What Is an API & Why Does It Matter for Social Media?

Sprout Social

Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface.

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Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

farms are turning to Twitter and other social media tools as a support group to share information, gain insights and keep customers informed about changing conditions. Using social media and video to promote it, they generated $10,000 in the first 10 days, as reported by Grist.

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What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes.

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What the Facebook and Instagram API Changes Mean for You

agora pulse

Remember when we social media marketers freaked out over the “ Facebook apocalypse ?” Our newest freakout du jour comes in the aftermath of Facebook and Instagram restricting third-party tool use of their APIs. Facebook API Changes.

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The December 11 Instagram API Changes are Here. Let’s Talk about Them.

agora pulse

In April of this year, I wrote about the Big Facebook and Instagram API Changes that had just been announced. In that post, I did my best to calm the nerves of social media marketers who thought they’d be out of a job with these changes.

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Instagram for Business: What’s Changing with the New API and How to Prepare Your Brand

Meltwater

If there’s been one continuously hot topic for social in 2018, it’s been user privacy. From GDPR to Cambridge Analytica, social networks have had to reevaluate their social data policies… Read More >>>. Marketing Planning & Strategy Social Media

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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Buffer Social.

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Why Can’t Social Media Tools Post Directly to Instagram?

agora pulse

Truth is, it’s not the tools’ fault; Instagram doesn’t allow any tool the functionality to post directly to Instagram because of its limited API. What is an API? Instagram’s API receives that request, and delivers to Agorapulse the number of likes you received.

Social Media Updates: July

yMarketingMatters

Many new updates were announced in the world of social media in July! Here’s a summary just for you to help make marketing for your business easier and more efficient! Yippee: Canva iPhone App To Make A Marketer’s Life Easier!

Social Media Updates: May

yMarketingMatters

After the slow month of April, May seems to be back on track with every other fast-paced, exciting month in the world of social media. Read “ How Can Businesses Use Facebook Continuous Live Video “ Explore.org uses Facebook Live’s continuous streaming API.

What New Social Media Management Features Did Agorapulse Release in 2018? [INFOGRAPHIC]

agora pulse

Let’s take a quick break from our planning for 2019 to reflect on the different social media management features that Agorapulse launched in 2018 that helped make managing social media easier and more efficient. Marketers can more easily track click-throughs.

The 6 Things Marketers Expect from Social Media Management Tools (but don’t have yet)

agora pulse

The World of Social Media Tools is an overcrowded, making it difficult for users to navigate the maze of features and pricing offered to them. As with every crowded market, the early players who raised massive VC money dominate the awareness game.

What Snapchat’s Impending IPO Means for Social Media Marketers

Ignite Social Media

Marketers want a piece of that pie. While Snapchat (or Snap) has never been the place for quality metrics, their impending IPO will certainly impact social media marketers looking to capitalize on the channel. Their hope is to drive marketers toward paid options to increase revenue prior to their going public. As the Snap sales team prioritizes profit, there are rumors they will open their API for programmatic ad units. Snapchat Marketing Snap Inc.

Social Media Analytics – How to Engage With The Data Of Social Media

Mindjumpers

Tweet A couple of days ago, I gave a guest lecture at the Danish IT-University on the subject of Social Media Analytics. Social Media Analytics has an increasing audience with a lot of people discussing the subject around the world. Understanding Social Media ROI Cycle.

The Ultimate Guide to More Social Media Shares

agora pulse

Whether you are using Facebook, Twitter, Instagram or any other social media platform one thing is true: social sharing matters! Social sharing creates awareness of your brand, increases ROI and multiplies your fan base. This applies to your blog and social media posts.

How to Plan a New Product Launch on Social Media: Step-by-Step Guide with Examples

Later

Planning a new product launch on social media can feel daunting, but it’s also a huge opportunity to attract new followers, make sales, and convert your existing audience into customers! Ready to plan your new product launch on social media?

3 Scientific Studies With Real Insight Into Social Media

Convince & Convert

. It’s no secret: social media marketing has a data problem. Despite a growing number of tools available to measure the ROI of social media, many of the claims made by “marketing gurus” in this sector come from the gut. Facebook API data.

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30 Tools Social Media Professionals Can’t Live Without

SocialFish

Managing multiple social media accounts can be a daunting task. In between juggling tasks, reaching objectives and expanding reach, it can be easy to become distracted and bogged down by the fast paced social world.

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21 Top Social Media Sites to Consider for Your Brand

Buffer Social

Whether you are a seasoned social media marketer , a marketer looking to venture into social media marketing, or a business owner looking to leverage on social media, it’s helpful to know the most popular social media sites around.

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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve.

Why “Hidden Like Counts” Won’t Hurt Influencer Marketing

Ignite Social Media

While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Nearly 6 years later, total investment in social media marketing has only skyrocketed. Social networks do a tremendous amount of good.

What Do Social Media Management Tools Really Need? 23 Experts Tell Us

agora pulse

Social media management tools are constantly evolving in order to keep up with businesses’ and marketers’ needs. As influencer marketing continues to grow at a very fast rate, more and more people need their social media management tools to keep up.

3 Snapchat Announcements Marketers Need to Know

Ignite Social Media

Snapchat has been upping their game lately to stay in the competition making updates to their app to entice marketers to play on their platform. Publish API – lets brands create their own Story and share it to Snapchat’s Discover feed.

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Is LinkedIn a Sign of What’s to Come for Social Media Networks? | Social You Should Know

Ignite Social Media

Microsoft and LinkedIn made big headlines this week, while social networks continue to expand their advertising features. That and more in this week’s Social You Should Know. Meanwhile, it also released its ads API (for large scale campaigns) and announced its first ad partners.

Social Media News Ticker: Facebook Video Ads Expand Outside U.S.

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Instagram and Pinterest: Users can now share multiple photos on Twitter via web and the Android app. Any social media updates that we missed?

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Social Media News Ticker: Facebook To Buy WhatsApp, LinkedIn Opens Publishing To All Members

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and LinkedIn: LinkedIn opens its publishing platform to all members. Any social media updates that we missed this week?

10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

Finding a social media professional to help you with your online activities can sometimes be a tough process. 1) How long have you been engaged in social networking and/or social media channels? 4) What social networks do you specialize in?

How Groupon Integrates Social Media and Customer Experience

Convince & Convert

via Groupon Instagram Globally, about 100 Groupon employees have a hand in social, but only a dozen of them are dedicated to social full-time. The idea was to make sure that Groupon, across all markets, was operating on the same set of principles and strategy.

The Next Great Social Marketing Opportunity: The Internet of Things

Convince & Convert

» Social Media Marketing appirio clinton bonner dreamforce nest open API quantified self the internet of things wearable technology

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Social Pros 30 – Eric Schwartzman, Social Media Boot Camp

Convince & Convert

This is Episode 30 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer.

5 Data-Backed Social Media Trends You Need to Know for 2019

Buffer Social

2019 is here and gone are the days where generating audience engagement on social media was primarily a passive process. But in order to be able to capitalize on this and everything else social media has to offer, you have to know what’s coming!

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What Do the New Twitter Rules Mean for Social Media Managers (and Buffer Customers)

Buffer Social

Yoel Roth, API Policy and Product Trust at Twitter. As you’ll find out below, the new rules may create some extra steps for you as a social media manager — regardless of whether you use automation or not. The blog post, however, is targeted more at developers than marketers.

5 Top Digital and Social Marketing Platforms to Streamline Your Business in 2019

Pam Moore

Too many digital and social technology companies promise more than they can deliver. 5 Digital and Social Marketing Platforms to Streamline Your Business in 2019. And it’s critical for marketing your business and generating leads.

3 Key Announcements from Facebook F8 and What Social Media Marketers Need To Know

Ignite Social Media

After listening to the announcements and processing what we believe this may mean for marketers like us in the social space, we’ve distilled it into 3 key announcements and implications for brands. 2) Social Virtual Reality with Facebook Spaces.

Social Media News Ticker: Facebook Launches FB Newswire, Acquires Motion Tracking App Moves

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Google+, Linkedin and Pinterest: Facebook. Any social media updates that we missed? Social Media News Ticker Facebook LinkedIn Pinterest Twitter

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Social Media Monitoring Bookmarks and RSS

Laurel Papworth

When monitoring social media, don’t forget to monitor social media platforms (changes at Facebook, Twitter, Google Plus, LinkedIn etc) as well as stuff specific to YOUR industry. The Guardian Social Media section [link] OR [link].

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Is Brandon Prebynski The Most Eligible Man In Social Media Marketing?

Firebelly

I’m also working with a major tech company on social media efforts, doing some fun “techertainment” projects with some awesome people in the industry, and editing some tech books when the schedule allows. Are you a social being in person?

Monday’s 5 Social Media Must-Reads

Firebelly

Below are 5 social media must-reads that we wouldn’t want you to miss. Facebook’s New Tools Give Marketers Insights, Help Measure Fans’ Word Of Mouth. Writing Effective Facebook Posts.

How Ecycler Used Social Media to Enhance Its Business

Mindjumpers

Gradually, owners Laurent and Robertson started using social media to their advantage. By properly leveraging their social media channels, Ecycler enhanced its business as well as won several accolades. Similar Posts: How to Use Twitter As a Marketing Channel.

This Week in Social Media - 3/26/2013

Social Media Marketing

We've mentioned social TV before - and that its future lies with Twitter, not Facebook. Rishad Tobaccowala, a pioneer in digital marketing, says that because of their ability to secure earned media, PR professionals are natural digital storytellers and therefore well suited to social media.