Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Techipedia: Tamar Weinberg

JANUARY 25, 2008

If you use Twitter regularly, you’d see that it wins as a social news site that provides instantaneous news — at least of that caliber. As Chris Garrett explains in his post, if you follow numerous feed bots, you can get the news all the time. The right news will hit the front page of Digg quickly.

Social Networking 101

Social Networking Digg StumbleUpon Social Bookmarking 101

Techipedia: Tamar Weinberg

JULY 15, 2009

There are two things that act as an extension to social media: #1: great customer service, especially since everything is now public, and #2: great content, so that you can do something that is clearly remarkable that people would want to talk about. Great content, #2, works across the board for social media.

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

MAY 12, 2010

They are interested in this new “social media” thing but haven’t actually dipped their proverbial toes in the social waters yet. However, the CEO read an article in Adage, and as a result, he wants to hit social ground running. And keep the great content comin’! It’s much appreciated.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

JULY 15, 2010

Whatever your motivation, your blog needs traffic to achieve those goals, and to do that, you need great content. Get Your Blog Read and Followed When it comes to the internet, there’s one golden rule that stands head and shoulders above the others: content is king. It is vital to master writing great content on your blog.

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Humans can relate to emotional content, and laughable content is always golden. If you’re in need of viral content , you don’t have to look much farther than videos that teach users how to do something. I am trying my hand on making videos and this is really a timely article for me.

Video 236

Video Flash Mob YouTube MySpace 236

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

Still Learning December 19, 2009 at 5:07 am { 1 comment… read it below or add one } Exeter Design April 6, 2010 at 8:34 pm Thanks for the article. 12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Accelerated by MaxCDN Content Delivery Network.

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

Nice article worth the read. Accelerated by MaxCDN Content Delivery Network. Reply Eddie Gear October 7, 2010 at 9:43 pm I can come across so many companies that do not even brand them selves in the fear of being considered as SPAM. Its truely understandable, however if you do not over do your part you are safe.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Reply Kimberly Juchnowski August 28, 2010 at 5:30 pm Great article Tamar! Funny I’ve taken just as much great info from the comments as I did from the article. There are so many businesses that are great businesses but they just dont get the social media aspect. Accelerated by MaxCDN Content Delivery Network.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

DECEMBER 20, 2007

Miles away from your content 2-The whole process is a bit slow Cheers Reply Tamar Weinberg December 17, 2007 at 11:19 am Why yes, but those were problems that existed prior to the images and taxonomy update. RAWR =) Reply Greg Davies aka cGt2099 December 17, 2007 at 9:29 pm Great article, Tamar. Again, good article, as always.

Digg 100

Digg Review Web 2.0 Upcoming 100

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

Reply Tamar Weinberg September 26, 2007 at 12:17 am My primary complaint with Reddit is that while it’s not slow at all compared to other social news sites, the interface is very primitive. You don’t even have to login or sign up to post articles or comments. Accelerated by MaxCDN Content Delivery Network.

Digg 100

Digg Reddit Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Effectively, they’re porting their press release information to the wide open, and perhaps going a little more granular by featuring content specific to elements of iTunes. First, I’m going to say kudos to Apple for trying involve themselves in the world of social media. Accelerated by MaxCDN Content Delivery Network.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

APRIL 22, 2010

12484 SUBSCRIBERS FOLLOWERS Lijit Search Read more about The New Community Rules Get Techipedia on your iPhone or iPod touch! Accelerated by MaxCDN Content Delivery Network. This blog is written and maintained by Tamar Weinberg. The views expressed on these pages are mine alone and not those of my employers.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

It’s about time that I bring the dialogue here since it’s evident that I’m already starting to grow fond of the brand new social network. The Early Adopter Appeal Mixx is a new social news site that went into private beta a mere two months ago. Accelerated by MaxCDN Content Delivery Network.

Review 102

Review Digg StumbleUpon Web 2.0 102

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

Accelerated by MaxCDN Content Delivery Network. youtube Portfolio Lateral Action Lifehacker Macgasm Mashable Pistachio: Touchbase Blog Ramblings of a Sysadmin Real Simple Schwag Addict Search Engine Roundtable Professional Bio Spammr from Tumblr Home About Consulting Contact Sitemap Policy Site design by The Other Ben Rudnick.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

I get the same e-mails, only they are about getting a #1 ranking in Google Reply Ian February 2, 2010 at 10:59 am This post is a prime example of how to be a true social media expert. Deliver smart, innovative, to the point content that provides genuine value. Reply Kelsey February 3, 2010 at 11:05 am Great article.

Social Media 229

Social Media Influencer MySpace Consultant 229

Razor Social

MARCH 30, 2016

Track your social media analytics in relation to what you monitor and produce reports. Check out our social media analytics compass. Your reputation is so important online because both bad and good news spread quite quickly. The influencer report is cool – you can view the top influencers who are sharing your content.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Techipedia: Tamar Weinberg

MAY 9, 2008

In the past few weeks, however, even Digg’s other top users are seeing that Digg is becoming more difficult of a social news site to enjoy, and after stepping away from Digg for awhile, I have some thoughts and reflections on how it was and possibly how it should be. How you use social media depends on your frame of mind.

Digg 100

Digg Sites News API 100

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

This is not a regular practice on the social news giant, and unfortunately, that is probably the biggest thing causing its downfall. There was only one occasion when the users were able to make a lasting impression on the social news site. It’s hard to say if that will happen again. Time will only tell.

Digg 100

Digg Social Media Upcoming Ustream 100

Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian Reply Amber Naslund March 4, 2010 at 4:50 pm Tamar - Great article, with a focus on a business that I love. In the past 5-10 years, social media has come along and changed advertising and marketing from a dollars and quantity game to a quality game. This article is an example of that. Happy Thursday ! Thanks for this!

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing , Social Media > Top 6 Ideas for Incredible Viral Content Top 6 Ideas for Incredible Viral Content by Tamar Weinberg on October 29, 2007 Share As many of us alluded to earlier this month at SMX Social Media , viral content is king.

Social Media 180

Social Media Content SEO Examples 180

Techipedia: Tamar Weinberg

AUGUST 27, 2008

While some argue that StumbleUpon traffic is targeted, the broad nature of content categories and misclassification of content means this is rarely the case. As such, it has been selected as the generic social network of choice. It is all relative to the content and the site. page views SEO ROI — 1.2

Social Media 100

Social Media StumbleUpon SEO ROI 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. And every year, I hand pick the best articles that I’ve read and compile them in a resource that I hope will last a long time. Every year, I can only read so many articles. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MAY 19, 2008

In an article about perception, it just seems out of place. Accelerated by MaxCDN Content Delivery Network. You do a disservice to Continental, your entry creates the misconception that this occurred on one of the major carriers flights, when if fact, it did not. “Chicken. This blog is written and maintained by Tamar Weinberg.

Reputation 100

Reputation Airlines Digg MySpace 100

Techipedia: Tamar Weinberg

AUGUST 18, 2010

We almost have to create our own personal social media policy. Reply Nat Bourre August 18, 2010 at 9:50 pm Your articles are always so warm and inspiring. Most of my social network profiles are business-related, however I have reserved a couple for friends and family only. Accelerated by MaxCDN Content Delivery Network.

Activities 216

Activities Social Media Policies Social Networking 216

Techipedia: Tamar Weinberg

JANUARY 12, 2010

Reply FreeMarket Media Group March 2, 2008 at 4:15 pm I am pretty liberal when accepting friends on the Social Networking sites. I use Myspace (less frequently), Facebook (daily), LinkedIn (Weekly+), Gather (for article marketing) and Zaadz (for my “earth friendly&# content). Great article.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

JUNE 10, 2010

It took me 6 months to acquire a good amount of traffic and cultivate a community on my blog and the same goes for any new blogger. It’s impossible to do it all in one day, it takes time, providing new content consistently, maintaining your blog and networking with other bloggers. Your articles are awesome.

Blogger 241

Blogger StumbleUpon Communities Journal 241

Convince & Convert

SEPTEMBER 21, 2010

includes slides and worksheet) [link to post] – Posted using Chat Catcher [link] DMurrow (Dave Murrow) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps. Anyway, I just got off the phone with a new client out of Canada, and we had nearly the same conversation that this post covers. Thanks for sharing.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

SEPTEMBER 21, 2010

Done correctly, social media is about developing meaningful relationships with customers and prospective customers in their natural habitat. You have to create content, be part of many communities, and proceed incrementally. Many successful social media programs take months (or even more than a year) to really germinate.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

JUNE 3, 2010

Reply Nat Bourre June 3, 2010 at 9:36 pm What a great article – fun and so true! As a work-at-home Mom with a toddler and an 8-week old, and still working on social media projects for my clients, your comments resonated with me 100%. Love the article and will link to it from my blog. I hope I’ll be there!

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

It doesn’t do us any good if the content being passed around is garbage. The title of this article caught my eye because two days ago I wrote a post called “ Plotting the Relevancy Frontier “ So what I think is that there’s a huge relevancy opportunity ahead, which is much more important than just being connected.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

MAY 28, 2010

If you’re the frugal type, take advantage of the free alerts from Google, YackTrack , Social Mention , BackType (which gives you alerts from blog/article comments , which other services do not include), and Trackur. Kirtsy and Other Niche Social Networks. Content is king, but marketing is the queen, he said. (I

Social Media 278

Social Media Strategy Yahoo Communities 278

Techipedia: Tamar Weinberg

FEBRUARY 6, 2008

I hope that if there’s anything you can take away from this article, it’s to be unlike Zicam. with any other Social media campaign,if the content or the product’s not strong theres no pint in taking up the campaign Reply Daniele Rossi February 7, 2008 at 11:22 am I use ester-c when I feel a cold coming on.

Reputation 125

Reputation Chemicals Issues Consultant 125

Techipedia: Tamar Weinberg

MARCH 12, 2009

I did however spend a little time looking at the locked thread, the one mentioned in the Potter article, which started this all, and I do understand why, without looking farther, one might feel there is a jealousy. Was it the RC’s responsibility to disclose that they were part of a viral marketing program?

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

MAY 5, 2010

In short, you’ll need to install the Static FBML app, add a custom tab, and learn the language, which is very similar to HTML, to create content that is appealing to your customers and prospects. Disclosure: I helped plant the social media seeds for rushIMPRINT.) This is basic News Feed Optimization. Need some inspiration?

Facebook 279

Facebook How To Marketing URL 279

Viper Chill

NOVEMBER 29, 2011

I ran the social news site Reddit through the tool as an example and I’m told that around 55% of visitors are male (though I expect this to be a little lower than reality) and 24% of the audience are over 50 years old. These pages show the most viewed articles that the StumbleUpon audience voted for and enjoyed.

Analysis 82

Analysis Quantcast Data StumbleUpon 82