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Find UK TikTok Influencers for your brand

Sprout Social

Looking to build buzz for your UK-based brand? The platform, known for its fast-moving trends and authentic content, is often tough for brands to break into. Other choices include entertaining or funny stories, sports, fashion and beauty. He’s worked with brands like Thomas Sabo and Just Eat. million followers.

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What is This “Deinfluencing” Trend and Should Brands Care?

Ignite Social Media

And do brands using influencers need to worry? To some, these fast-talking influencers come off more as “Shill Anything Barbies” than authentic recommenders. And they increasingly demand more thoughtful consumption from both brands and influencers. However, the impact on brands involved in influencer marketing varies widely.

Trends 96
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Strategic brand collaborations: Finding successful partnerships

Sprout Social

There isn’t much that gets consumers more excited than seeing a collaboration between their two favorite brands. Marketers are learning more about their target audiences and some of the most valuable information is what other brands they have their eyes on. What is a brand collaboration? How do brand collaborations work?

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How Fashion Brands Can Use TikTok

Pixlee

But fashion brands have already begun to take the lead (along with cosmetics brands) in terms of TikTok content. TikTok’s unique format and highly engaged user base combine to create an exciting new frontier for community engagement for fashion brands. Before and After Videos with Influencers or Customers.

Fashion 59
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Viral and Cultural Moments: How and When Brands Should Tap into the Conversation

Social Media Strategies Summit

With that in mind, we gathered a panel of leading social media marketers to discuss everything you need to know about jumping on trends, including real-world examples of brands that got it right (and wrong). Trends mean different things to different brands. Consumers crave authenticity.

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Macro influencers are dying: Rethink your influencer strategy

Audiense

NYC Fashion Week September 2023 saw many influencers walk the runway - the most we’ve ever seen to date. While brands thought this would garner a positive response, many people were outraged by this, even going as far as to say they ruined Fashion Week this year.

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How to Grow a Brand to Nearly 60k TikTok Followers

Buffer Social

When did you last pay attention to a generic brand video that wasn’t for research purposes? Many social media users share my perspective, so many brands struggle to create content that connects with their audience in popular formats like short-form video. People want people, not brands or ads. The probable reason?

Brands 86