What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes. Instagram API Changes.

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What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes. Instagram API Changes.

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New Social Media Report, and What About UGC?

Janet Fouts

I just read the Sprout Social Q4 Index for 2017 , and it’s got some very interesting data, especially if you’re a marketer. There’s lot of good information here, as you’re planning your winter marketing campaigns. User Generated Content (UGC). The UPS Store UGC Campaign.

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The Next Generation of Retail Experiences: Leading Retailer Launches Interactive In-Store Touchscreens with UGC from Social Media

Pixlee

Brands understand that user-generated content (UGC) that shows real people with your products creates a more engaging shopping experience and builds trust. Powered by Pixlee’s API, “Shoppers would get that social engagement through screens, and that would not only encourage them to like posts and do their own posts, but influence them to buy apparel that’s popular with their peers,” says Stuart Armstrong, Group President of ComQi. eCommerce Marketing

How Pixlee’s E-Mail API Helps Brands Supercharge E-mails with User-Generated Content

Pixlee

However, many marketing emails can feel impersonal, poorly targeted, and stale. One way to enhance marketing emails is with user-generated content (UGC.) As you can see, there are a few different parameters added to each URL, which are used by the API to power this feature.

3 Key Announcements from Facebook F8 and What Social Media Marketers Need To Know

Ignite Social Media

After listening to the announcements and processing what we believe this may mean for marketers like us in the social space, we’ve distilled it into 3 key announcements and implications for brands.

What You Need to Know About Advertising on TikTok

Likeable

TikTok, the short-form mobile video app that’s popular among Gen Z , is rapidly growing its incredibly young user base and marketers have been waiting for the platform to offer advertising options. With such explosive, rapid growth, marketers cannot afford to ignore its ad products.

4 Tips for Driving Sales with Instagram Ads

Socialmedia.biz

Engagement on Instagram is astounding, making it a visual marketer’s dream. In addition, innovative third-party tools have developed solutions that leverage Instagram’s advertising API to allow people to create engaging promoted posts that convert more effectively than conventional ads.

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10 Tools to Help You Run a Highly Successful Influencer Marketing Program

Social Media Strategies Summit

Influencer marketing has proven to be a very effective strategy for building communities and reaching new potential customers. Why Influencer Marketing. Utilizing this type of marketing approach drives awareness, cultivates an audience, and bolsters owned media over time.

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Social Media Terminology: Social Media Words You Need to Know

agora pulse

More info about algorithms: Google’s BERT Update: Embracing Customer-Centric Conversational Marketing. An API is an initialism for an application programming interface. An API lets two platforms or applications communicate with one another. Your Social Media Content Marketing Checklist. Content marketing. Content marketing is producing content with a broader, more strategic mindset. Inbound marketing. Influencer marketing.

The Ultimate Guide to Instagram Hashtags in 2019

Later

Instagram recently expanded the Instagram Graph API to include hashtag analytics, so now you can measure your Instagram hashtag performance directly from your Later account! Not sure where to start when it comes to Instagram Stories strategy and marketing?

6 Instagram Rules You Kinda Need To Know About

agora pulse

Instagram has a closed API – it doesn’t allow third party apps to post directly to Instagram. In any other circumstances, I’ll be the first to point out the potential of bots in automating your marketing process but that’s not what Instagram is all about.

Later’s Year in Review: Every Cool Feature We Launched in 2019

Later

Every feature or tool we launched in 2019 had our customers’ goals in mind—so if you think your Instagram marketing is in need of a little oomph or helping hand, we’ve got you covered! . Check out our Ultimate Guide to UGC here! .

Introducing Instagram Reposting by Buffer: Never Run Out of Amazing Content

Buffer Social

Learning how to repost on Instagram is the key to taking your marketing strategy on the photo-sharing platform to the next level. Since Instagram’s API doesn’t yet allow full scheduling and auto-posting, Buffer for Instagram works using reminders and notifications on your phone.

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Top 10 Brands Killing It on Instagram

Social Media Strategies Summit

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. It also drives engagement, posts with UGC have a 4.5% higher conversion rate than non-UGC posts.

12 Myths Holding You Back From Instagram

Later

As an Instagram Partner, we have explicit permission to use the API, so your account is always safe and secure! Since Instagram is a visual marketing platform, your images and videos definitely matter – but that doesn’t mean that you have to be a professional (or splash out on expensive kit) to create an eye-catching feed! And if you’re thinking sourcing UGC is going to take up just as much time as shooting your own content, think again! .

22 Twitter revenue streams – monetizing tweets

Laurel Papworth

per member per year compared to Habbo, Cyworld, etc (no ads) making $17 per member ) But Twitter might just have a unique twist… Market Intelligence Facebook give their market intelligence away for free (go to create Ad then play with the demographic searches).

9 Instagram analytics tools to help you crush it in 2019

Sprout Social

Instagram used to be a black hole in terms of third-party marketing tools. The platform’s recent surge in popularity coupled with frequent changes to its API makes it difficult to find a reliable, long-term solution. That’s why we put together a comprehensive list of Instagram analytics tools you can use in tandem to master your key marketing metrics. Although the tool is marketed as being for influencers, any personal or business account can be plugged in.

How to Plan a New Product Launch on Social Media: Step-by-Step Guide with Examples

Later

You’ll learn from real social media product launch examples in both the B2B and B2C space, and I’ll be sharing all of the product marketing secrets that have worked for us here at Later. But if you have plenty of time to play with (you super-organized marketer you!),

The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

How to Use Twitter Analytics: The Complete Guide for Marketers. Application programming interface (API). An application programming interface (API) is a communication system that allows two applications or platforms to “talk” to each other. Content marketing.

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Instagram for Business: 30 Tips to Grow Your Audience and Stand Out on Instagram

Buffer Social

And as Instagram has grown over recent years, that’s left many business owners and marketers with one very clear and important question: How can we use Instagram for business? When using any marketing channel, it’s important to have goals you want to achieve.

130 most important social media acronyms and slang you should know

Sprout Social

Plus, there are some acronyms that might find their way into marketing or sales reports and business meetings. SMM – Social media marketing. The merging of mobile marketing with social media marketing efforts that are locally targeted. UGC – User-generated content.

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