Convince & Convert

AUGUST 11, 2021

This basic sales tenet has not changed much since, but the role of sales and marketing has definitely moved on (for the better). In some cases, the marketing department is even funding the cost of the technology used by sales to do social selling. But the marketing department has an important role to play in most organizations.

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Keyhole.co

DECEMBER 26, 2023

Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This is just one tiny element of the beverage brand’s unique, creative, and strategic marketing brilliance.

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Pam Moore

JULY 10, 2017

Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Definition of content marketing.

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Content How To Marketing Training 166

Buffer Social

JANUARY 23, 2023

Connecting with customers authentically via YouTube Janet Hoang grew her small business from an Etsy store to a lifestyle brand, known as Janet Gwen , that now pulls in seven figure sales. ” That doesn’t mean Jack won’t be on Twitter at all, the marketer tweeted that he plans to use Twitter differently moving forward.

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Pixlee

MAY 8, 2019

Social media marketing is a powerhouse for brands, but to be successful it takes more than just sharing ads and branded content across social platforms. Brands need to take their marketing a step further by focusing on who matters most: their customers. But what is community-driven marketing and how can brands use it successfully?

Communities 74

Communities Social Media UGC Marketing 74

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. What is word of mouth marketing, anyway? What is word of mouth marketing, anyway? Far from it, actually.

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Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? In 2020, we’ll see Instagram continue its transformation into both an e-commerce platform and a long-form video platform, along with a new focus on conversion through influencer marketing. But will it be enough to compete with marketers’ attention towards TikTok?

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Pixlee

OCTOBER 4, 2021

While the influencer marketing industry is expected to reach a market cap of 5.8 This makes it difficult to track campaign impact and sales reach, and is one of the common influencer marketing mistakes your brand should avoid. Top 10 Influencer Marketing Mistakes To Avoid.

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Pixlee

MAY 18, 2022

Leading Social User-Generated Content, Influencer Marketing, and Ratings & Reviews company Pixlee TurnTo today launched the Pixlee TurnTo Creator Network , a program designed to showcase top content creators seeking partnerships with brands – and ultimately solve the challenge of influencer discovery for brands.

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Pam Moore

JANUARY 23, 2019

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it. When done right evergreen content will drive continuous traffic to your blog. Why should you care about evergreen content?

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Pixlee

JANUARY 24, 2022

As marketers, we are constantly trying to innovate the various spaces our brands occupy to ensure maximum audience engagement and retention. The NFT community especially places heavy emphasis on authenticity, as NFTs are generally unique, non-interchangeable digital files and media.

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Ignite Social Media

JULY 19, 2019

Pairing this with the rise of travel blogging and the highly-visual nature of social media, especially Instagram, social networking platforms have transformed into a top destination for wanderlusters and adventure-seekers. A key part of our social strategy is the curation of UGC. All employ a strong UGC curation strategy.

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Travel UGC Brands Tourism 94

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. We might be biased here, but it’s our blog so we’ll put Unmetric at the top.

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Sprout Social

APRIL 4, 2023

When a brand is able to create positive buzz around their brand by just mentioning a product enhancement or product drop, you know they have a great marketing strategy behind them. But how are some brands, like Apple, able to attract new customers and elevate their positioning in the market with a simple announcement?

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Pam Moore

JANUARY 19, 2020

What are the biggest digital marketing and branding trends shaping the year ahead? How will marketers approach increasing brand awareness, attracting new customers and growing revenue in an always on digital world where the only guarantee is change? However, the good news is marketers are getting smarter!

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Pixlee

NOVEMBER 10, 2020

The first email marketing campaign was in 1978. Decades later, email marketing still generates the best ROI of any channel. Our culture has changed a lot since that first email blast, and it’s important to evolve your email marketing tactics to keep up with new consumer expectations. . It’s a daunting task if you go it alone.

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Pixlee

AUGUST 17, 2020

Embrace Diversity and Authenticity. Built on the concept of community, social media is often a powerful avenue for brands to convey their values regarding diversity and authenticity. million Instagram followers by highlighting diverse and authentic user-generated content from their most passionate customer.

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Social Media Authentication UGC Communities 96

Sprout Social

JANUARY 16, 2020

In fact, raising brand awareness is number one among the top social media goals of marketers today. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. Shouldn’t brands be focusing on social media as part of a bigger marketing funnel instead?

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Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Influencer Marketing in 2021 Will Get A Serious Boost.

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Social Media Strategies Summit

JANUARY 5, 2022

When done right, Instagram marketing can benefit your small business in several ways. Many marketers make the mistake of jumping straight to the content creation process. For instance, marketers focused on increasing brand awareness want to keep close tabs on post reach, impressions, and link clicks. billion users in 2021.

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Later

DECEMBER 11, 2020

Wondering what the future of Instagram marketing looks like? . From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Influencer Marketing in 2021 Will Get A Serious Boost.

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Trends Instagram Microblogging Meme 52

Hootsuite

NOVEMBER 23, 2022

A UGC creator is someone who creates sponsored content that appears authentic but is designed to showcase a specific business or product. Creators usually film and narrate the content from their perspective, which gives it an authentic feel. It feels authentic. original sound – TaraChristina Content Creator. rebel.socials.

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Buffer Social

JANUARY 10, 2022

What I didn’t see coming was this: By sharing my firsthand perspective on how recruiters think and work and lessons learned as I built my own business through my blog, LinkedIn, and subscriber newsletter, I was becoming a thought leader. You can still build thought leadership, as a curator. We’re all so busy.

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Social Media Strategies Summit

NOVEMBER 27, 2018

During his opening keynote at this year’s Social Media Strategies Summit NYC, Connor LeBas, Director of Marketing and Social Media at OWN, explained how she was able to make this transformation while still maintaining the authenticity that has earned her the respect of millions. They trust OWN to curate it. Super Soul Sunday.

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Pixlee

APRIL 18, 2022

Leading marketers are always looking for ways to link their owned media platforms with their influencer marketing program. While influencers are on the newer side of the marketing scene, email marketing is a tried-and-true medium that almost all industries already benefit from.

Influencer 52

Influencer Marketing How To Collaboration 52

Pixlee

MAY 9, 2022

Creative” content includes the efforts of your marketers, influencers, and any other creative who contributes to your organization’s success. First, you can look at what competing brands are doing in terms of their creative talent and marketing. Invest in Community-Driven Marketing. Community isn’t just a buzzword in marketing.

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Pixlee

JULY 22, 2020

Social media tools help marketers and creators get the most out of social platforms. But, as so many brands and businesses recognize the power of social media, there’s a lot of noise to break through when marketing on these channels. . To support contests you’re running on social media, combine forces with email marketing.

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Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Here’s what they had to say: Why Brands Should Have Inclusive Influencer Marketing .

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Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. More emails are being sent and more blog posts are being published on a daily basis than ever before in history. Let’s dive in!

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Pixlee

SEPTEMBER 21, 2020

Inclusivity needs to be not only a goal in marketing but a priority. . UGC is a powerful, free marketing tool available already at your fingertips if you know how to find it. A vast number of brands are now incorporating UGC into their marketing strategies, knocking their sales and conversion rates out of the park.

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UGC Brands Apparel Content 56

Keyhole.co

JULY 5, 2023

This makes it a prime destination for B2C brands to market their products in creative ways. The potential of Instagram marketing strategy is limitless, but attempting to achieve that initial traction with your branded Instagram account can be a tall order. Create original memes Everyone loves memes.

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Later

FEBRUARY 4, 2021

Diversity and inclusivity should always be at the forefront of your Instagram marketing strategy, but finding diverse stock photography can be a challenge! In 2017, the founders of influencer management agency, SHADE , grew frustrated by the lack of diversity in the stock photography market. Look no further. CreateHER Stock.

Creative Commons 101

Creative Commons Banking Startup Influencer 101

Pam Moore

AUGUST 11, 2018

In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales. Register for Instant Access Webinar now->> How to Create Exciting Content for Unsexy Products, Services & Markets. Soundcloud.

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Industry Real Estate Content Insurance 132

Pixlee

DECEMBER 14, 2018

Morphe co-opts traditional photography with “Inspiration Galleries” derived from UGC that provides an authentic look at their products in action. How Marketers generate huge ROI from UGC Inspiration Galleries. The post How Marketers Can Drive More Conversions with Inspiration Galleries appeared first on The Pixlee Blog.

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Later

JULY 29, 2021

However, a stint as a Marketing Producer for a student-led theatre during her third year of university changed everything. “I Finding a discipline that combined strategic thinking and creativity felt like the perfect marriage of my passions, so I hurriedly wrapped up my degree to move back to Vancouver and pursue marketing.”.

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Later

APRIL 9, 2020

Thinking about jumping into affiliate marketing on Instagram? In this blog post, we’re explaining what affiliate marketing is, how to get started, and how you can use an affiliate program to fast-track your brand’s growth and success! Table of Contents: What is Affiliate Marketing? What is Affiliate Marketing?

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Pixlee

MARCH 7, 2019

There is a reason why the Fyre Festival relied primarily on influencer marketing: it works. Remember, authenticity is key when selecting influencers. Plus, it’s a great way to resonate authentically with your target audience. Curate Experiences and Recommendations that Foster User-Generated Content (UGC).

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