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Apple vs Microsoft: Tablet Market Clash between iPad and Windows 8

Idaconcpts

Besides Google Android, the tablet king Apple iPad is about to get a taut rival in Windows 8. Maybe, Google’s Android might not have overcome Apple iPad in number of products sold. But the open source firmware enjoys a clear edge over iPad in escalating popularity.

The iPad Should Be Free

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In a world where Apple not only sells their iPad (ranging from $400 - $900) and also controls the majority of the content that you can put on it from iTunes , why wouldn't they deploy a similar model to Amazon's in the hopes of owning the consumer by way of the hardware? It's amazing how divergent Apple and Amazon's business models are. Actually, it's not about Apple. Amazon has something very incredible that Apple doesn't even have: an advertising and media empire.

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The Rise and Rise of Apple Inc

Idaconcpts

The Apple I was released on April First and sold for $666.00 Within a few short years, Apple would revolutionize the computing world. The advertisement depicted George Orwell’s 1984 dystopian with IBM as big brother and Apple as the female heroine. Key Products in Apple Today.

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5 Great iPad Social Networking Apps

Jason Yormark

There aren’t too many great social networking apps for the iPad, but I have found a select few that I find myself using on a regular basis. Friendly For Facebook (free) – I can’t believe that Facebook has not created an iPad app yet, but in the meantime, Friendly does a great job of providing a nice user interface that is still better then the browser experience. Bonus Shout Out: Just launched yesterday, the Bing iPad app is crazy good. Apple Social Media

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Motorola XOOM Android Tablet – A Fair Rival to Apple’s iPad

Idaconcpts

On the hardware side, Motorola XOOM is one of the most powerful tablets on the market. Apple Apple iPad motorola motorola xoom Motorola XOOM Android Tablet motorola xoom review xoom tablet

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If You Can’t Afford It Apple Doesn’t Want You

Convince & Convert

In this live-from-an-abandoned-warehouse edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Apple’s new iPad announcements, and the fact that they really don’t care whether the masses buy their gear. Apple Sauced. Apple Pi.

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The iPad Won't Save You

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How were the line-ups today outside of the Apple stores? You're going to read, see and hear non-stop coverage of the iPad 2 today (and for the next few days). The bigger news is this: the iPad won't save you. I'm talking to advertisers, publishers, media professionals, marketers and professional communicators. On February 28th, 2011, PaidContent ran an article titled, Sir Martin Sorrell: Apple iPad Won't Save Us. The iPad won't save you. ipad 2.

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Apple Turns Its i To Television

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Are you paying attention to Apple 's next move? At the top of the trending rumors for the next version of the iPad (iPad 3 - for those keeping score at home) is that it will have retina display. Beyond personal computers, mobile devices, the music and film industry, it seems clear that television could well be the next entertainment industry that Apple looks to re-invent (and own). What about Apple TV? Is TV the future for Apple? apple. apple tv.

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The Rise and Rise of Apple Inc

Idaconcpts

The Apple I was released on April First and sold for $666.00 Within a few short years, Apple would revolutionize the computing world. The advertisement depicted George Orwell’s 1984 dystopian with IBM as big brother and Apple as the female heroine. Key Products in Apple Today.

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The New Mass Media Is The iPad

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The iPad had a good week. No, I'm not talking about the swirling rumors of the iPad 2. Apple let the world know that beyond posting a record profit of six billion dollars in the last three months of 2010 (that's $26.74 million iPads. This brings them close to 15 million iPads sold in 2010 (which blew away many industry analysts estimated). There's no doubt that in its current format, the iPad is a device driven by consumption. apple. ipad 2.

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Comparing Apples To BlackBerrys

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Many think RIM is faltering because they aren't innovating like Apple or Google ( Android is a Google initiative). Comparing Apple to RIM is like comparing Jay-Z to The Beatles. Apple's Steve Jobs is a unique individual. Many people didn't think Apple (a computer manufacturer) could never successfully produce and market a smartphone and those same people probably questioned a search engine's ability to create a mobile platform like Android.

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10 Social Media Pros Pick Their Favorite iPad Case

Convince & Convert

In this, the debut edition of What The Pros Use , I polled a group of social business and content geniuses to determine what they use to swaddle their iPads. David uses the original Apple rubber case for iPad version 1. What the Pros Use: iPad cases.

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Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards

Webbiquity SMM

A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June.

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Newspapers, Magazines, and the Apple iPad

The Way of the Web

The Time sold 5,000 iPad apps in 3 days at £9.99, the Wall Street Journal has 10,000 customers paying $17.29 And Wired is apparently selling more copies on the iPad than in print (print sales were quoted at 79,000).

Eight Digital Marketing Trends

Spin Sucks

Today we talk about mobile, social, marketing, public relations, advertising, direct, email, customer service, and sales as if they’re working in silos. And mobile can’t live without marketing. Email Marketing. It asked me if I wanted to pay using the Apple app.

iPad Head Girl: Viral Video Marketing At Its Best?

Firebelly

Earlier this month, the internet was fascinated when a YouTube video surfaced of a girl doing mundane things around Central Park… with four Apple iPads surrounding her face. When it comes to an iPad head, face it, we’d all be curious if we ran in to her in person.

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The End Of The Smartphone

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When Tim Cook (CEO at Apple ) took the stage in the company's first post- Steve Jobs product launch to announce the iPad 2 in 2011, Cook's staggering statistic was that the iPad had already outsold all of the desktop and laptops sold by their competitors in the previous quarter. That piece of data still hold true as Apple currently has the fourth generation iPad in-market. What will Apple do next? apple. marketing. mobile marketing.

5 Forms of Apple Link Bait

Geoff Livingston

Instead, let’s “newsjack” the iPhone 5 reveal with a fun post lampooning the most common forms of Apple link bait! Here we go: 1) Find a “Lost” iPhone/iPad Prototype. What a great way to drum up the Apple fanboys and fangirls. 3) B h About Apple.

The End Of The Laptop

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Let's start with the story from a market of one. I bought the first iPad from Apple and loved it immediately. I loved it so much that I didn't understand why I would need to carry around the MacBook Air and the iPad at the same time. I loaned my iPad to a family member and quickly forgot about it. I went out and got the new iPad (3? Now, I'm busy carrying both the iPad and MacBook Air all over the world. Are iPads killing laptops? apple.

Are Tablet PCs Just a Fad?

Idaconcpts

Mr Shih’s views are contradictory with those of market analyst Ben Riitzes, of Barclays Capital, who last week declared that he expected Tablet PCs to continue to cannibalize the laptop market. David’s market intelligence makes him one of the best equipped experts around.

It's A Small (And Strange) World After All, Brands

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Technology, the Internet and social media have been a virtual can of worms for brands that has extended well beyond the marketing department, and has poured over into everything from customer care, business innovation, the reputation of individual leaders within the organization, how a company hires employees and more. yes, an apple that tastes like a grape). Steve Jobs from Apple once famously said: "people don''t know what they want until you show it to them."

Top Tools for Mobile Marketing

SocialFish

The world of mobile marketing has been in development for several years now and businesses of all stripes have “gone mobile”. The organizations that invest in mobile marketing are the ones who will see the most success. Apple Pay : A brand new payment app for iPhone and iPad users.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices.

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The Magic That is Apple

Waxing UnLyrical

My iPad – which I ordered a couple of weeks ago – arrived. And it’s not just the iPad-related posts that have generated happiness among my friends. Now, I’ve never heard great things about Apple’s customer service. That is the magic that is Apple.

The Era Of Exponential Marketing

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Most everything we look at in the marketing realm is linear. Most everything we look at in the marketing realm will need to be exponential. MediaPost had a news item yesterday titled, iPad Sales Are Driving Massive Tablet Growth. Let's not forget that Apple began taking pre-orders for the iPad in March 2010 (that wasn't all that long ago). Marketing needs to become an exponential business. Exponential new ways to think about marketing. apple.

Facebook Should Not Be Treated like Other Media

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Apple sells computers, iPhones and iPads. Well, with over nine hundred million people connected on it, we have a mass audience of eyeballs that are primed for marketing and media messages because they spend so much time on Facebook staring at pictures of people they swore they would never want to see again after high school. apple. canadian marketing association. marketing. What is Facebook ? It seems like an easy enough question to answer, doesn't it?

The Way We Talk About Business

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Yesterday, I was reading a news item on Business Insider titled, Apple Just Announced Awful iPad Sales. The iPad had been outselling desktop computers since the launch of iPad 2, Amazon , Google , Samsung and others have been aggressive to enter the tablet market. Last week at the Consumer Electronics Association CEO Summit , many senior executives from Sony , Panasonic and VOXX expressed their bullish outlook for the tablet market. It's not just Apple.

The Permanent Brand

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When you study the art of branding, any good book on the subject will - at some point early on - turn to the neologism of the word "branding" in terms of marketing and communications. If you have ever waited in line for an Apple product, you know what this means. It's something that few brands could have done without a multi-million dollar advertising campaign, but now it's coming down to technology, social media, big data and utilitarianism marketing. apple.

As TED 2013 Takes Place, Here Are 10 TED Talks To Help You Re-imagine Your Business

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Leading business and marketing practitioner, Seth Godin , imagines a world where the mass market dies. While much of Godin's thinking has come to bear true in our social media-induced world, this TED Talk will get you thinking differently about where you spend your marketing dollars. Steve Jobs at Apple may have been one of a few who did understand the merits of being so insanely occupied with strong design. marketing. Tags: apple.

The Most Overused Buzzwords and Marketing Speak in Press Releases

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Overused Buzzwords and Marketing Speak in Press Releases by Adam Sherk on June 29, 2010 Unique, one-of-a-kind, best-of-breed…blah, blah, blah. What would you love to see stricken from marketing speak forever?

Essential tools for influencer marketing

Socialmedia.biz

A master roundup of social marketing tools to use on behalf of brands. Target audience: Social marketers, influence marketers, businesses, brands, digital marketers, SEO specialists, entrepreneurs, educators, journalists, Web publishers.

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Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Looking at data from over 6,800 iPhone and iPad apps listed under the health and fitness category, Flurry Analytics reports a 62% increase in the usage of health and fitness apps over the past 6 months, while the overall mobile app industry has only seen a 33% increase.

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Expect Big Changes At Facebook

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What about Apple ? While many people simply access Facebook via the web browsers on their iPad and tablets, having a native app that works with a touch navigation (and all of the powerful and different usability that comes along with it) is going to become a much more important component of how Facebook evolves. Marketing. The marketing opportunities behind this engine have yet to truly be developed. apple. apple television. marketing.

10 Quotes on the Apple iPad and the Business of News

Adam Sherk

Either way, here are 10 quotes that caught my attention on how the iPad will impact news organizations from a business or design perspective: “The business side of the equation will be complicated. What will they be willing to read on their iPad?

The New Disruption

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I hardly use my iPad anymore as I travel with the MacBook Air and I don't like reading books on the computer (just yet). We can hold up the Apple retail experience as a Golden Child in this instance simply because they rarely put things on sale and their environment is not crowded with merchandise. apple. When digital mingles with our physical lives, everything changes. I'm a bit of a bookworm (#nerdalert).

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A Modern-Day Marketer’s Guide to Creating Epic Video Marketing Content for Facebook, Snapchat, Twitter, and More

Buffer Social

Video marketing has taken the social media world by storm. What was just a blip on the radar a few years ago is now a top content marketing priority for brands and influencers everywhere. Why Video Marketing Is So Valuable.

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The Evolution Of Apps

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It's hard to get excited about something called, HTML5 , but if you're in the business of media, marketing and/or advertising, you should be excited. to the pending dominance of smartphones and iPad -like devices. In the past few months, both Amazon and the Financial Times have released robust app-like websites in an effort to circumvent Apple 's ever-changing app store policy (more on this here: FT Bypasses Apple's iTunes, Launches HTML5 Web App ). apple.

Steve

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As technology advanced, we were one of the first families to own a PC ( IBM clone ) and when modems entered the market, I was right there busting the piggybank to get connected. Around the same time that I was deep diving into my first PC, two of my best friends got Apple Macintosh computers. I never really used Apple products much growing up and into my adult life. I decided to drop the BlackBerry and the PC laptops and switch to Apple only: iPhone , iPad and MacBook.

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Cloud Computing And The Streaming Of Everything Will Change Media Forever

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Amongst media and marketing professionals, the idea of streaming is more commonly thought of as a way to broadcast live where the data and information is never stored on the consumer's hard drive - they can simply enjoy the content (text, images, audio and/or video) live and "in the moment." Take a look at what Apple is attempting with their upcoming iCloud product. marketing professional. Tags: apple. We're getting much closer to the world of dumb clients.

The One Screen World Keeps Happening

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How many screens is your brand marketing against? The rationale behind this was a lot of push-back that I had seen in-market from the marketing industry, that looked at three screens (television, computers and mobile devices). Here's what we do know: consumers began to ditch their computers as mobile device screens got bigger and easier to use (think tablets, iPads , etc.). apple. apple watch. contextual marketing. digital marketing. ipad.