Brand Monitoring: Where Are They Now?
Net-Savvy Executive
APRIL 1, 2011
Back-channel emails are a wonderful thing. A couple of CEOs have pointed out how few of the vendors ever featured in Forrester's reports on social media analysis are still independent. Cymfony is now part of WPP's Kantar Media. Brandimensions Folded into its BrandProtect sibling in early 2009.
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