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Set Up an Online Reputation Management Strategy That Wins You More Sales

agora pulse

Managing online reputation is more than maintaining a positive online image and building brand awareness. Brands are expected to be active on social media and respond to customers immediately. Small brands find it hard to set up a social media listening routine that fits within their budget. Here’s how.

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What Does Your Twitter Avatar Say About You?

Socialized

If you’re a liberal, you have a green avatar and tweet from TweetDeck on your iPhone while driving your Prius. Logo : A little impersonal but also a nice way to show affiliation with a brand. It’s all about the authenticity, baby. Animal lover : Usually a picture of a cat or dog, but squirrels also seem to be popular.

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What Is Your One Big Truth About Social Media?

Diva Marketing Blog

What does authenticity mean in 2013? . So to get those people-to-people connections, I have to go to Instagram, where the “conversations” (via photos) are just that more authentic. Therefore the act of authentic, real engagement is so incredibly important. One truth that still remains consistent even in 2013.

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How to Get Insanely Productive with Social Media Updates to Scale Your Referral Traffic

Kikolani

I use it to catch up with my content brainstorming dashboards to get inspired as well as check if I missed any conversations involving brand names and hashtags I am monitoring. Without instant spontaneous replies, retweets, comments and likes your social media accounts will lack the most important component: Authenticity.

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Relationships Don't Matter

Diva Marketing Blog

Bloggers like to build relationships with the people who pitch them stories; however, that is not always the case for content publishers like Jeffry Pilcher , of The Financial Brand. . About The Financial Brand: The Financial Brand is a niched B2B online publication about banking and brand/marketing.

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10 Community management tools to engage with your audience

Sprout Social

Community management is the process of engaging customers across digital channels to increase brand loyalty and grow authentic connections with their audience. Creating a brand community is a way to be accessible for your audience through customer service and engaging online content. What is community management? NapoleonCat.

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We Interrupt This Lifecast: Syndication Overload (Part 1)

Firebelly

People log on to Facebook to interact with their friends and brands, NOT to be bombarded with with your conversations on another platform that dont apply to them. Selective Tweets or only posting certain tweets to FB via Tweetdeck etc is a great way to integrate but not alienate. For me, if they don't like what I'm about.