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Plug In South La’s 3rd Tech Accelerator Program to Empower Entrepreneurs & Create Opportunities in Black & Latinx Communities

The Realtime Report

Plug In South La’s 3rd Tech Accelerator Program to Empower Entrepreneurs & Create Opportunities in Black & Latinx Communities. Plug In South LA has launched its third cohort accelerator program to help fund and grow some of the most dynamic start-up and early-stage businesses and business owners in Black and Latinx communities.

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Co-creation: Why creators should be part of your product development team

Sprout Social

Obviously, creators won’t ever man your customer care lines, but their in-depth knowledge of their communities (a.k.a. For example, creator Emma Chamberlain launched her own coffee company in 2020, garnering a $7 million Series A round in the process. Forge a new kind of focus group Creators’ communities are living focus groups.

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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha. Understand your new competitors The 2023 State of Social Media report also shows 92% of leaders say social data will have a positive impact on improving competitive positioning.

Brands 115
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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

Outdoor apparel retailer REI has led the charge here, opting out of Black Friday for years on the trot.   “Black Friday deals may satiate momentary desire, but their impact on the planet is a lot more long-lasting,” said the company in a release. The company reportedly made over $70,000.

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How to Build a Foolproof Brand Strategy for Ecommerce in 2022

Pixlee

Whether you’re a new startup or a seasoned company, this post will walk you through how you can build a wildly successful brand strategy for your ecommerce brand in 2022. Brands are defined more by their community than by who they say they are. A strong brand has an active community of consumers. Technology.

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What is hashtagging and how to use it effectively

Sprout Social

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. The term was first used in 1971 when telecommunications companies introduced the # symbol to the touch-tone dialing keypad. For brands, hashtags can help social marketers reach niche audiences and build community.

Hashtag 122
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20 Most followed brands on Instagram

Unmetric

The brand’s content strategy centers around sports personalities adorned in Nike apparel as an inspiration to go out there and JUST DO IT. The brand’s showcase of its models adorned in VS apparel helps create aspirational appeal among its followers. The brand has mastered the art of visual storytelling and has built a community of 18.9

Instagram 155