Facebook Pulls Facebook Live API Access From Prisma
NOVEMBER 30, 2016
Photo- and video-editing application Prisma announced earlier this month that iPhone 6s and iPhone 7 users could stream live on Facebook with the iOS app’s visual effects applied to their streams , but not anymore. The live video API is meant to let people publish live video content from other sources such as professional cameras, multicamera setups, games or screencasts.
Blizzard Entertainment Facebook Live API Integration Goes Live
AUGUST 26, 2016
Players of Blizzard Entertainment games can now livestream their gameplay directly to Facebook. The social network and the game developer announced in June that Blizzard would integrate Facebook Login and the Facebook Live application-programming interface into its games, with the Facebook Live API allowing Blizzard’s players to stream gameplay directly to their Facebook Timelines. Stream your gameplay live to Facebook right from the Blizzard client! Mac support for Blizzard Streaming is coming soon. Gamers: Will you use this feature?
Offline Conversions API Available via Facebook Business Manager
AUGUST 23, 2016
The offline conversions application-programming interface Facebook began testing in June is now available to all managed business accounts via Business Manager. You can measure the impact of your Facebook advertising on your business across your sales channel and market based on customer actions. Business Manager users: Have you experimented with the offline conversions API yet?
Verified Pages (All Pages Soon) Can Schedule Facebook Live Videos via API
OCTOBER 18, 2016
Verified pages on Facebook will be able to schedule Facebook Live videos, complete with pre-broadcast lobbies, via the Facebook Live API (application-programming interface). Roybal and Lin said publishers using third-party tools for Facebook Live will be covered “soon,” as scheduling features will be made available to developers. stream key, server URL).
Facebook Graph API v2.8: Updates to Instant Articles, Offers and More
OCTOBER 6, 2016
Facebook announced the release of Graph API v2.8, The social network said in a blog post that Graph API v2.8 will allow publishers to separate Instant Articles placement from Facebook Audience Network and enable or disable ad display. And both Offers ads and native Offers were redesigned to enable users to easily claim them on mobile and redeem them across devices—mobile, desktop and in-store –with Facebook providing reminders to users about Offers they have claimed. Starting today, these are available to developers in all API versions.
Facebook Live Goes Full-Screen, Adds Video-Only Mode, Extends Sessions to Four Hours
JULY 20, 2016
Facebook Live has gone full-screen, in both portrait and landscape on iOS, and just portrait for now on Android. Facebook also announced that Facebook Live sessions via both its flagship applications and the Facebook Live API can now run up to four hours. Readers: What do you think of the newest set of changes to Facebook Live?
Facebook Live + 360 Video = Live 360
DECEMBER 12, 2016
There are Facebook Live livestreamed videos and 360 video 360-degree videos, and now, there is Live 360. Product manager Supratik Lahiri and software engineer Chetan Gupta announced in a Newsroom post that Facebook will launch Live 360 video Tuesday (Dec. Readers: Are you excited to see Live 360 video on Facebook? 13) at noon PT/3 p.m.
How Our Big Data Platform and Social Analytics API Work
OCTOBER 28, 2016
For example, you might be looking at your conversions and revenue per post on Facebook year-to-date, tracking engagement on Instagram versus competitors, or analyzing post-level data for a spring social media campaign. Awesome Things That a Social API Enables Download. The big data platform behind the scenes is what makes this all possible. Here’s how it works. Data Ingestion.
Facebook’s Favorite Hacks of 2016
DECEMBER 29, 2016
With 2016 coming to an end, Facebook shared its favorite hacks for the year from the many hackathons it hosted. Facebook also highlighted its Voyager transponder , saying in a blog post that it was built on the data-center technology it used for its Wedge 100 top-of-rack switch, and it was able to transmit Ethernet traffic at 200 gigabits per second over a single wavelength.
Social Media On The Farm: Crisis Management, Market Research, Education And APIs
The Realtime Report
AUGUST 27, 2012
With a Tweet, Tweet Here, a Video There, … In addition to using Twitter as a realtime information feed, farmers are using video , blogs and Facebook to keep customers in the loop about conditions on the farm, in the hopes that this will keep customers engaged and supportive. A group called Open Food is collaborating on an open source API to share data about food. drought12.
Facebook’s New Ad Products for Brick-and-Mortar Retailers
JUNE 14, 2016
Facebook Tuesday introduced three advertising products aimed at retailers with brick-and-mortar stores: store locator, store visits and the offline conversions application-programming interface. Store visits gives retailers information on the number of people who viewed local awareness ads on Facebook and then actually visited those stores. Optimize future campaigns.
Facebook Beefs Up Analytics for Apps
SEPTEMBER 1, 2016
Facebook launched several new features and an improved design for its Analytics for Apps free mobile analytics solution. billion people on Facebook , you’ll be able to see powerful audience insights that you can’t get anywhere else including page likes, education, device usage, purchase preferences and much more. Push Notifications in Facebook Analytics for Apps.
Facebook Journalism Project: A Complete Guide
JANUARY 11, 2017
Facebook’s efforts to bolster its relationships with media and news organizations and journalists continued with Wednesday’s introduction of the Facebook Journalism Project. That’s why today we’re announcing a new program to establish stronger ties between Facebook and the news industry. Facebook will also team up with organizations including the John S. and James L.
There Is No Salvation for the ‘Facebook Expert’
JANUARY 26, 2017
Seeing the forest from the trees, the smart Facebook advertiser no longer salivates like happy dogs hearing dinging bells. As we said before, Facebook has now largely solved the optimization challenge for you. Put the money in the machine and Facebook itself does the optimization. This kills the single-channel marketer and a raft of Facebook-only companies at the same time.
Facebook Announces Several Measurement Products, Integrations
SEPTEMBER 21, 2016
Measure this: Facebook Wednesday announced a host of new products and integrations with its measurement partners. The social network announced the following new products or integrations: Nielsen Catalina Solutions: Nielsen Catalina Solutions will provide consumer-packaged-goods advertisers with ways to understand the impact of Facebook and Instagram on in-store sales. The social network added in a Facebook for Business post : An emerging measurement standard in digital marketing is lift testing. Lift uses a traditional, scientific test versus control methodology.
What a Social API Does (And How It Makes Your Life Easier)
SEPTEMBER 7, 2016
Awesome Things That a Social API Enables Download. Telling someone I work with APIs complicates the “What do you do?” APIs are critical to making your job possible, but making sense of them, especially when it comes to social, is never easy. Completing your organization’s data puzzle requires you to use APIs from Google Analytics, DoubleClick, Marketo, and more.
Facebook Announces Several Metrics Updates, Corrected Bugs
NOVEMBER 16, 2016
Facebook Wednesday announced several metrics -related updates: corrections of several bugs that resulted in inaccurate data, increased third-party verification, more measurement solutions and an internal review process. For example, with the launch of Canvas in February, we gave advertisers the ability to create an immersive native experience on Facebook. percent.
Facebook Debuts Several Ad Products, New Features at Cannes Lions
JUNE 21, 2016
Facebook used the Cannes Lions International Festival of Creativity in France this week to take the wraps off several new advertising-related products and features. The social network announced the beta-test of its new Audience Insights API; updates to its Canvas full-screen immersive ad product; updates to its Slideshow ad product; and the launch of the Facebook Creative Hub.
Facebook Announces More Metrics Fixes
DECEMBER 9, 2016
Facebook announced more metrics updates Friday, this time affecting estimated reach, Reactions counts on posts and a discrepancy involving its like and share buttons. This will help to provide a more accurate estimate for a given target audience and to better account for audiences across multiple platforms (Facebook, Instagram and Audience Network ).
Blizzard Will Allow Users to Stream Its Games Via Facebook Live
JUNE 7, 2016
Facebook and video-game company Blizzard Entertainment announced that Blizzard will integrate Facebook Login and the Facebook Live API into its games. The Live API will allow Blizzard’s players to stream gameplay directly to their Facebook Timelines. Blizzard will add Facebook Login to its PC games later this month. This will allow users to sign up for and log in to games such as World of Warcraft , Heroes of the Storm , Hearthstone , Overwatch (pictured) and more using their Facebook accounts. Readers: What do you think of Facebook Live?
Facebook Analytics for Apps Now Supports Messenger Bots; FbStart Program Welcomes Bot Developers
NOVEMBER 14, 2016
If you still think chat bots for Messenger are a passing fad, think again: Facebook announced Monday that Analytics for Apps now support bots, and bot developers are welcome in its FbStart program. Businesses on the Messenger Platform can also use the app events API (application-programming interface) to log custom events for Analytics for Apps.
Facebook Gameroom Added as Unity Editor Build Target
NOVEMBER 2, 2016
Facebook Games Arcade is now Facebook Gameroom , and the desktop application for Windows was added as a build target for Unity Editor from Unity Technologies. Facebook Gameroom allows users to play web, ported mobile and Gameroom-native games in an app outside of the social network’s environment, and it is available to users with Windows 7 and up. early next year.
No More Media Buying Specialty for Facebook Marketing Partners
NOVEMBER 22, 2016
Facebook announced that it is eliminating the media buying specialty for Facebook Marketing Partners. The current media buying partners for Facebook and Instagram are: 360i. The social network said in a Facebook Marketing Partners post : We have found that the Blueprint Certification , which recognizes an individual buyer’s competency with Facebook and Instagram products, better suits the need of the market and of our agency partners. Facebook advertisers: What are your thoughts on this move? Adaptly. AdParlor. Ampush. Brand Networks. iProspect.
Facebook Exchange Shutting Down
MAY 25, 2016
Farewell, Facebook Exchange: The social network’s real-time ad-bidding platform is being phased out in favor of Facebook Audience Network and other products. Facebook Exchange, or FBX, launched in September 2012 , but the social network has been steering clients and ad technology partners to other products, including Facebook Audience Network, and vice president of monetization product marketing Matthew Idema told Marty Swant of SocialTimes parent Adweek that the goal is to wrap up those migrations by Nov.
Facebook Gets Caught Up in CrowdTangle
NOVEMBER 11, 2016
Facebook announced its acquisition of CrowdTangle , a platform that helps publishers formulate and monitor the performance of their content. A Facebook spokesperson said in an email to SocialTimes: Publishers around the world turn to CrowdTangle to surface stories that matter, measure their social performance and identify influencers. But what didn’t change in all that time is the fact that we still spend most of our time thinking about creative things we can do with Facebook data. Readers: What do you think Facebook will get out of its acquisition of CrowdTangle?
Facebook Quietly Launches Ads API for ALL Developers
Stay N' Alive
MARCH 26, 2015
Some amazing things have been announced at Facebook’s annual developer conference, F8, going on yesterday and today in San Francisco. But one thing went unannounced that I think bears merit, and I discovered it within their “Developers Garage” here at the conference as I was talking to people working for Facebook at the various booths.
More New Features for Facebook’s Analytics for Apps
SEPTEMBER 29, 2016
Facebook released more new features for its Analytics for Apps : support for web analytics, improved cross-device analytics, user properties and updated sharing insights. At Facebook, we believe in thinking about people, not devices, and we know that in the course of completing a task, people are highly likely to switch between multiple platforms and devices. Posted by Facebook for Developers on Monday, September 26, 2016. Facebook pixel customers will now automatically get insights in Analytics for Apps without the need to change their existing pixel implementation.
Facebook Updates Messenger Platform Policies, Speeds Up Review Policy
AUGUST 15, 2016
Facebook Monday announced a policy update for its Messenger Platform , as well as a revamped review policy for submissions by developers. He wrote: Businesses and developers using the Send/Receive API will now have up to 24 hours to respond to a message initiated by a person in Messenger when using standard messaging.
How is Quora Able to Auto-Like Posts on Facebook?
Stay N' Alive
MARCH 6, 2011
I've been contemplating a way to get Facebook like buttons to work with a brand's own look and feel, so when you like it on a 3rd party site, it automatically likes the same Page (via Open Graph Protocol ) on Facebook. This would be a User Experience Designer's dream come true, especially those that I work with in my day job trying to design stuff that works with Facebook.
Growth Hacking: How to Target Ads to the Followers of a Public ("Follow") Profile on Facebook
Stay N' Alive
DECEMBER 9, 2013
I shared earlier on this blog the benefit of using a personal, "Public Profile" on Facebook over a Fan Page on Facebook to personalize the experience and grow your network. It turns out there is actually a way to finally advertise to the followers of a traditional profile on Facebook with a "follow" button. Facebook Profiles are for users!) Click on that.
Since-Fixed Bug Affected Facebook Page Insights From Oct. 4-14
OCTOBER 21, 2016
Facebook page administrators : If the figures for Reactions , shares and comments on your pages seemed a bit off between Oct. The social network announced in a Facebook for Business post that a bug affected Page Insights during that time period, and that bug has since been corrected: We wanted to let page owners know of a bug that affected all pages from Oct. This also affected all post engagement-related metrics in the Pages Insights APIs (application-programming interfaces). 4 and 14, here’s why. 4 through 14 that has now been fixed. Image courtesy of Shutterstock.
Social Advertising: Focus on Power, Not Parity
JUNE 1, 2016
Since Facebook was founded more than 12 years ago, there have been several inflection points that changed social networking and social marketing forever. I remember the first—the launch of Facebook Platform May 24, 2007–like it was yesterday. Giving application-programming-interface access to application developers helped accelerate Facebook’s growth from 20 million users to more than 1 billion daily users less than 10 years later. Facebook, Instagram, Twitter, LinkedIn and Pinterest employ the some of the world’s best software engineers.
Developers: Here's How You Access #Hashtags in Your Apps
Stay N' Alive
JUNE 13, 2013
I mentioned Facebook would likely release an API for this. Being the idiot that I am I neglected the fact that Facebook already has a search API, and you can start using it right now. Technology social api hashtags graph api hashtag facebook api facebook platform Anyone, developers or not, can do this right now. It''s really simple!
Get Ready for the Bots – on Facebook Messenger
JUNE 14, 2016
Facebook Messenger was released 5 years ago and now has over 900 million users. Originally receiving a flood of negativity towards a standalone messaging app , compared to one simple Facebook app, users seem to be warming to it. Facebook is now venturing into their next Messenger-based project: bots. Facebook Reactions – Three Months On. Open for Business.
Facebook Automated Rules: Automate Ad Maintenance
JANUARY 19, 2017
During the past year, Facebook released Automated Rules to the ads API, meaning that it was available to those managing their ads with a third party tool. Managing and monitoring Facebook advertising campaigns is a lot of manual work. Conditions: This is what Facebook needs to evaluate in order to determine whether or not to take an action. Some ads will perform poorly.
Facebook testing new tools for business and personal use
The Way of the Web
SEPTEMBER 10, 2013
Facebook continues to quietly launch and test new services for both businesses and individuals. On Monday, they announced that selected news individuals can now integrate real-time information by using either a Public Feed or Keyword Insights API. These tools will become available for other media partners and Facebook Preferred Marketing Developers in the near future.
10 Recent Changes Impacting Facebook Advertisers
AUGUST 12, 2016
Facebook has made a flurry of updates during the past month or so. Updates to Facebook Live. Facebook Responds to Ad Blockers. If you aren’t aware, software like Adblock Plus has been created for users who hate Facebook ads so much that they add a plugin to hide ads from their news feed experience. Granted, I may not be the typical Facebook user. Surveying.
How to Make Your Facebook Ads Convert
Techipedia: Tamar Weinberg
MAY 1, 2012
Getting proper return on investment for Facebook advertising can be tricky. When the wrong people click, your conversion goes down and you have to pay Facebook for nothing. If your Facebook-advertising results are around break even, they may very well make your advertising efforts profitable. How to Make Your Facebook Ads Convert is a post written by Tamar Weinberg. ].
As Twitter Locks Out Developers, a New Site Welcomes Them
SEPTEMBER 26, 2012
Earlier this year, they closed their API. Maybe it’s a phone call for some or a Facebook update for others. They’ve opened their API to developers and already have a list of third-party apps and crowdsourced frequently asked questions. Social Media Twitter API app.net developers ifttt social networkingAs they should. But the way they’re doing it? IFTTT.
Mark Zuckerberg Introduces Jarvis, His 2016 Personal Challenge
DECEMBER 19, 2016
How much progress has Facebook co-founder and CEO Mark Zuckerberg made in fulfilling his New Year’s resolution for 2016 ? 3 Facebook post that his personal challenge for 2016 was to use artificial intelligence to create a personal assistant, which he described as his own version of Jarvis from Iron Man. Zuckerberg said in a Jan. But often that isn’t enough.