It doesn’t go without notice that it’s probably a little unrealistic to expect Apple to reinvent the iPhone every single year. Related posts: My 9 Favorite iPhone Social Media Apps. AppleI was disappointed. No doubt about it. MORE
As digital marketing increasingly becomes more and more measurable, there is no reason brands should not understand the effectiveness and reach of their social media. Gone are the days when traditional PR and media strategies relied on the “spray and pray” method. MORE
The social channels we use are less important now than ever before. Carefully choosing your social channels no longer has the impact it once had on your marketing success. Many of the new feature roll-outs on top social platforms have focused on storytelling. MORE
Apple tells stories of people challenging the norms. While researching on the topic of storytelling, I discovered several tested-and-proven storytelling formulas — formulas used by companies like Pixar, Apple, and more. Social Media Marketing Tips / How To MORE
That’s all to say that social media images are a vital part of your content reaching the maximum amount of people, people who are very visual beings! Marketers that have dabbled in creating engaging images for social media know just how tough and time-consuming it can be. MORE
One may wonder how a small, locally owned social media marketing firm like Firebelly can have so many similarities to a global technology conglomerate like Apple. Blog Apple Social Media Marketing MORE
I also spend more time on Twitter than on any other social network, so even though the data supporting the infographic is limited to the results of one post, if I replicated it 100,000 times, it would continue to return similar results. How do you like those apples? MORE
It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. If you were wondering what, exactly, Apple is going to do for it''s next act (after it releases the watch that we''re all waiting for)? There were a lot of rumours floating around two weeks ago ( including some from the Wall Street Journal ), but things got real and tangible last week, that Apple is working on an electric car. apple. MORE
As digital marketing increasingly becomes more and more measurable, there is no reason brands should not understand the effectiveness and reach of their social media. Gone are the days when traditional PR and media strategies relied on the “spray and pray” method. MORE
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. MORE
To be fair, these numbers are not an apples to apples comparison, but they do indicate the growing ubiquity of Facebook. For brands, the sheer numbers are among a variety of reasons why social media could become a true challenger to television to reach and engage audiences. MORE
And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. While LinkedIn is pushing to become more of a content provider (see below), it''s also clear that Flipboard is continuing to shake up the traditional media business. MORE
Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. Facebook adds more ‘News’ to News Feed to become more Twitter-like – Facebook is now promoting more ‘real news’ posted by users; the social network’s news-feed algorithm will now expose more links to articles from media organizations — especially on mobile (AdAge). MORE
It is very rare that social media is used to propel or hurt brands in significant business-altering ways. But when these events occur, they show the power of social media when harnessed by the people. Apple. Apple doesn’t play on Facebook or Twitter. MORE
We can learn a lot from the Tourism Industry when it comes to Social Media Smarts. . In this post I share 6 Powerful Social Media Lessons from Tourism that work… that you can implement in your business to boost your brand too! . MORE
And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Industry Social networks continue to expand globally, with nearly one in four people using social networks worldwide. Apple and Android seem to be struggling for dominance. MORE
Business and consumer marketers are nearly unanimous in their belief in the importance of social media to marketing activities. Still, marketers sometimes struggle with strategy, tactics, and measurement in social media marketing. Get social PR right. MORE
And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Here are three keys that open the door to massive social sharing of your content. If anything, our communications and marketing skillset is being challenged by more visual media. MORE
In this live-from-an-abandoned-warehouse edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Apple’s new iPad announcements, and the fact that they really don’t care whether the masses buy their gear. Apple Sauced. Apple Pi. MORE
Over the years, Convince & Convert has continued to refine its social media strategy process. I’ve pasted the slides below, but also included a short summary of the eight steps in our social media strategy process, as the slides are more visual than descriptive. MORE
Just in case you missed it, here’s the one social media update for the week — and it’s a pretty cool one: Vine. Social Media News Ticker Apple camera app SnappyLabs Vine MORE
The company earned an incredible amount of media coverage which put the company on the map. The lesson is clear: CEO’s that are active in social media and content marketing efforts ignite conversation. Social CEOs drive results. By Frank Strong. His sleeves were rolled up. MORE
If your financial services/advisor is not using social media, sack them. The real questions are: how can a market be so vulnerable to a single tweet, is this a new situation and what should financial boffins be doing about social media? Apple now engages with social media. MORE
” Tech: Apple vs. the FBI. Earlier this week, Apple shared that a federal court ordered the company to help the F.B.I. The tech giant responded with a strongly-worded letter that caused a media frenzy. Business: Virgin America Launches #LetModFly. Calling all Mad Men fans! MORE
Despite social media’s proven track record, there are still some companies who aren’t quite sold. Maybe you have questions about the value you’re getting from it or even the benefits of social media for your business. MORE
Just this week, Apple announced that it sold 37 million iPhones and 15.4 The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. What's your experience with regard to social media and travel? MORE
Using trolling as a marketing campaign on social media. When Apple ripped into IBM with the Superbowl 1984 Ad, it was a shocker to the world. Brand Sarcasm – IKEA vs Apple. The newest trollmarketing campaign comes from Ikea against, ironically, Apple. MORE
Social media marketing can be a challenging aspect of marketing for some companies, both in terms of valuing this channel and using it effectively. Introduction to Full-Funnel Social Analytics Download. Dove uses videos frequently throughout their social media posts. MORE
billion impressions generated by the top 100 consumer brands, according to a new monthly report tracking social media “conversations’ related to those top 100 brands. Apple – 761,162,000. Coca-Cola accounted for nearly 14% of the 10.6 MORE
For social media and PR this month, it's all about visual media. Companies from Apple… Read More. MORE
If you ask veteran marketing professional, Ken Segall , what made Apple so great, he can sum it up in two words: insanely simple. This is a fascinating conversation not just about Apple and their marketing strategy but how to think differently. apple. online social network. social media. Episode #347 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. MORE
Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 MORE
Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores. MORE
Social media marketing never stands still. New platforms, changes to algorithms, new features, new opportunities to integrate social media marketing. You have to stay on top of all these social media changes while also giving great service to your clients. MORE
Social Fresh. Down in sunny Tampa, FL, Social Fresh 2015 kicked off on Wednesday. This event is run by Jason Keath and his social media education company (under the same name), producing conferences for industry leaders from around the world (so much to learn, always a blast!). MORE
Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics. MORE
Whether you’re promoting a product, a service, or just trying to expand the audience for a post on your blog, social media has grown into a digitized word-of-mouth marketing platform that, when used correctly, can outcompete a billboard or an ad on television. MORE
Social Media Strategist Caroline Melberg feels that the site will be beneficial at some point in the future, but it might take some time. “I I think it is a bit too early for most businesses to jump into Google+ as the jury is still out on how participation will ramp up, but if it happens like I think it will, Google+ will become the first real social-business networking site,” said Melberg. MORE
As much as our social lives are now made public in everything from 140-characters of text on Twitter to long-form videos that we post of ourselves on YouTube , there is a growing mass audience (and developers behind them) that are creating an entirely new (and private) layers to social media. That doesn''t sound very social, does it? While Secret isn''t the first or only app like this, it is currently getting the lion''s share of media and consumer attention. MORE
In this post I share 50 shortcuts to Visual Content Creation for Social Media including tools, strategies and apps that work to save you HOURS of time every month. . Let’s take a look at the tips and tools: 50 ShortCuts for You to Create Visual Content for Social Media Marketing. MORE
Is Social Media just people mucking around on Facebook with their mates or does Social Media make share prices go up or down? But your CEO “gets” social media, right? Add this case study to the other one about Apple losing 4.6 MORE
Manage all of your social media accounts from a single login on your iPhone? Make more productive use of your time on social networking sites? Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews. MORE
Do you have to write a social media strategy for a client? Videos Covers Course Content: Client Brief x 4 and Social Media Strategy Steps x 9 . What subjects are close the Brand’s corporate social responsibility vs which one’s to stay away from. MORE
Webbiquity SMM
JANUARY 19, 2016
Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1
The Realtime Report
SEPTEMBER 10, 2012
billion impressions generated by the top 100 consumer brands, according to a new monthly report tracking social media “conversations’ related to those top 100 brands. Apple – 761,162,000. Coca-Cola accounted for nearly 14% of the 10.6
Waxing UnLyrical
JUNE 14, 2012
I also spend more time on Twitter than on any other social network, so even though the data supporting the infographic is limited to the results of one post, if I replicated it 100,000 times, it would continue to return similar results. How do you like those apples?
The Realtime Report
DECEMBER 9, 2013
Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Google+, Twitter, Tumblr and Apple: Facebook. Facebook adds more ‘News’ to News Feed to become more Twitter-like – Facebook is now promoting more ‘real news’ posted by users; the social network’s news-feed algorithm will now expose more links to articles from media organizations — especially on mobile (AdAge).
Webbiquity SMM
JULY 14, 2015
Business and consumer marketers are nearly unanimous in their belief in the importance of social media to marketing activities. Still, marketers sometimes struggle with strategy, tactics, and measurement in social media marketing. Get social PR right.
Buffer Social
FEBRUARY 28, 2017
Apple tells stories of people challenging the norms. While researching on the topic of storytelling, I discovered several tested-and-proven storytelling formulas — formulas used by companies like Pixar, Apple, and more. Social Media Marketing Tips / How To
Webbiquity SMM
OCTOBER 16, 2012
Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? Social Media Stats and Demographics.
Twist Image
FEBRUARY 23, 2015
It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. If you were wondering what, exactly, Apple is going to do for it''s next act (after it releases the watch that we''re all waiting for)? There were a lot of rumours floating around two weeks ago ( including some from the Wall Street Journal ), but things got real and tangible last week, that Apple is working on an electric car. apple.
Firebelly
NOVEMBER 4, 2013
One may wonder how a small, locally owned social media marketing firm like Firebelly can have so many similarities to a global technology conglomerate like Apple. Blog Apple Social Media Marketing
Convince & Convert
SEPTEMBER 1, 2015
Over the years, Convince & Convert has continued to refine its social media strategy process. I’ve pasted the slides below, but also included a short summary of the eight steps in our social media strategy process, as the slides are more visual than descriptive.
Socially Sorted
MARCH 4, 2016
In this post I share 50 shortcuts to Visual Content Creation for Social Media including tools, strategies and apps that work to save you HOURS of time every month. . Let’s take a look at the tips and tools: 50 ShortCuts for You to Create Visual Content for Social Media Marketing.
Social Media Marketing
JANUARY 26, 2012
Just this week, Apple announced that it sold 37 million iPhones and 15.4 The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. What's your experience with regard to social media and travel?
Convince & Convert
NOVEMBER 15, 2016
As digital marketing increasingly becomes more and more measurable, there is no reason brands should not understand the effectiveness and reach of their social media. Gone are the days when traditional PR and media strategies relied on the “spray and pray” method.
Webbiquity SMM
APRIL 9, 2012
Manage all of your social media accounts from a single login on your iPhone? Make more productive use of your time on social networking sites? Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews.
Idaconcpts
NOVEMBER 6, 2012
Whether you’re promoting a product, a service, or just trying to expand the audience for a post on your blog, social media has grown into a digitized word-of-mouth marketing platform that, when used correctly, can outcompete a billboard or an ad on television.
Meltwater
APRIL 30, 2017
For social media and PR this month, it's all about visual media. Companies from Apple… Read More.
Webbiquity SMM
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics.
Twist Image
MARCH 3, 2013
If you ask veteran marketing professional, Ken Segall , what made Apple so great, he can sum it up in two words: insanely simple. This is a fascinating conversation not just about Apple and their marketing strategy but how to think differently. apple. online social network. social media. Episode #347 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to.
The Realtime Report
DECEMBER 18, 2013
Apple’s iBeacon technology is looking to accomplish both, and after a successful run with the MLB’s ‘At the Ballpark’ mobile app at Citifield , Apple has now installed the location technology into its own retail stores.
Convince & Convert
MAY 10, 2017
The social channels we use are less important now than ever before. Carefully choosing your social channels no longer has the impact it once had on your marketing success. Many of the new feature roll-outs on top social platforms have focused on storytelling.
agora pulse
AUGUST 16, 2016
Social media marketing never stands still. New platforms, changes to algorithms, new features, new opportunities to integrate social media marketing. You have to stay on top of all these social media changes while also giving great service to your clients.
Sprout Social
MAY 2, 2017
Despite social media’s proven track record, there are still some companies who aren’t quite sold. Maybe you have questions about the value you’re getting from it or even the benefits of social media for your business.
Simply Measured
NOVEMBER 8, 2016
To be fair, these numbers are not an apples to apples comparison, but they do indicate the growing ubiquity of Facebook. For brands, the sheer numbers are among a variety of reasons why social media could become a true challenger to television to reach and engage audiences.
Laurel Papworth
FEBRUARY 22, 2015
Do you have to write a social media strategy for a client? Videos Covers Course Content: Client Brief x 4 and Social Media Strategy Steps x 9 . What subjects are close the Brand’s corporate social responsibility vs which one’s to stay away from.
Laurel Papworth
SEPTEMBER 4, 2014
Using trolling as a marketing campaign on social media. When Apple ripped into IBM with the Superbowl 1984 Ad, it was a shocker to the world. Brand Sarcasm – IKEA vs Apple. The newest trollmarketing campaign comes from Ikea against, ironically, Apple.
Convince & Convert
SEPTEMBER 28, 2015
Social Fresh. Down in sunny Tampa, FL, Social Fresh 2015 kicked off on Wednesday. This event is run by Jason Keath and his social media education company (under the same name), producing conferences for industry leaders from around the world (so much to learn, always a blast!).
Buffer Social
AUGUST 25, 2016
That’s all to say that social media images are a vital part of your content reaching the maximum amount of people, people who are very visual beings! Marketers that have dabbled in creating engaging images for social media know just how tough and time-consuming it can be.
The Social Media Incubator
JULY 28, 2011
Social Media Strategist Caroline Melberg feels that the site will be beneficial at some point in the future, but it might take some time. “I I think it is a bit too early for most businesses to jump into Google+ as the jury is still out on how participation will ramp up, but if it happens like I think it will, Google+ will become the first real social-business networking site,” said Melberg.
Talkwalker SM
MARCH 8, 2016
As digital marketing increasingly becomes more and more measurable, there is no reason brands should not understand the effectiveness and reach of their social media. Gone are the days when traditional PR and media strategies relied on the “spray and pray” method.
Simply Measured
MARCH 21, 2017
Social media marketing can be a challenging aspect of marketing for some companies, both in terms of valuing this channel and using it effectively. Introduction to Full-Funnel Social Analytics Download. Dove uses videos frequently throughout their social media posts.
Social Media Marketing
JUNE 26, 2013
And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Industry Social networks continue to expand globally, with nearly one in four people using social networks worldwide. Apple and Android seem to be struggling for dominance.
Convince & Convert
NOVEMBER 6, 2013
In this live-from-an-abandoned-warehouse edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Apple’s new iPad announcements, and the fact that they really don’t care whether the masses buy their gear. Apple Sauced. Apple Pi.
Laurel Papworth
APRIL 16, 2012
Is Social Media just people mucking around on Facebook with their mates or does Social Media make share prices go up or down? But your CEO “gets” social media, right? Add this case study to the other one about Apple losing 4.6
Convince & Convert
FEBRUARY 22, 2016
” Tech: Apple vs. the FBI. Earlier this week, Apple shared that a federal court ordered the company to help the F.B.I. The tech giant responded with a strongly-worded letter that caused a media frenzy. Business: Virgin America Launches #LetModFly. Calling all Mad Men fans!
Social Media Marketing
APRIL 17, 2013
And if you’re on Flipboard, you can get these links in my new This Week in Social Media Magazine. While LinkedIn is pushing to become more of a content provider (see below), it''s also clear that Flipboard is continuing to shake up the traditional media business.
Laurel Papworth
MAY 20, 2013
If your financial services/advisor is not using social media, sack them. The real questions are: how can a market be so vulnerable to a single tweet, is this a new situation and what should financial boffins be doing about social media? Apple now engages with social media.
Socially Sorted
JUNE 4, 2016
We can learn a lot from the Tourism Industry when it comes to Social Media Smarts. . In this post I share 6 Powerful Social Media Lessons from Tourism that work… that you can implement in your business to boost your brand too! .
Twist Image
MARCH 4, 2014
As much as our social lives are now made public in everything from 140-characters of text on Twitter to long-form videos that we post of ourselves on YouTube , there is a growing mass audience (and developers behind them) that are creating an entirely new (and private) layers to social media. That doesn''t sound very social, does it? While Secret isn''t the first or only app like this, it is currently getting the lion''s share of media and consumer attention.
The Realtime Report
JANUARY 6, 2014
Just in case you missed it, here’s the one social media update for the week — and it’s a pretty cool one: Vine. Social Media News Ticker Apple camera app SnappyLabs Vine
Social Media Marketing
JUNE 19, 2013
And if you’re on Flipboard, you can get these links in the This Week in Social Media Magazine. Here are three keys that open the door to massive social sharing of your content. If anything, our communications and marketing skillset is being challenged by more visual media.
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