Pam Moore

MARCH 8, 2018

A brand is not a logo, colors, fancy tag line or even a fancy Super Bowl commercial. A brand is not your Facebook page cover video, Twitter background or set of beautifully designed Pinterest boards or images on your Instagram profile. The truth is your brand is all of these things and more. It’s humans who read them.

Brands 167

Brands Training Policies Template 167

Pam Moore

JUNE 5, 2018

One of the top questions I hear from business leaders, small business owners, executives, sales representatives, and everything in between is, “Pam, do I need a personal brand? Or is an investment in my personal brand only needed if I am looking to be some kind of super famous online social rock star or self centered narcissist?”

Brands 157

Brands How To Authentication Training 157

Pam Moore

MAY 12, 2019

Many business and marketing leaders think a brand starts and ends with a logo, colors and design. In the digital age of today marketers know how to strategically piece together a beautiful canvas of images on their Instagram profile, create eye catching Facebook cover photos, and engaging video intro and outros for YouTube.

Brands 109

Brands Strategy Reputation Authentication 109

Pam Moore

OCTOBER 25, 2020

SocialZoomFactor · Personal Branding: 5 Pillars to Build a Brand of Authority and Influence. Do you need a personal brand in business today? Personal branding is a requirement for any business leader in any niche. You have a personal brand regardless if you consciously designed it or not. . The answer is yes!

Influencer 78

Influencer Brands Strategy Training 78

The Realtime Report

FEBRUARY 5, 2024

Find Your Voice Finding your voice starts with knowing your brand so that you can execute the tone of the brand within your captions, photos, stories and more. Once you find your tone, stay authentic to it. To find the tone of my brand, I thought of what would be authentic to myself.

Social Media 91

Social Media How To Authentication Skills 91

Pam Moore

MAY 14, 2017

Did you know that brands that inspire a higher emotional intensity receive 3x as much word-of-mouth as less emotionally-connected brands? Branding strategies, brand storytelling and even emotional branding is not new. Branding strategies, brand storytelling and even emotional branding is not new.

Brands 166

Brands Authentication Wikipedia Training 166

Pam Moore

AUGUST 7, 2017

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand. We will start with a Google, Facebook or Twitter search. It is becoming a requirement , not an option to develop your personal brand. Why YOU are your brand!

Brands 162

Brands How To Training Authentication 162

Sherrilynne Starkie

MAY 28, 2013

Facebook Foxes. Facebook is cracking down on violent, sexist content in response to an open letter issued last week by Women, Action & the Media (WAM). The group demanded that Facebook add gender-based hate speech to its list of forbidden content. ” Remember Facebook Notes? . ” Remember Facebook Notes?

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News Tumblr Facebook Guidelines 305

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? 2018 is going to be more challenging than ever for brands wanting to tap into the power of 1.37 billion monthly active users that Facebook proudly supports. residents use Facebook several times a day? The truth is Facebook marketing is not easy.

Facebook 166

Facebook Marketing Training Template 166

Pam Moore

MAY 27, 2019

Learning how to connect with your audience in an authentic and human way can help you stand out from the crowd, rise above the noise and build a relationship with your audience and customers that only you can do. Shorten the sales cycle because you establish trust and an authentic relationship faster?

Data 106

Data Brands Strategy Authentication 106

Pam Moore

SEPTEMBER 26, 2020

SocialZoomFactor · Personal Branding and Politics – Building Your Brand in a Political Minefield. To speak or not speak about your political views via Twitter, Facebook, LinkedIn, Instagram or even Tik Tok… that is the question many business leaders and marketers are asking themselves today. Likely never.

Brands 78

Brands Meme Training eBook 78

Pam Moore

AUGUST 23, 2017

Would you like a competitive Facebook edge? Maybe up your game with Facebook marketing and do something your competition hasn't figured out yet? . I'm going to help you get that competitive edge in a quick and easy way by using Facebook Messenger. billion people using Facebook Messenger? What is Facebook Messenger?

Small Business 164

Small Business Facebook Training Social Media 164

Pam Moore

SEPTEMBER 27, 2017

One of the most overlooked aspects of social business and social media is the power of the personal brand. Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.” Of course a brand is not a human.

Strategy 167

Strategy Brands Avatar Training 167

Pam Moore

AUGUST 13, 2019

Brands that inspire a higher emotional intensity receive 3x as much word-of-mouth as less emotionally-connected brands. As the digital and social web gets louder and more crowded, marketers are always looking for new ways to better connect with their audiences and communities in a meaningful, authentic and memorable way.

Brands 60

Brands Authentication Template Templates 60

Oktopost

OCTOBER 26, 2023

For financial services firms, establishing a robust and trustworthy brand image is pivotal for sustained success. Gartner research indicates that a significant portion of B2B buyers use social media to inform their purchasing decisions, with the top channels being YouTube (65%), Facebook (60%), Instagram (55%), X (48%), and Linkedin (43%).

Reputation 125

Reputation B2B Guidelines Policies 125

Pixlee

OCTOBER 14, 2021

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? TikTok is not going anywhere anytime soon, so let’s get into the best brand strategies to harness engagement and community on TikTok. Brands have to be alert to a myriad of new trends popping up every day.

Strategy 86

Strategy Brands UGC Apparel 86

Pam Moore

JANUARY 14, 2020

Personal branding can not be ignored in 2020. Even if you are not a marketer and never want to be one, you have a personal brand regardless if you have consciously designed it or thought about it or not. Share a video on Facebook. Share a post from your grandma on Facebook. Your Personal Brand is Made of Perceptions.

Brands 78

Brands Training Template Templates 78

Pam Moore

JANUARY 17, 2018

Do not get freaked out over the fear mongering “Facebook for business is doomed” posts! Yes, Facebook is making more changes to the Facebook newsfeed algorithm. Sign up for the webinar here -> Ge t a Grip on Facebook Marketing in 2018 – What You Need to Know! Yes, you read that right, less.

Facebook 164

Facebook Training Template Templates 164

Pam Moore

AUGUST 8, 2019

Your brand is the foundation and one of the most important aspects of your business. Bottom line, you have one chance to make a first, second and third brand impression. Your brand is who you are. It is what your customers experience when they come in contact with your brand and the people who make it what it is, good or bad.

Brands 60

Brands Strategy Reputation Training 60

Pam Moore

MARCH 26, 2019

It's in the DNA of successful franchisor founders to empower their tribe of franchisees and customers to be the best brand evangelists in the world. They fear that putting the technology in the hands of their franchisees will open up their brand for more risk. Many franchisors will state they are a big fan of digital and social.

Organization 106

Organization Social Media Brands Training 106

Pam Moore

MAY 9, 2016

Every smart and savvy marketing and business leader knows the power of branding. They also know that a brand is much deeper than a logo, pretty colors or a tagline. The best marketers know that emotional branding is the secret sauce to igniting customers to loyal advocates, followers and fans! ” Source. Are You Ready ?”

Brands 113

Brands How To Authentication Wikipedia 113

Socialmedia.biz

MARCH 19, 2019

In fact, 84 percent of them browse the platform when they’re unsure about what to buy and almost 77 percent end up discovering a brand they like on Pinterest. Let’s take a look: Tell an interesting brand story. Focus on the story you want to tell and use compelling imagery and descriptions to make your brand account stand out.

Brands 113

Brands Influencer Buy Fashion 113

Convince & Convert

AUGUST 11, 2021

There is definitely a lot of “selling” involved in social selling, and the sales team needs training on creating personal brands, using social listening technology, engagement, and measuring their success. This will fuel authentic conversations. Sales Training and Enablement. Sharing Social Media Techniques.

Training 172

Training Forums Team Curation 172

Sherrilynne Starkie

AUGUST 29, 2018

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. In addition, Instagram has announced support for third-party authenticator apps has begun rolling out. Facebook introduces 3D posts.

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Content Nielsen Marketing Badge 170

Pam Moore

JUNE 9, 2019

Building a brand that is relevant, memorable and valuable online requires a lot more than fancy visuals, fast moving video or knowing how to play the last social network newsfeed algorithm. Be authentically you. Don’t pretend you are someone or a brand you are not. Think about the brands you love. Less is truly more.

Brands 105

Brands Authentication Template Templates 105

Pam Moore

JANUARY 24, 2020

Marketers and business leaders must take the time in 2020 to understand the power of personal branding. Gone are the days that a brand can throw out a press release and expect massive brand awareness, media and sales to come rolling in. It takes 6-7 brand touches for someone to remember your brand.

Sample 78

Sample Samples Strategy Brands 78

Sprout Social

DECEMBER 5, 2023

“Who do consumers think runs brand accounts?” What does it say about the way brands co-opt BIPOC culture? She is an experienced social media strategist passionate about helping brands and companies tell compelling and culturally relevant stories on social. Even the majority of our own team fit within that demographic.

Social Media 120

Social Media Survey Education Team 120

Pam Moore

JUNE 12, 2019

Tapping into the OPC can be a huge turbo boost to zoom your brand, business results and both personal and professional relationships. People are the heartbeat of Facebook, LinkedIn and Twitter. However, tapping into the OPC requires as much art as it does science. People are the heartbeat of business. SoundCloud. Ever heard of the OPC?

Communities 101

Communities Brands Content Authentication 101

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Brands that activate their audiences powered by authentic human emotional connection will win in this new era. Importance of humanizing your brand. You Do NOT Own Your Audience.

Content 78

Content Authentication Marketing Training 78

Pam Moore

MARCH 2, 2020

Welcome to an era where connecting with your audience and communities in authentic and human ways is a requirement, not an option. Brands that activate their audiences powered by authentic human emotional connection will win in this new era. Importance of humanizing your brand. You Do NOT Own Your Audience.

Content 78

Content Authentication Training Template 78

Pam Moore

DECEMBER 30, 2019

The truth is if you recently had this experience, you likely remember not only exactly what the content was, but also what person and/or brand provided it to you. The same person or brand likely earned your trust and has a higher level of authority in your mind. Need help taking your brand to the next level? SoundCloud.

Brands 78

Brands Content Training Template 78

Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? 15 Digital Branding Trends You Can't Ignore in 2020. Brands Get More Human.

Trends 78

Trends Brands Marketing Influencer 78

Buffer Social

NOVEMBER 1, 2023

  It did mean I went through a very intense period of saying no to dessert (would not recommend), but it also helped me fall in love with exercise (would recommend) — and almost accidentally, build something of a personal brand.  I realized it was time for a personal brand pivot. Naturally, I put it to the experts.

Brands 76

Brands How To Instagram Consultant 76

Likeable

FEBRUARY 12, 2020

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

Sports 66

Sports Brands Authentication Meme 66

Pam Moore

JUNE 27, 2016

Facebook advertising seems to be one of those things that every marketer is talking about it, but very few actually know how to drive real business results. Our agency, Marketing Nutz works with brands big and small to help them drive a positive ROI with every dollar spent on digital, social media and marketing overall.

Advertising 122

Advertising Facebook ROI Training 122

Social Media Strategies Summit

OCTOBER 21, 2021

Profiles: Facebook. Brian Scudamore is the Founder and CEO of O2E Brands , the company behind home service brands like 1-800-GOT-JUNK? He was recognized as “Best Leader on Facebook” at the 2020 CSuite Digital Leadership Awards , but his social presence extends beyond the Mark Zuckerberg-owned platform. . Brian Scudamore.

Social Media 212

Social Media Startup LinkedIn Telecommunications 212

Pam Moore

JANUARY 26, 2016

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. Are you influencing brand perception in a positive way? Big difference.

Brands 113

Brands Strategy Reputation Marketing 113