7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

With that being said, here are 7 “things” you should be aware of as we go forward in this digital world that can carry you and your company towards Web 3.0. Think of Wal Mart or Astroturfing. Companies are mining the social web to build dossiers on you.

5 Attributes of a Healthy, Real-Time Culture

Convince & Convert

McMurry , a fast-growing custom publishing and advertising company in Phoenix with 165 employees, has a fantastic, effective mechanism for ensuring that its cultural principles are shared and understood in every corner of the organization. Sadly, Astroturf didn’t.).

Five Social Media Predictions for 2010

Socialized

These companies could end up being acquired. Certainly all of these companies are active in the Web 2.0 Most social media professionals were surprised when the FTC announced its updated Endorsement Guides earlier this year, which described in great detail new requirements for bloggers and celebrities to disclose their relationships with sponsors, including arrangements whereby companies provide bloggers with products and services for review. company — or Web 1.5

Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

See “Astroturfing&# above for more. Sock Puppets are the paid marketers who pose as community members to create content on behalf of a client or their own company. By examining data including IP addresses, you can see if companies are the primary (self-interested?)