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3 UGC Marketing Trends on the Rise in 2018

Pixlee

As more and more brands realize that their core market is more likely to respond to social and digital messaging over more traditional means, more attention is being given to UGC marketing. Innovations in AI and machine learning will make it easier for brands to identify influencers, recognize images, and source the best UGC that can be used across all marketing channels. Influencer content created by brands is found to be more authentic to younger consumers.

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How Domino’s Transformed Into An E-commerce Powerhouse Whose Product Is Pizza

Pixlee

Over the past 5 years, Domino’s Pizza has built an impressive, and immersive, digital experience that rivals many traditional e-commerce brands. With brand image being a crucial area in need of improving, Domino’s new unified, tech-forward vision was shared broadly across owned, earned, and paid channels. It was important for the brand to be transparent about both their need to change, as well as the huge investment they were making in their digital transformation.

The 21 Best Content Curation Tools

Webbiquity SMM

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Lastly, if you’re using Instapaper in the Apple/iOS ecosystem, it can stream saved videos to your TV using AirPlay.” — Re/code. Access your account anytime and share anything from your computer, mobile and tablet. It caters to individuals as well as enterprises who have content marketing in their branding strategy.” — GetApp.