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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

” Regulations and guidelines keep us operating safely, pun intended. Social media guidelines for healthcare professionals serve a similar purpose. This blog will walk you through generally accepted social media guidelines in healthcare. What are social media guidelines in healthcare? Hip, hip, HIPAA, hooray!

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How to Create a Brand Community: A Step-by-Step Process

Social Media Strategies Summit

Build a strong brand and you will get yourself a strong community of loyal customers and brand advocates. Some might argue that a strong community is what makes a brand stronger and loyal customers are the best way to promote a brand. But what is a brand community and why do you need one? What is a Brand Community?

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How Brands Can Support Indigenous Communities on Social—the Right Way

Hootsuite

So here are some guidelines. We think those are good guidelines for everyone—individuals and businesses alike—on September 30 and, indeed, year-round. If you are a national brand, turn the spotlight back on the First Nations communities. PBS Article on Indigenous Creators. Please don’t misunderstand.

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A healthcare team’s guide to HIPAA compliance on social media

Sprout Social

As Florence explains, “Social is a non-negotiable part of driving brand awareness and building connections with patients, physicians and community members. Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice. Please review our full disclaimer before reading any further.

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Unraveling Threads: Instagram’s Venture into Expanding Conversations

Oktopost

And just like Instagram, Threads enforces Community Guidelines on content and interactions in the app. According to a Forbes article, Threads reached a staggering 100 million users in just five days, making it the fastest-growing app in history. Firstly, Threads encourages concise, clear communication.

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What is hashtagging and how to use it effectively

Sprout Social

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. In this article, we break down everything you need to know to hashtag with confidence. The term was first used in 1971 when telecommunications companies introduced the # symbol to the touch-tone dialing keypad.

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AI ethics: How marketers should embrace innovation responsibly

Sprout Social

In this article we’ll define what AI ethics are, why brands should be concerned and the top ethical issues facing marketers, including job security, misinformation and algorithmic bias. Why AI ethics matter Companies are already investing in AI, but the difficulty is ensuring responsible use.