Fetching Friday – Resources Mashup, ASW11 & Productivity Systems

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, who’s going to Affiliate Summit West, and productivity systems on kikolani.com. Anatomy of a search marketer – great information from the 2010 SEO survey, plus a neat infographic.

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Research-Driven Ideas for Social Data

Mindjumpers

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference.

What Marketers Need to Know About the Cambridge Analytica News

Convince & Convert

If you work in the world of marketing, the Cambridge Analytica news didn’t exactly shock you. It’s not that marketers’ support the misuse of data—especially for the purposes of spreading false or “less accurate” information to sway an election.

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5 Top Digital and Social Marketing Platforms to Streamline Your Business in 2019

Pam Moore

5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.”

5 Top Digital and Social Marketing Platforms to Streamline Your Business

Pam Moore

5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads. Yes, the wanna be marketing expert word whackers may tell you “marketing funnels are dead.”

How to Choose the Right Content Marketing Software

Convince & Convert

It’s not easy choosing the right software for your content marketing efforts. The reason it’s so hard is that there are so many requirements for an effective content marketing strategy. It’s also important to realize what’s been happening in digital marketing as a whole.

What Pinterest’s Updated Policies Mean for Marketers

SocialFish

———— With the changes to Pinterest’s Acceptable Use Policy, marketers may have to rethink the way they use the social site. These changes show that Pinterest is doing everything to prevent brands and third parties from gaming the system.

Cost-Efficient Facebook Marketing for Small Business

Idaconcpts

A key element to making when it comes to any sort of business is marketing. This Facebook campaign tool is one of very few companies world-wide that has access to Facebook’s API directly. The number of ads is what makes a tool like Qwaya really handy when it comes to Facebook marketing.

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Is Brandon Prebynski The Most Eligible Man In Social Media Marketing?

Firebelly

Are you the most eligible man in social media marketing? The problem with social media marketing today is… that implementation varies across the web for each brand that wants to integrate social into their business.

17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

He’s also founder of Exploring Social Media , a social media marketing program for beginners to teach them how to best understand and make sense of this online phenomenon for marketing. Samir Balwani is a marketing strategist and Director of Member Acquisition for StyleCaster.

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HubSpot vs. Marketo: Which is Better?

Oktopost

What does this have to do with marketing automation software? To make it easier for you to guess, let’s take a look at both platforms and try to determine: HubSpot vs. Marketo: which is the marketing automation platform to rule them all? Marketing. Content Management System (CMS). REST API. Robust and highly customizable API. Excellent API but lacking some form functionality. SOAP API. ?. API documentation. Marketing Nation Community.

The Simple Guide to Creating a Chatbot [ on Facebook, Website, Messenger Apps]

Oktopost

By and large, customers prefer talking to real, live human customer service representatives over dealing with automated systems. . Marketers have realized that chatbots can do much more than field frequently asked customer service questions. Social Media Marketing Lead Generation

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Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)

Buffer Social

Hitting this revenue target will rely greatly on Snapchat’s ability to spread its wings and continue to grow beyond its early adopters and increase its market share for the 35+ age range (and into the early majority).

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Manage Your Social Media Better - Distribute Your Blog To Twitter.

Social Media Network Marketing

It is important that you have a system wherein you can organize your communication. This service constantly scans the various sites and informs if there is any API and such other problem. Social Media Networking is part of the overall marketing scenario.

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. That’s why there’s a built-in calculator where you can input your costs (hard costs + labor costs) for each social media outpost, and the system automatically calculates your ROI. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Why Scheduling Instagram Push Notifications Is a Good Idea

agora pulse

Now we have that option, thanks to Instagram releasing its API last year. Brands and marketers using Agorapulse can now set-it-and-forget-it. You can use the push notification system to take a more hands-on approach in publishing.

Is Your Executive on Twitter?

Koka Sexton

ExecTweet has tapped the Twitter API to give you a peak into what corporate America is doing. Habib , MTV Werner Vogels , Amazon.com Wes Spears , The Weston Group Will Weider , Ministry Health Care and Affinity Health System If you enjoyed this post, make sure you subscribe to my RSS feed !

Koka Sexton dot Com

Koka Sexton

ExecTweet has tapped the Twitter API to give you a peak into what corporate America is doing. Habib , MTV Werner Vogels , Amazon.com Wes Spears , The Weston Group Will Weider , Ministry Health Care and Affinity Health System If you enjoyed this post, make sure you subscribe to my RSS feed !

How to Drive Business with Your Facebook Strategy

Ignite Social Media

By attributing offline event date from your customer system to people who saw and clicked on your Facebook ads, you can better understand the effectiveness of your ad campaigns and return on your ad spend. Facebook even offers split testing to simplify this process for marketers.

Get Ready for the Bots – on Facebook Messenger

Mindjumpers

Thanks to their highly advanced Send/Receive API, these bots are able to reply with actual structured messages, including links, images, hotel reservations, the weather etc. Besides banks, what other markets will benefit from this?

What You Need To Know About Facebook Offline Conversions

Ignite Social Media

For years, brands have been looking to tie social media marketing efforts to physical, in-store traffic. Attributing your Facebook marketing efforts to offline sales is easier thanks to an update made in May. How does your ROAS compare to other marketing tactics?

Passive Income Ideas

SocialFish

This is simply a market where company owners selling shares can be able to transact with potential customers. There are investment companies that deal with the stock market. Prosper was the first ever peer-to-peer lending market, and it has grown tremendously over the years.

5 Best SEO Tools for Bloggers and Webmasters

The Realtime Report

As soon as you add and enter the URL, its system will fetch the information for that specific domain and retrieve data such as backlinks, broken links, traffic keywords, URLs attracting high visitors, and much more. It’s one of the most sophisticated and robust intelligent API available.

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These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. I’ve talked with many business owners and marketing managers, and a large percentage rarely look past high-level metrics.

These Facebook Ad Metrics Are Going Away. Are You Prepared?

agora pulse

After the July 2018 release of the Graph API, some Facebook ad metrics will leave our reports forever. I’ve talked with many business owners and marketing managers, and a large percentage rarely look past high-level metrics.

Social CRM: Tools That Can Help You Know Your Audience Better

Ignite Social Media

When an email list is provided over, they run it through their system to provide back the available information on a user. What are our customers spending their time doing? What are they saying about us on their channels when we aren’t being tagged?

Get your Online Community Software Selection Guide!

SocialFish

The guide will address variables that you need to know about a user’s experience such as resource library features, ease of messaging others within the community, mobile friendliness and other insights for the marketing, communications, government relations, PR, or membership types.

Freebase is Shutting Down in March 2015

Bill Hartzer

Freebase has also supported developer access to the data, so before we retire it, we’ll launch a new API for entity search powered by Google’s Knowledge Graph. They will announce a transition plan for the Freebase Search API & Suggest Widget to a Knowledge Graph-based solution.

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How Groupon Integrates Social Media and Customer Experience

Convince & Convert

The idea was to make sure that Groupon, across all markets, was operating on the same set of principles and strategy. Tweetable Moments Any platform that we activate on, we will measure the living daylights out of it.

Get Ready for the Bots – on Facebook Messenger

Mindjumpers

Thanks to their highly advanced Send/Receive API, these bots are able to reply with actual structured messages, including links, images, hotel reservations, the weather etc. One industry example is how bots will almost certainly change how banking works for the consumer, replacing an app or web-based system with a dialogue with a machine that is able to understand your every need. Besides banks, what other markets will benefit from this?

Moving From Back Pats to Business, Social CRM Is For Real

Convince & Convert

As marketers try to determine appropriate resourcing, one of the big measurement and accountability challenges faced by social media is the anonymity inherent in most social data. But what of the mid-market? companies) small business market.

Facebook Automated Rules: Automate Ad Maintenance

Jon Loomer

During the past year, Facebook released Automated Rules to the ads API, meaning that it was available to those managing their ads with a third party tool. You likely have a system for determining when you make these changes. What if you could apply this system to automate it for you?

Text Analytics in the Cloud

Net-Savvy Executive

There's an API for that. These services—some free, most commercial—allow you to skip the R&D and plug text analytics into your system. In a market crowded with me-too platforms, it might be the step that gets you off the entry-level rung of the ladder.

The skinny on the Small World Labs – Personify merger

SocialFish

We were the first to make our full API publicly available to any 3rd party and publish them on our website. We integrate with Blackbaud, Salesforce, iMIS, Personify, and many many other systems which you can see on our website.

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5 Essential SEO Tips For Magento Ecommerce Stores

Social Media Marketing

You can try for yourself following this route - System => Configuration => Web => Search Engines Optimization. However, you can also do this manually by going to System => Configuration => Design => HTML Heads and changing “Default Robots” to “INDEX, FOLLOW”.

The Rise of the "Influence" Peddlers

Net-Savvy Executive

But I haven't heard anybody going down that path in the commercial market. Where available, I've linked to useful information about APIs, FAQs, and how the scores are generated for each company. api , faq ). Connect.Me (beta) A reputation-scoring system based on individuals recommending each other. Identified A career-oriented marketability score based on how well Facebook profiles match what employers search for on social network sites. ( api , faq , how ).

What You Can Do Instead of Crying Over Twitter’s New Spam Rules

agora pulse

With some brands trying to post on each platform multiple times per day, both brand and agencies alike have fallen back on marketing automation. If one marketer is handling Red Lobster’s and Olive Garden’s account, they can’t share content between them.

How to Sync Facebook Lead Ad Contacts With Your CRM

Jon Loomer

Facebook lead ads are an amazing opportunity for marketers. Luckily, Facebook has made CRM integration available through the advertising API. If you want to sync with your CRM, select “Yes” next to “Automatically send my leads to my CRM/email system?”

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Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

The chance to build a crack Marketing team and to make potential energy highly kinetic is an exciting (and daunting) proposition! Metavana aims to make all systems socially-aware so that all employees in the Enterprise make VOTC part of their jobs!

Facebook Live: How to Stream a Webinar

Jon Loomer

As the popularity of streaming video with Facebook Live continues to rise, new tools are being provided to marketers. Let’s take a closer look at what this means for you as a marketer and how you can start streaming webinars today. Webinars are a great sales tool for marketers.