Is Facebook’s Social Graph Beacon 2.0?

Socialized

The most far reaching announcement is the introduction of what is called the Social Graph API, a convention that allows developers (anyone with a Web site or a blog) to easily embed “Like” buttons and other functions on their sites, allowing users to “bring” their Faceboook identities wherever they go on the Web, outside of Facebook’s walled garden. Social plugins like the Like button and the activity feed enable you to offer social experiences with just a line of HTML.

How to Get a User’s E-mail With Facebook Messages, and Why it Doesn’t Matter

Stay N' Alive

That, they did today as they launched their new “Facebook Messages&# product , a “Social Inbox&# intended to change the way you communicate with your close friends and family. Facebook actually makes this very easy with their Graph API – in fact, you don’t even have to be a programmer to do it (although a little programming skills will make it easier). Knowing just the e-mail doesn’t open up any data at all when it comes to a real Social Graph.

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What Websites Are You the One True Fan of?

Justin Levy

The real value for OneTrueFan will be for the website owners once OneTrueFan launches their dashboard and API. In the future, OneTrueFan will be releasing an API so that publishers can customize the experience for their visitors.

API 192

"Follow" Networks and The Creep Factor - Why It Isn't a Facebook Play

Stay N' Alive

Facebook's API is one of the most accessible APIs I've come across. In a sense, I see Google and Facebook working together, on 2 different planes to open up the social landscape. It's a different type of social graph than Facebook's. In the end, yes, this is a battle for your social graph. I do think there are different types of social graphs though, and the battle right now is over the less personalized graph and the more public information.

You Don’t Own My Family History – I Do

Stay N' Alive

With my background in Social Networking I feel I have a place to say in this. Many Social Networks have had the same problems to get through. Facebook , for instance, stores your social graph (in this case your friends) in one database – sure, they provide an API to share those friends and let you store them in your own database and retrieve updates via a real-time interface, but the central repository is still on Facebook’s servers.

4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

A major component of answering those questions effectively is understanding in which social outposts your customers are concentrated. Companies should follow, not lead, their customers across the social Web. Here are 4 ways to find out where your customers are in social media: 1. Hire a Spy Flowtown and Rapleaf are two of the leaders in the emerging field of social anthropology. Email Behavior Have you added links to your social outposts in your emails? Graph.