Blizzard Entertainment Facebook Live API Integration Goes Live
AUGUST 26, 2016
The social network and the game developer announced in June that Blizzard would integrate Facebook Login and the Facebook Live application-programming interface into its games, with the Facebook Live API allowing Blizzard’s players to stream gameplay directly to their Facebook Timelines. Players of Blizzard Entertainment games can now livestream their gameplay directly to Facebook.
Twitter: Gnip’s Audience API Now Generally Available
JULY 13, 2016
Twitter has been beta-testing Gnip’s Audience API since last October, and the social network announced Tuesday that the application-programming interface is now available to all advertisers. Seamlessly integrate alongside existing Gnip APIs.
Facebook Graph API v2.8: Updates to Instant Articles, Offers and More
OCTOBER 6, 2016
Facebook announced the release of Graph API v2.8, The social network said in a blog post that Graph API v2.8 will allow publishers to separate Instant Articles placement from Facebook Audience Network and enable or disable ad display. Product manager Alyssa Levitz detailed some of the other updates included in Graph API v2.8 Starting today, these are available to developers in all API versions. 5, applications using Graph API v2.7
“I Don’t Know What an API Is, and at This Point I’m Too Afraid to Ask”
NOVEMBER 2, 2016
How Our Big Data Platform and Social Analytics API Work Download. For a lot of people, API has slipped into that crack. At the highest level, an API is an outline on how things work with some software or data. Be specific when you’re talking about “API’s.”
Social Influence and the Impact of Klout API
JUNE 17, 2012
Klout is the social media measurement tool that measures influence – how many followers, how much interaction and the style of interaction that a person has in their personal or business social network. Reuters uses Klout of CEOS on Social Media.
What a Social API Does (And How It Makes Your Life Easier)
SEPTEMBER 7, 2016
Awesome Things That a Social API Enables Download. Telling someone I work with APIs complicates the “What do you do?” APIs are critical to making your job possible, but making sense of them, especially when it comes to social, is never easy.
Facebook Live Goes Full-Screen, Adds Video-Only Mode, Extends Sessions to Four Hours
JULY 20, 2016
The social network said in an email to SocialTimes that landscape full-screen broadcasting on Android will launch later this summer, and also detailed two new features: a video-only mode and longer broadcasts.
How Instagram Restored My Faith in Social Networking
DECEMBER 7, 2011
If you have not played with runaway hit mobile social network Instagram , you should. Yes, it’s become known as a utility for iPhone users to send pictures to Facebook and Twitter, but make no bones about it, Instagram is its own social network, and a very enjoyable one, too.
Now Hear This: Facebook Debuts Live Audio
DECEMBER 20, 2016
The social network Tuesday announced the introduction of Live Audio, a way for publishers to broadcast audio-only content live. A picture may be worth 1,000 words, but words are still worth something to Facebook.
As Twitter Locks Out Developers, a New Site Welcomes Them
SEPTEMBER 26, 2012
It was the first social network I used to really engage and connect with people and it’ll always be my first love. Without the social network, I would have never met some of these people and the idea makes me very sad. Earlier this year, they closed their API.
Facebook’s New Ad Products for Brick-and-Mortar Retailers
JUNE 14, 2016
And the Facebook offline conversions API gives retailers insights into the impact of their Facebook marketing campaigns on in-store transactions, call-center transactions and more. We’re currently testing the offline conversions API across all ad objectives, including local awareness.
Facebook’s Favorite Hacks of 2016
DECEMBER 29, 2016
The social network pointed out that its initial hackathon of 2016 was also its 50th companywide hackathon, so it was dubbed the Global Hack Jubilee. They also exposed the multiway service via Facebook’s Graph API to allow Messenger calling from any third-party WebRTC client.
Twitter Introduces Emoji Targeting
JUNE 15, 2016
Twitter ads application-programming interface product manager Neil Shah announced in a blog post that emoji keyword targeting is now available to advertisers on the social network. Advertising/Marketing Twitter 4C Ad Targeting AdParlor Ads API Ads Application-Programming Interface Amobee Brand Intelligence APIs Application-Programming Interfaces Emoji Emoji Targeting HYFN Neil Shah Perion SocialCode Targeted Ads Twitter Official Partners
Facebook Beefs Up Analytics for Apps
SEPTEMBER 1, 2016
The social network introduced Analytics for Apps at its F8 global developers’ conference in March 2015. The app events export API allows you to debug events and analyze your analytics data offline, allowing you access up to the last 30 days’ worth of your events.
Facebook Announces Several Measurement Products, Integrations
SEPTEMBER 21, 2016
The social network announced the following new products or integrations: Nielsen Catalina Solutions: Nielsen Catalina Solutions will provide consumer-packaged-goods advertisers with ways to understand the impact of Facebook and Instagram on in-store sales. The social network added in a Facebook for Business post : An emerging measurement standard in digital marketing is lift testing.
Why Can’t Social Media Tools Post Directly to Instagram?
JANUARY 3, 2017
Truth is, it’s not the tools’ fault; Instagram doesn’t allow any tool the functionality to post directly to Instagram because of its limited API. What is an API? Instagram’s API receives that request, and delivers to Agorapulse the number of likes you received.
Facebook Debuts Several Ad Products, New Features at Cannes Lions
JUNE 21, 2016
The social network announced the beta-test of its new Audience Insights API; updates to its Canvas full-screen immersive ad product; updates to its Slideshow ad product; and the launch of the Facebook Creative Hub.
Integrate Social Networks with your Corporate Website with ‘Social Sign On’
OCTOBER 1, 2010
The Techcrunch acquisition dispels those myths 2 days ago « People on the Move in the Social Business Industry: Sept 21, 2010 Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? timbursch Do you think we will see a Social ID, similar to OpenID?
Facebook Journalism Project: A Complete Guide
JANUARY 11, 2017
Director of product Fidji Simo introduced Facebook Journalism Project in a Newsroom post , saying that the initiative has three objectives: collaborative development of news products for the social network, training and tools for journalists and training and tools for users.
Facebook Analytics for Apps Now Supports Messenger Bots; FbStart Program Welcomes Bot Developers
NOVEMBER 14, 2016
Chat bots for Messenger debuted as part of the social network’s introduction of Messenger Platform at F8 in April , and Sridharan Ramanathan said in a blog post that more than 34,000 bots have been created for the messaging application since then.
Social Advertising: Focus on Power, Not Parity
JUNE 1, 2016
Since Facebook was founded more than 12 years ago, there have been several inflection points that changed social networking and social marketing forever. The second inflection point came when Facebook expanded API access to its ads marketplace, at first via a limited beta in 2009, and later formalized into the ads API program in August 2011. Social media buyers’ real pain isn’t felt when they create ads: It’s felt when they manage campaigns.
Twitter Adds Quick Replies, Welcome Messages to DMs From Brands
NOVEMBER 1, 2016
Businesses on Twitter can now take advantage of two new features for the social network’s direct messages: quick replies and welcome messages. Sprout Social. The developer APIs (application-programming interfaces) that power these features are currently in private beta.
10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”
APRIL 1, 2012
Finding a social media professional to help you with your online activities can sometimes be a tough process. 1) How long have you been engaged in social networking and/or social media channels? 4) What social networks do you specialize in?
API Widget Economy: Social Media Business Podcast
NOVEMBER 3, 2009
Episode 3 focusses on monetizing APIs and looking at revenue streams from widgets. is “little bits everywhere – don’t force customers to come to your site, let them do purchase your products on their site, where they are, and let their social network be informed.
Facebook Gameroom Added as Unity Editor Build Target
NOVEMBER 2, 2016
Facebook Gameroom allows users to play web, ported mobile and Gameroom-native games in an app outside of the social network’s environment, and it is available to users with Windows 7 and up.
No More Media Buying Specialty for Facebook Marketing Partners
NOVEMBER 22, 2016
Brand Networks. The social network said in a Facebook Marketing Partners post : We have found that the Blueprint Certification , which recognizes an individual buyer’s competency with Facebook and Instagram products, better suits the need of the market and of our agency partners. Facebook announced that it is eliminating the media buying specialty for Facebook Marketing Partners. The current media buying partners for Facebook and Instagram are: 360i. Adaptly. AdParlor.
Facebook Announces Several Metrics Updates, Corrected Bugs
NOVEMBER 16, 2016
More details from the social network are included below. Facebook Wednesday announced several metrics -related updates: corrections of several bugs that resulted in inaccurate data, increased third-party verification, more measurement solutions and an internal review process.
PLEASE Don’t Visit My Google+ Page! Here’s Why.
JUNE 9, 2013
Most of you probably know that Google+ has been around for a couple of years now and is Google’s attempt to overcome the hideous social media experiments of Google Wave and Google Buzz. This is different from putting your social media publication on auto-pilot.
Facebook Updates Messenger Platform Policies, Speeds Up Review Policy
AUGUST 15, 2016
Product manager Seth Rosenberg announced in a blog post that the main updates are a 24-hour window for businesses and developers using the Send/Receive API (application-programming interface) to respond to users’ messages, as well as a test of subscription messaging for specific use cases.
Facebook Announces More Metrics Fixes
DECEMBER 9, 2016
This will help to provide a more accurate estimate for a given target audience and to better account for audiences across multiple platforms (Facebook, Instagram and Audience Network ).
Shhh…Don’t Tell. You Can Still Post Your Tweets To Other Platforms
OCTOBER 6, 2012
Recently, Twitter has been behaving pretty anti-socially with their data. For a company that is engaged in the business of social media (which means sharing things), they recently restricted how developers can use their API. But fear-not fellow social sharers!
Big Ad News at the Big 3 Social Networks | Social You Should Know
Ignite Social Media
SEPTEMBER 26, 2016
Facebook, Twitter and Instagram all made moves last week in the ad space that social media marketers will want to be up to speed on, in this week’s Social You Should Know.
Since-Fixed Bug Affected Facebook Page Insights From Oct. 4-14
OCTOBER 21, 2016
The social network announced in a Facebook for Business post that a bug affected Page Insights during that time period, and that bug has since been corrected: We wanted to let page owners know of a bug that affected all pages from Oct. This also affected all post engagement-related metrics in the Pages Insights APIs (application-programming interfaces).
Advisory: Google+ Begins Booting Brands
JULY 21, 2011
Both of us have been intentionally conservative about marketing on the new network due to a statement from Google+ specifically asking businesses and brands to wait until it formalized its business offering. This offering is rumored to include an open API for applications and data usage.
More New Features for Facebook’s Analytics for Apps
SEPTEMBER 29, 2016
The social network introduced Analytics for Apps at F8 in March 2015 , and updates have included the addition of custom audiences and lookalike audiences last October and a long list of new features earlier this month: people insights, push notifications, in-application notifications, sharing insights, breakdowns, improved event trends and an app events export application-programming interface.
It’s Official: Twitter Files For IPO.
SEPTEMBER 13, 2013
One of the worst-kept secrets in Social Media is coming true. Well, I don’t know, but let’s take a look at what we have to compare it to in this relatively new, wild, crazy world we call Social Media. IT’S OFFICIAL!
Best LinkedIn Guides, Tips and Tactics of 2011
MARCH 21, 2012
While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. How LinkedIn Apps Can Promote Your Business by Social Media Examiner. 10 Tips for LinkedIn Social Networking by Online Social Networking.
Facebook Exchange Shutting Down
MAY 25, 2016
Farewell, Facebook Exchange: The social network’s real-time ad-bidding platform is being phased out in favor of Facebook Audience Network and other products. As people have moved to mobile and spend more of their time using Facebook and Instagram and the Audience Network on mobile versus on desktop, that’s really been the arc of the potential impact of desktop retargeting in general.
Twitter Eases Voter-Registration Process for Users
SEPTEMBER 27, 2016
The social network announced in a blog post that users who send direct messages to its Twitter Government @Gov account will receive automated DM responses with their state’s voter-registration deadlines and personalized links to register. Twitter marked National Voter Registration Day with the introduction of an easy way for its users to kick-start the process.
A Complete Guide to Twitter’s Q2 2016 Earnings Call
JULY 27, 2016
The social network posted revenue of $602 million, up 20 percent compared with the second quarter of 2015, with ad revenue of $535 million up 18 percent year-over-year. Twitter pre-roll will support Video Ad Serving Templates (VAST) through select Ads API partners.