Remove influence

The Trouble With Social Media Listening

Janet Fouts

Lots of people sign up for one of the amazing social media listening platforms like Radian6. Scout Labs , Attensity or SM2 with the eager and genuine intent to start listening for their product or brand. These people may be “influencers&# or they may just be opinionated.

Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. Key players: Argyle Social (a Convince & Convert sponsor), Attensity , Awareness , CoTweet (now SocialEngage from ExactTarget – a Convince & Convert client), Spredfast , Sprinklr.