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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Atlassian started using Sprout Listening in 2019.

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How Social Listening Paves the Way for a Winning Social Strategy

Oktopost

Joining the Radically Transparent podcast is Sarah Emmott, Head of Brand for Work Management by Atlassian , one of Fast Company’s “Most Innovative Companies in the Workplace”. As a career brand marketer in product-led growth companies, she’s well-versed in proving out brand-first marketing programs’ success.

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Employee engagement: how to keep workers engaged in a meaningful way

Sprout Social

If you’re struggling with employee engagement, you’re not alone. Listen: building a team of engaged employees makes for a happier and more productive workplace while also impacting your bottom line. In this guide, we’ll break down everything managers need to know about employee engagement. Micromanagers.

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Post Performance Report: Brands transforming social customer care

Sprout Social

The stakes are high, but that doesn’t mean financial companies can ignore social altogether. Being engaged on social is vital to protecting their brand and retaining customers. Engaging with posts and comments in a way that feels genuine and authentic. The opposite is true. Infusing competitive advantages into their responses.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. This ongoing consumer engagement allows brands to build connections and create fans at scale. The ability to activate on social is a critical muscle that companies need to exercise, even in times of economic pressure,” says Dietrich.

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How To Lead A Successful Marketing Team

Rebekah Radice

As a fan of Kim’s, I was quick to introduce myself and share what an impact her article on First Round, “ The Surprising Secret to Being a Good Boss ,” (and subsequent video ) made on me, my team, and the company. To eliminate these challenges, we formed Slack channels specific to each aspect of the company, including ongoing functions.

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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

It also takes an alignment of company goals and vision. I’ve seen too many companies and supposed trainers share what they’ve never actually experienced. Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Leverage it to increase your Facebook engagement and company success.

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