The Realtime Report

FEBRUARY 5, 2024

Now, the work to be better and get better results must start with your skill set, but there are ways to make your work look appealing online. Find Your Voice Finding your voice starts with knowing your brand so that you can execute the tone of the brand within your captions, photos, stories and more.

Social Media 91

Social Media How To Authentication Skills 91

Ignite Social Media

JULY 6, 2023

In today’s digital age, personal branding on social media is more important than ever for thought leaders and executives. A well-crafted personal brand not only enhances credibility but also establishes a strong connection with your audience, and ultimately drives business success.

Social Media 167

Social Media Tips Authentication Resources 167

The Realtime Report

APRIL 16, 2024

The measures taken by Google include prioritizing original and authentic reviews over recycled information that passes around aggregator sites. “AI Helms advises companies to adhere to ethical content creation practices, emphasizing quality and authenticity in their work. “We

Google 91

Google Aggregator Authentication Collaboration 91

Buffer Social

JANUARY 3, 2022

Building a unique, authentic brand is essential for any business. But many founders confuse their business brand with their personal brand. Your personal professional brand is a perfect platform for sharing and promoting this type of work while still allowing the business to continue to operate as normal.

Small Business 85

Small Business Brands Meeting Domain Name 85

Social Media Strategies Summit

JANUARY 28, 2021

When it comes to using Instagram to market your brand, your follower count isn’t the be-all-end-all. Your Instagram captions are an opportunity to connect with customers and build brand trust and awareness. Clarify Your Brand Voice. Your brand voice is the core of boosting engagement on Instagram.

Instagram 130

Instagram Engagement Brands How To 130

The Realtime Report

JANUARY 6, 2022

Why Should a Brand Include AI Voice into Their Audio Content Strategy? Brands that want to stay ahead need to leverage AI Text to Speech convertors to develop the perfect audio content strategy. It allows brands to have a unique voice that represents them and helps them stand out. When to Use a Synthetic Voice for Your Brand?

Strategy 91

Strategy Brands Content Authentication 91

Sprout Social

JULY 25, 2022

Brands of all sizes are eager to find ways to feature creators in their campaigns. As creators continue to dominate the platform, brands need to know how Instagram influencer marketing works. Influencer marketing is a promotional strategy based on partnerships between brands and social media creators (“influencers”). .

Influencer 110

Influencer Instagram Brands Marketing 110

Pixlee

DECEMBER 8, 2020

While not a new trend, social media content creators are blurring the line between brands, media powerhouses and marketers. . As brands look to adopt new models for engaging their audiences, creators become increasingly viable candidates for social media managers. Good communication skills are among creators’ strongest assets! .

Social Media Management 96

Social Media Management Social Media Brands Content 96

Sprout Social

MAY 18, 2023

Yet, strong social media copywriting skills remain the foundation of bringing a social strategy to life. Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. What are they missing?

Social Media 126

Social Media Template Templates Skills 126

Hootsuite

NOVEMBER 14, 2022

And brands… As you know, social media changes constantly. Creators and brands, this article is chock full of strategies for both of you. Bonus: Download a free, fully customizable influencer media kit template to help you introduce your accounts to brands, land sponsorship deals, and make more money on social media.

Social Media 112

Social Media Brands Tips Affiliate marketing 112

Ignite Social Media

JULY 19, 2019

When it comes to reaching these users, here are our top travel brands on social. On a continual basis, we encourage OBX visitors to share their photos and videos with us using our branded hashtag, #OBXnow. BD also partners with global travel brands to develop content and campaigns to promote specific destinations. Let’s talk.

Travel 94

Travel UGC Brands Tourism 94

Sprout Social

FEBRUARY 12, 2024

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. Align with the right influencers Align with the right influencers for your brand. When you do, your brand’s message resonates with an already engaged audience.

Influencer 106

Influencer Marketing Collaboration ROI 106

Buffer Social

JANUARY 22, 2024

A new frontier for influencers and brands on LinkedIn LinkedIn hasn’t been the place to go “just to get a job” in a long time. He shared that he’s started to work with brands on sponsored content on LinkedIn and had more inquiries from companies interested in partnering with him on sponsored posts and newsletters. 

Social Media 101

Social Media Authentication LinkedIn B2B 101

Ignite Social Media

NOVEMBER 13, 2023

We’re sharing four stellar examples (and a bonus) any brand can learn from to spark your social content creation. This imaginative video content intrigues audiences and immerses them in the brand’s world. Place your product or service inside the green screen to tell a captivating brand story.

Social Media 96

Social Media Transportation Review Instagram 96

Waxing UnLyrical

JUNE 24, 2019

In fact, 58 percent of brands have seen improved brand awareness and perception from influencer marketing campaigns. They are often more authentic and more likely to have actually used the product or service. You may hear some complain micro influencers are not as savvy about the needs of the brand. Authenticity.

Influencer 237

Influencer Authentication Survey ROI 237

Convince & Convert

DECEMBER 15, 2023

Social media SEO is optimizing your social media channels for reach and visibility to help you drive brand awareness, build trust, and contribute to generating leads. The SEO of search engines and social media matter equally in creating a trustworthy brand identity. What is social media SEO?

SEO 154

SEO Social Media Strategy Hashtag 154

Buffer Social

MARCH 29, 2023

Since then, she’s worked with several brands and charges up to $125 for one video. That’s the story of many UGC creators – they go in with zero experience but armed with a smartphone and a creative eye, they can start charging brands to talk about their products and services for their social media platforms in no time.

UGC 87

UGC Film How To Skills 87

Sprout Social

MAY 23, 2023

Today, it means adding AI to your social media skills to keep all the plates spinning. Putting AI in charge is risky From spreading disinformation, to creating posts based on offensive AI output , putting unchecked AI in charge of social can create a brand crisis—any communications leader’s nightmare. Let’s get into why.

Team 134

Team Social Media Management Skills Trends 134

Oktopost

MARCH 26, 2024

In a world where authenticity, transparency, and efficiency are not just valued but expected, direct communication between brands and their customers is the heartbeat of modern-day business. LinkedIn’s professional environment makes it an ideal platform for building authentic relationships and engaging with potential customers.

B2B 62

B2B LinkedIn Authentication Loyalty 62

Sprout Social

NOVEMBER 1, 2023

Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships. For example, a meet the team series on LinkedIn or Instagram could shine a light on a brand’s workplace culture. We’ll discuss why it works and how brands can leverage it to its full potential.

Campaign 90

Campaign Content Upcoming Authentication 90

Later

FEBRUARY 16, 2021

More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . UGC is a great way to humanize your brand. Spotify’s Data Storytelling.

Campaign 91

Campaign Social Media Brands Apparel 91

Buffer Social

SEPTEMBER 11, 2023

This is your street credibility and personal brand all rolled into one. Thanks to that hard work and consistency, I've established a personal brand grounded in credibility and respect, and grown my follower count to 45,000. Add your skills, endorsements, and recommendations It’s time to buff up that skills section.

LinkedIn 113

LinkedIn Tips Skills URL 113

Ignite Social Media

MARCH 18, 2024

However, while Duke certainly has some inherent advantages being one of the premier brands in college basketball, I believe their approach contains numerous takeaways that any social media marketer can apply, no matter what industry you’re in. ” For many brands, social media is still under-resourced as an afterthought.

Social Media 96

Social Media Marketing Nielsen Resources 96

Buffer Social

DECEMBER 9, 2021

Corporations like Apple, Nike, and Starbucks are known for their solid, instantly recognizable brands that are woven through everything they do. While the same can be said for many smaller businesses, building a brand from the ground up can feel daunting for entrepreneurs, especially if you’ve never done it before.

Company 84

Company Brands Apple Small Business 84

Convince & Convert

DECEMBER 23, 2010

Increadingly, social media needs to become a skill, not a job. Here are five skills that should be present within as many people in your company as possible: Brand Immersion and Representation. Now you need to give everyone some guidelines but also the freedom to articulate and represent your company in their own authentic way.

Skills 134

Skills Social Media Metrics Guidelines 134

Twist Image

FEBRUARY 3, 2017

Many of the best leaders (in business, community, politics and entertainment) study leadership traits like presentation skills, body language, persuasion with a depth and riguer that few of us do. In short: I get to watch some of the world's best brands and leaders present their ideas. authenticity. presentation skills.

Authentication 40

Authentication Startup Conference Skills 40

Sprout Social

SEPTEMBER 21, 2023

For brands, combing through influencer media kits can be stressful. Through these presentations, creators essentially pitch themselves for potential collaborations with brands. These presentations are a snapshot of a creator’s personal brand and track record. However, YouTube is more of a hub for digital creators.

Influencer 93

Influencer UGC Metrics Case Study 93

Social Media Strategies Summit

JULY 14, 2022

Every day is so different that it allows me to tap into my creativity and problem-solving skills. Never forget that at the center of any great campaign idea is a person you’re trying to connect with, so always speak authentically and connect with them on a human level. What do you love about your job?

Education 205

Education Case Study Overview Upcoming 205

Sprout Social

DECEMBER 12, 2022

“Brands are scrambling to figure out what the future of social media looks like as a result of all the recent network shake ups,” says Mike Blight, Senior Market Research Manager at Sprout Social. can still be tinkered with to figure out the perfect concoction for what your customers want from you as a brand.”

Social Media 97

Social Media Social Media Management Authentication Sentiment 97

Oktopost

FEBRUARY 2, 2022

Prior to her role at SmartBug®, she was VP of Sales and Marketing at Allbound, a PRM software-as-a-service solution provider where she was responsible for developing and executing an inbound demand generation strategy, raising brand and market awareness for Allbound, and channel sales and marketing.

Data 150

Data B2B Apple Marketing 150

Sprout Social

SEPTEMBER 30, 2022

Social media has given brands and businesses a platform to engage with their customers. Along with David Sullivan , a Strategic Business Development Representative for Sprout Social, we reached out to our friends at Chili Piper to help us break down the art of social selling from the brand account. Generate leads and drive revenue.

Tips 133

Tips Authentication LinkedIn Groups 133

Buffer Social

JANUARY 10, 2024

Although the vision has changed as I gain more clarity on where I’m taking my brand, my perseverance and authenticity have kept me going.  I am trying to remain authentic and remember my ‘why’ Let’s talk about imposter syndrome and self-doubt.    3.

Travel 78

Travel Blogger Marketing Authentication 78

Hootsuite

NOVEMBER 23, 2022

Even if you don’t recognize the term, you’ve probably seen content made by these creators on your favorite brands’ accounts. Bonus: Unlock our free, customizable pitch deck template to successfully reach out to brands and lock down the influencer partnership of your dreams. It feels authentic. What is a UGC creator?

UGC 92

UGC Film Authentication Influencer 92

Hootsuite

JANUARY 18, 2024

No matter your industry—accounting, consulting, dog-food manufacturing, wig-weaving—this is a captive, active audience that your brand can’t afford to ignore. So read on for everything you need to get started with your brand-new social media game plan, and a list of our favorite resources to help you grow from social rookie to all-star.

Social Media 121

Social Media Tips HootSuite Marketing 121

Social Media Strategies Summit

OCTOBER 21, 2021

What is a skill you’ve paid to learn online (via something like Masterclass) that you found super rewarding? Brian Scudamore is the Founder and CEO of O2E Brands , the company behind home service brands like 1-800-GOT-JUNK? Box is a pretty big deal, but it’s nowhere near the leagues of massive brands like Dropbox or Spotify.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Buffer Social

OCTOBER 5, 2023

One principle that he uses to boost this connection with his audience is the “labor illusion” principle – giving a behind-the-scenes look at how much work went into what you’ve created to add authenticity and increase the work’s perceived value. It's a fine balance, though.

Collaboration 91

Collaboration Skills Authentication Communities 91

Sprout Social

AUGUST 24, 2022

Olivia Jepson , Sprout’s Social Media Strategist, is the unofficial face of our brand on Instagram and TikTok. If you’ve seen her online, you might wonder how she got here and what skills are required to become a social media manager like her. Instead, practice honing your skills on your own personal social media accounts.

Social Media Management 102

Social Media Management Social Media Tips Skills 102