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How Atlassian uses Sprout to enhance Social Media ROI

Sprout Social

I spoke with Loren Siegel Atlassian’s Community and Social Engagement Senior Team Lead to learn how Sprout helps her team execute premier social customer care, boost team productivity and understand their audience to craft better community connections. Atlassian started using Sprout Listening in 2019.

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Post Performance Report: Brands transforming social customer care

Sprout Social

Their team responds to customer needs thoroughly and professionally—while protecting consumer privacy and remaining compliant. Chewy: Melting pet parents’ hearts For help crafting this article, we turned to Sprout Social’s community, The Arboretum , to learn which brands inspired other social pros. Talk like a human.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. The issue is that most teams want more funds to do what’s in their current plan.” “To Now for the next task: S haring your vision with the rest of your marketing leadership and executive teams. We tapped Carilu Dietrich to find out.

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Grow Your Wiki

Buzz Marketing for Technology

online communities. to give Entrepreneurs and Top Management, Human Resource management, and Commercial and Marketing Directors a look at how to increase efficiency, transparency, employee engagement, and conversational interaction with customers, business partners, and the community at large. 21 days of wiki adoption. advertising.

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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. This video humanizes the brand through the eyes (and thoughts) of the team. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. Create a Sense of Community. Be Data Informed (and Driven).

Facebook 116
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11 Facebook Principles That Will Improve Your Marketing

Rebekah Radice

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. This video humanizes the brand through the eyes (and thoughts) of the team. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. Create a Sense of Community. Be Data Informed (and Driven).