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The Cure for Imposter Syndrome as a Marketer

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? With the rapidly changing landscape of B2B marketing, it can be easy as a marketing leader to feel like a fraud and have a fear of being discovered. Catch all episodes here. Episode Summary.

B2B 131
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Laying Off Microsoft

Jason Yormark

I had been working independently for about 5 years doing web development and internet marketing and doing well enough to support the family with my wife working. There was no question really when Microsoft offered. I put in four amazing years with Microsoft Advertising and made life long friends in the process.

Microsoft 222
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Allen Gannett on Developing the Right Ideas at the Right Time

Oktopost

Watch the recording: Want to hear more from renowned marketing leaders? Allen was the founder and CEO of TrackMaven, a marketing analytics platform whose clients included Microsoft, Marriott, Saks Fifth Avenue, Home Depot, Aetna, Honda, and GE. Radically Transparent , is a podcast geared towards the modern-day B2B marketer.

B2B 118
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Mike Dickerson on How to Succeed in a Digital-First World

Oktopost

Listen to the Podcast Now: For more thoughtful discussion with renowned marketing leaders, subscribe to B2B Marketing Now for free wherever you listen to podcasts or catch us on Apple Podcasts , Spotify or follow Oktopost on LinkedIn. We’re taking the plunge into re-imagining success with a digital transformation B2B legend.

B2B 62
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Case Study: How a Blogger Became a Startup Founder

ProBlogger

Here’s how she went from being a blogger to becoming a startup founder and CEO. And as content marketing became more and more of a must-have, I started getting a lot of inquiries from business owners and marketers who were frustrated with how to create great content. Don’t confuse startup and blog monetization.

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Google Files for Trademark on the Word Glass

Bill Hartzer

For example, The Atlantic mentions some interesting attempts by other companies: Apple has tried to trademark the word “startup.” ” Apple and Amazon have faced off in court over the use of the term “app store.” ” Microsoft has trademarked the word “haunt.”

Google 120
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The Top 10 Stress-Free Social Media Planning Tools

Hootsuite

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. or FREE for all Hootsuite Enterprise accounts Who it’s for: Visual Instagram marketers 4. But, those who are primarily social media marketers may find the platform lacks capabilities. Try Hootsuite for free.

Tools 88