agora pulse

AUGUST 13, 2020

It will help you find targeted accounts quickly more likely to engage with your brand. You can also look at each individual account in your inbox and see their past engagement with your brand, make notes, and even add labels. Hashtags and Social Media “Listening”. Simply search any relevant hashtag in the search.

Instagram 161

Instagram Tips How To Hashtag 161

Sprout Social

DECEMBER 9, 2020

Soon, brands joined in on these trends too. Native analytics tools on different social media platforms give you some idea of the trending conversations and hashtags relevant to your business. On the desktop client or mobile app, it shows you “What’s happening” and gives you a real-time update of trending topics and hashtags.

Trends 126

Trends Hashtag Meme Sports 126

Sprout Social

NOVEMBER 21, 2022

In this article, we’ll walk through case studies from top certified TikTok marketing agencies to show how they use TikTok to grow their clients’ brands, building a business case for more agencies to expand their services. The brand wanted to use TikTok to drive traffic to their website and increase their reach to a more engaged audience.

Case Study 114

Case Study Marketing Directory Retail 114

Sprout Social

AUGUST 7, 2023

Brands and the social media managers that run them took to the platform with enthusiasm. According to Mosseri, confirmed features include a desktop version, hashtags , expanded search functionality and direct messaging. Right now, it’s a mobile-only app with a closed API. The response to Threads was different.

API 92

API Social Media Management Platform Instagram 92

Pixlee

DECEMBER 13, 2021

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. What Defines an Ecommerce Brand in 2022? Brands are defined more by their community than by who they say they are. Technology. Source: Justcoded.

Strategy 52

Strategy UGC Brands Apparel 52

Keyhole.co

NOVEMBER 13, 2023

Who could have guessed that a catchy jingle and a fifteen-second skit could revolutionize brand visibility in today’s digital marketing space? With an astounding 2 billion downloads , TikTok has transformed from a fun, spirited app into a substantial player in brand marketing and monetization. The answer is simple — TikTok SEO.

SEO 52

SEO Content Hashtag Trends 52

Sprout Social

NOVEMBER 11, 2019

For many brands today, marketing to Gen Z might feel like trying to talk to aliens. It’s also key that brands learn how to bridge the gap between Gen Z and other generations of customers, particularly millennials. Because at a glance, the so-called “smartphone generation” is a totally new species of consumer. The reality, though?

Marketing 89

Marketing How To Authentication Discount 89

agora pulse

JANUARY 3, 2020

Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. Many brands struggle to build a Twitter following and grow their profile organically. 80% of Twitter users access the platform on a mobile device. 93% of Twitter video views are on a mobile device.

Twitter 129

Twitter Tips Influencer Hashtag 129

Pixlee

MARCH 31, 2021

But don’t lose hope, 85% of people are willing to grant permission for brands to use their content. Does it fit your overall brand message or align with a specific campaign? Make sure the content blends well with your brand aesthetic and style. . Use Unique Hashtags . Treat UGC like any other piece of marketing content.

UGC 88

UGC Curation Posterous Hashtag 88

Pam Moore

MARCH 23, 2016

The topic of conversation is “The future of brand experience.” Your brand is not defined by your brand guidelines, fancy corporate marketing speak, your website, or even your content marketing strategy and calendar. The future of marketing is brand experience. Customer experience is your brand.

Conversation 110

Conversation Brands Hotels Eventful 110

Sprout Social

MAY 4, 2021

Social commerce features are emerging across a number of platforms, creating new opportunities for brands big and small. Over 50% of all internet traffic is from mobile devices , and mobile users have a much higher cart abandonment rate than desktop users. Online shopping is going social. The Tiny Tassel.

Retail 139

Retail Instagram Buy Social Media 139

Buffer Social

NOVEMBER 29, 2018

But REI, an outdoor clothing and equipment brand, does Black Friday differently to other retailers. REI’s CEO, Jerry Stritzke believes that the relationships between consumers and brands are changing — whilst you used to be able to win people over with deals, you now need “something more”, he told Business Insider.

Brands 94

Brands Retail Campaign Authentication 94

Mindjumpers

DECEMBER 9, 2015

India is a mobile first country where 41% of total mobile users are active on social media. The increasing affordability and use of Smartphones as internet devices means India is serving data to almost one billion mobile phones, and an individual spends an average of 3 hours on social media every day irrespective of device.

Social Media 100

Social Media Trends Mobile Social Networking 100

Sprout Social

AUGUST 19, 2021

Social commerce features are emerging across many platforms, creating new opportunities for brands big and small. Over 50% of all internet traffic is from mobile devices , and mobile users have a much higher cart abandonment rate than desktop users. The COVID-19 pandemic put further strain on brick-and-mortar businesses.

Examples 133

Examples Tips Patterns Instagram 133

Ignite Social Media

JUNE 29, 2016

User-generated content is an authentic, cost-effective way to get branded content that’s really going to resonate with your brand’s audience … because they create it! In a time where we’re seeing more and more over-produced ads continue to creep into the social space, fans are craving authenticity. Break it down!

UGC 112

UGC Content Library Authentication 112

Twist Image

APRIL 4, 2014

I was immediately taken by someone many would acknowledge as a social media expert who tweeted out something along the lines of "Attention brands: please turn off all of your automated tweets, etc. " The comment from the senior executive read : "The dark side of Twitter and hashtags. So, do you HATE that brand?

Brands 67

Brands Affiliate marketing Hashtag Instagram 67

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. And while focus remains a critical fundamental in photography, Flory and Lutze have learned it’s also integral to the success of a brand. The hashtag has been used over 10k times on Instagram alone.

Issues 136

Issues Survey Campaign Authentication 136

Likeable

MARCH 26, 2019

In 2016, a new video sharing mobile app named Douyin launched in China. Challenges are the norm, usually grouped together with a hashtag. Should brands pay attention to TikTok? Yes, but brands need to be smart in their execution. Vine was shut down in early 2017, and Musical.ly What is TikTok? Thanks to its Musical.ly

Meme 111

Meme Marketing Authentication Feed 111

Pixlee

SEPTEMBER 14, 2020

While the platform began as a music and dance video app for teenagers, it has grown recently, and now plenty of adults, brands, and businesses have a presence on the app too. Unlike YouTube, which is also video-centric, TikTok is designed for mobile devices, and the clips are short bursts of action compared to longer, drawn-out videos.

Influencer 96

Influencer Marketing Hashtag Campaign 96

Buffer Social

OCTOBER 6, 2019

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. Now you can also plan and schedule Instagram Stories directly within Buffer, on web or on mobile. We believe so! Try it now for free. Sean McCabe. TrackMaven.

Instagram 69

Instagram Influencer Brands Upcoming 69

Sprout Social

JUNE 26, 2023

In a world where social media and technology have leveled the playing field between brands large and small, leaders know the only true differentiator is customer experience (CX). Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 104

Sentiment Analysis Patterns Price 104

Hootsuite

MAY 18, 2023

Use vertical content Most short-form video platforms are designed for content to be viewed on mobile devices in a vertical format. Partner with relevant influencers and brands If you’re looking to reach a wider audience, teaming up with influencers or relevant brands can be highly effective.

Video 112

Video HootSuite How To UGC 112

Firebelly

MARCH 28, 2016

Detailed recommendations on how to improve your blog’s performance, mobile display, SEO and security are provided—as well as a checklist of next steps. You can also see how your Facebook page compares to those of similar brands. BONUS: You can enter any blog URL—making it a great tool for competitive analysis too.

Social Media 100

Social Media Tools Hubspot HootSuite 100

Buffer Social

AUGUST 30, 2023

Cultivating deeper connections with and between your followers can inspire brand loyalty and boost brand awareness, engagement , growth, and reach — not to mention that it feels really great to bring like-minded people together around a shared purpose. Be authentic & transparent Communities are built on relationships.

Communities 78

Communities Social Media Community building Groups 78

Pixlee

JULY 14, 2020

Instagram is a powerful platform to help marketers foster engagement and brand affinity, but there wasn’t an easy way to monetize the channel. And while some brands have utilized the native shopping feature, it leaves a lot to be desired in terms of user experience and customer lifetime value. Inspiration Galleries. Direct Uploader.

UGC 62

UGC Tools Content Authentication 62

Buffer Social

DECEMBER 6, 2021

On Twitter or Instagram, you might look to see if there are hashtags you can include or accounts you can tag to get in front of the types of people you’re looking to hire (such as @WritersofColor ). Make sure those details are easy to browse on mobile since as much as 83% of social media browsing happens on our phones.

Social Media 83

Social Media Instagram LinkedIn Reputation 83

Pixlee

DECEMBER 15, 2021

When examining brands that advertise, social media advertising was seen used by about 83% of marketers and ranked second in success behind SEO marketing. It’s also extremely flexible; top brands like Alo Yoga and Lamps Plus use Pixlee’s CRM platform to collect, manage, publish, and measure success from UGC across their marketing channels.

Social Media 52

Social Media UGC Marketing Influencer 52

Oktopost

JANUARY 5, 2021

I speak daily with product, marketing, and sales professionals about the impact that social media can have on developing buyer personas, launching a product, building a brand, or even on individuals standing in their respective marketplace. With many only just dip their toes in from a branding or customer service perspective.

Data 131

Data B2B Statistics Social Media 131

Sprout Social

SEPTEMBER 24, 2018

Like good ol’ fashioned television, IGTV has channels, which brands use however they like. Remember to add hashtags before you publish and link your video to external pages like your website, or other social channels. IGTV connects brands with a whole new audience. Then, simply hit “post.”

Instagram 104

Instagram Fashion Hashtag Video 104

Keyhole.co

NOVEMBER 9, 2023

Shoppers are in a fervor of purchasing due to the numerous holidays within this timeframe, making it essential for your brand to be primed to seize this opportunity. Influencer marketing is a strategy based on utilizing the influence of popular personalities, experts, and opinion leaders to promote products, services, or brands.

Metrics 52

Metrics Influencer Campaign CPA 52

Buffer Social

AUGUST 29, 2016

Storytelling has always been a key part of marketing, and features like Instagram Stories are empowering us marketers to tell better and deeper stories about our brands. From my research, I discovered several creative ways brands and individuals have been using Instagram Stories. We believe so! Track Maven. NASA ( @nasa ).

Instagram 75

Instagram Influencer Brands Upcoming 75

Pixlee

MAY 11, 2021

The page is not optimized for mobile. Decades of successful word-of-mouth marketing has proven that people prefer to hear about the experiences of others like them with a product rather than from an informational, branded ad; word-of-mouth marketing generates more than twice the sales of paid advertising, after all.

UGC 52

UGC Content Metrics Apparel 52

agora pulse

DECEMBER 13, 2018

I also see 2019 as the year when brands align their storytelling with enacting positive social change. And almost two-thirds of millennials and Gen Z express a preference for brands that stand for something. Live Streaming Gets Authentic. 80% of audiences would rather watch a live video from a brand than read a blog.

Social Media 132

Social Media UGC Adwords Influencer 132

Later

OCTOBER 29, 2019

So here’s the truth about 12 BIG Instagram myths — so you can start growing your brand on Instagram with confidence: Instagram Myth #1: Instagram is Shadowbanning Business Profiles. This is a brand new rumor on the scene and we wanted to investigate it! . Instagram Myth #3: Instagram Is Penalizing Your Stories Views .

Instagram 76

Instagram Hashtag Feed Feedly 76

Sprout Social

MAY 5, 2019

Influencer marketing strategies are more difficult to navigate than ever as a brand, but we’re here with a guide to making sense of it all. After enough brand partnerships, some have turned this into a full-time career. She works with brands around the world, fitting them into her aesthetic. Demographics vary on each network.

Influencer 112

Influencer Marketing Survey Campaign 112

Socialmedia.biz

JULY 19, 2018

You’re selling your brand itself. Include branding elements as well, because you’re trying to present your company in the best light possible. So if you begin seeing yourself as something of a brand ambassador, then you’re on the right track. Make Applying Easy for Candidates Using Mobile Devices. Think like a marketer.

Company 61

Company Tips Applications Mobile 61

Buffer Social

OCTOBER 3, 2016

At 27 years young, Everette Taylor is a 4-time entrepreneur and is currently serving as Vice President of Marketing for a fast-growing and revolutionary mobility company called Skurt. How Everette approaches influencer marketing at Skurt and how it has helped to shape their brand. In Everette’s words… 1. Enjoy the show?

Social Media 99

Social Media Marketing Skills Social Media Management 99