messages. A word of caution: don’t get too prescriptive! User-generated content.

Strategy 111

Strategy How To Marketing Review 111

Hootsuite

JULY 7, 2020

Social media and activism have been inseparable since the 2010 Arab Spring demonstrations and since 2013, when the #BlackLivesMatter hashtag was used for the first time. In both events, social media and hashtags played an instrumental role in mobilizing the human rights movement offline. What is social media activism? Source: Twitter.

Hashtag 145

Hashtag Activities Social Media Retail 145

Hootsuite

SEPTEMBER 2, 2020

Encourage mentions and hashtags. Geotags, hashtags and mentions expands the conversation and creates a sense of community. I LOVE connection (thanks instagram ) and value family, authenticity, adventure, hard work and kindness most. A ranking of Instagram comments by positive or negative sentiment. : @jordys.book.club.

Instagram 143

Instagram How To HootSuite Geotagging 143

Hootsuite

APRIL 19, 2023

We’ve all cringed at a brand’s tone-deaf post or hashtag fail. Social media etiquette is more important than ever, especially now that brands are expected to be “human” and “authentic” online. Overloading on hashtags often looks messy, but that’s not the only issue.

Social Media 145

Social Media HootSuite How To Reputation 145

Sprout Social

MARCH 27, 2023

Components of a social media campaign include: Organic posts Paid promotions Contests and giveaways Branded hashtags User-generated content Creator partnerships Social media campaigns are often part of an omnichannel strategy. The tactics share a common purpose and are designed to reach your company’s goals.

Campaign 128

Campaign Social Media UGC Metrics 128

Keyhole.co

JANUARY 21, 2024

A verification mark is a valuable asset you can gain to boost brand authenticity and credibility in the eyes of your audience. You should analyze Twitter data as follows: Brand mentions Post engagements Best-performing posts Hashtags Follower insights (country, language, age, gender, etc.) So, what’s happening at your company?

Examples 52

Examples Strategy Twitter Marketing 52

agora pulse

JULY 3, 2019

A word of caution: Give your audience authentic influencers; otherwise, you risk wasting your money and effort. Consumers view micro influencers as more authentic than macro influencers. Remember, traders, investors and buyers follow hashtags on Twitter. Trending finance hashtags include: #NYSE – The New York Stock Exchange.

Social Media 117

Social Media How To Influencer Policies 117