7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

With that being said, here are 7 “things” you should be aware of as we go forward in this digital world that can carry you and your company towards Web 3.0. Think of Wal Mart or Astroturfing. Companies are mining the social web to build dossiers on you. How are you currently addressing the fact that people will be using a mobile device and could be doing searches through their social network of choice for products and service and companies?

Five Social Media Predictions for 2010

Socialized

These companies could end up being acquired. Certainly all of these companies are active in the Web 2.0 Most social media professionals were surprised when the FTC announced its updated Endorsement Guides earlier this year, which described in great detail new requirements for bloggers and celebrities to disclose their relationships with sponsors, including arrangements whereby companies provide bloggers with products and services for review. company — or Web 1.5

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5 Attributes of a Healthy, Real-Time Culture

Convince & Convert

Business will soon be about near-instantaneous response ; about making the best decisions you can with the extremely limited information you have; about every customer being a reporter, and every reporter being a customer; about winning and losing customers in real time, every second of every day; and about a monumental increase in the availability of commentary about our companies. If they can recite the company’s mission and core values from memory, he gives them a $100 bill on the spot.

Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

The Glossary – Add to Your Vocabulary and Your Business Practices Astroturfing - These are blogs deliberately intended to create content that appears to come from a “grass roots&# organization but is actually being produced by a PAC, a PR firm, or some other groups wanting to influence a conversation without admitting their true goals or funding sources. See “Astroturfing&# above for more.