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Stop Wasting Time on Social Media if You don’t KNOW Your Ideal Customer!

Pam Moore

Communities Create Markets: In the graphic below you will see that the only way you can move the human beings within your social communities from the left side to the right side of the diagram (becoming a brand evangelist, advocate and /or customer) is to start by knowing who they are. You must invest time in getting to know them.

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Lifestyle Marketing 101

Pixlee

What does resonate amidst all these setbacks is the impact of not just marketing a product and/or service as a brand, but as a lifestyle brand. But beyond this basic ideology, what is a lifestyle brand specifically? Define ‘Lifestyle Brand’ When breaking down this concept, first think about what is a lifestyle.

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2024 Social Media Post Design Ideas and 100+ Free Templates

Hootsuite

You’re not just any brand — you’re a cool brand, and your social media post design should reflect that. Free 30-Day Trial 10 social media post design ideas for 2024 Let’s start with some proof: these brands have the art of social media design on their side. 1 Social Media Tool Create. Here’s how they did it.

Template 106
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Content creators: Who they are, what they do and how they partner with brands

Sprout Social

Finding the right content creator for your brand is kind of like dating. Use this information to vet content creators and build lasting relationships with people that enhance and expand your brand. Where to find the right content creators for your brand. What content creators want from brand partnerships. Who is she?

Brands 76
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How to Edit Instagram Photos Like a Pro: A Step-by-Step Guide

Hootsuite

Read on to learn how to edit Instagram photos to grow your audience and establish a compelling brand aesthetic. Tap the Venn diagram icon in the bottom-right corner of the photo to bring up individual editing options. Want to create a grid with a consistent, on-brand vibe? Tweak individual photos in a multi-image post.

Instagram 143
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9 Ways to Immediately Increase Traffic from Social Media

Pam Hughes

Social media can help you build brand recognition, foster a community around your business, and grow your bottom line. It’s the second most frequently cited benefit, right behind brand exposure and ahead of lead generation, brand loyalty, and garnering more sales. Include third-party media coverage about your brand.

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16 Ways to Promote Your “Boring” Brand or Product on Social Media

Hootsuite

But things have changed: some of today’s hottest brands are centered around traditionally “boring” industries. Which just goes to show, it’s not a product or service that makes something “boring,” it’s branding and marketing. 16 ways to make a “boring” brand exciting. Embrace authenticity. No offense but: booooring!

Products 145