Razor Social

MARCH 30, 2016

Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media. Your monitoring tool should help track a variety of things in this area: The partner influencer – You may actively work with influencers to promote your campaigns on a paid/unpaid capacity.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Convince & Convert

MAY 20, 2012

The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. And the software companies themselves make it worse by not being specific about their capabilities and areas of focus. There are WAY more companies than this.

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

SocialFish

NOVEMBER 3, 2010

According to the survey, 34% of the global chief communications officers surveyed (Fortune Global 500) reported that their companies experienced a social media-based reputation threat during the past 12 months. The history shows the problem can start from either inside the company (a wayward tweet) or an outsider.

Attensity 169

Attensity Reputation Press Release Survey 169

Janet Fouts

APRIL 18, 2011

Scout Labs , Attensity or SM2 with the eager and genuine intent to start listening for their product or brand. The next day I got an email from the CEO of the company that made the tool thanking me for my support. That has more value than the company responding. I defended the product and then a few other users did too.

Social Media 136

Social Media Attensity SM2 Radian6 136