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Instagram for Business: What’s Changing with the New API and How to Prepare Your Brand

Meltwater

If there’s been one continuously hot topic for social in 2018, it’s been user privacy. From GDPR to Cambridge Analytica, social networks have had to reevaluate their social data policies… Read More >>>. Marketing Planning & Strategy Social Media

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Friendgiftr Lets You Send Gift Cards on Any Social Network or Social Media Website

Bill Hartzer

You can now use the same social network or social media website that you are on all day long to buy and send gift cards online securely. E-commerce startup Friendgiftr is the first to launch a special new service that lets you send gift cards through your favorite social network.

Twitter: Real-Time Analytics And How It Can Help Your Business

Mindjumpers

Tweet Being a company present on social networks – such as Twitter or Facebook – the given platform gets an even more important role in the business, when it is possible to analyse the company’s marketing effort. Twitter API. Marketing tool for analysis.

Why “Hidden Like Counts” Won’t Hurt Influencer Marketing

Ignite Social Media

Is it a big deal for brands, influencers and their agencies? While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Remember the glorious days of 16% average organic reach for brands on Facebook?

21 Top Social Media Sites to Consider for Your Brand

Buffer Social

Whether you are a seasoned social media marketer , a marketer looking to venture into social media marketing, or a business owner looking to leverage on social media, it’s helpful to know the most popular social media sites around.

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10 Questions You Should Ask Your Social Media “Expert”, “Guru” or “Wizard”

SocMed Sean

Finding a social media professional to help you with your online activities can sometimes be a tough process. 1) How long have you been engaged in social networking and/or social media channels? 4) What social networks do you specialize in?

Top 5 Instagram Marketing Trends for 2019

Later

Wondering what the big Instagram marketing trends for 2019 will be? Here at Later, we actually treat Instagram Stories as its own social channel, tracking traffic from stories separately from traffic generated through the link in our Instagram bio.

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It’s Official: Twitter Files For IPO.

Myrland Marketing

One of the worst-kept secrets in Social Media is coming true. Heck, I even swapped out my branded purple headlines in honor of the big announcement. LinkedIn is very safe, has a maturity about it, and has put its stake in the ground as THE business social networking site.

What Marketers Need to Know About the Cambridge Analytica News

Convince & Convert

If you work in the world of marketing, the Cambridge Analytica news didn’t exactly shock you. It’s not that marketers’ support the misuse of data—especially for the purposes of spreading false or “less accurate” information to sway an election. Social Media Strategy

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Hendrick’s Ministry of Transport and Brands Celebrate Wimbledon!

Audiense

Wimbledon is ruling the social media roost this week. Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. All this, plus what caught Team Audiense’s eye on the Internet in the world of social trends.

An Early Look at Facebook Open Graph Protocol Integration on News.

Adam Sherk

Consider the impact that Facebook Open Graph protocol integration will have on your existing on-site community features and social functionality.

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Hendrick’s Ministry of Transport and Brands Celebrate Wimbledon!

Audiense

Wimbledon is ruling the social media roost this week. Some of our favourite brands, which also happen to be official Wimbledon sponsors, have launched exciting campaigns. All this, plus what caught Team Audiense’s eye on the Internet in the world of social trends.

How to Use WeChat for Business: A Guide for Marketers

Hootsuite

The super app is the single largest social network in China, and it’s gaining momentum elsewhere, too. They can also synchronize their posts , called “Moments,” with Facebook and Twitter—social networks that are still banned in Mainland China (along with Instagram and YouTube).

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How to Add & Manage Multiple Instagram Accounts for Your Brand

Sprout Social

As one of the fastest growing social networks in the world, everyone wants a piece of Instagram. In fact, numerous brands on Instagram have more than one account. Brands know the power of Instagram and understand how critical it is to engage, monitor and track users.

Romi Mahajan leaves Microsoft to Join Metavana as CMO

Buzz Marketing for Technology

My new role as CMO of Metavana, a soon to be launched social-sentiment engine, has all the elements of my dream job – People, Impact, Autonomy and direct correlation to both the Consumer and Enterprise spaces. Is Sentiment Making Brands Stupid? CMO Romi Mahajan Social Sentiment

Monitoring Your Company’s Brand Online with MutualMind

Bill Hartzer

Have you ever wondered what people are REALLY saying about your brand ? While these are useful ways to gather marketing and demographic data , you still need to know what people are saying behind closed doors. Search Engine Optimization: Is Social Sharing the Next Link Building?

5 Reasons Pinterest is Addicting and 4 Weaknesses That May Kill it

Convince & Convert

A 329 percent increase in unique visitors in 90 days is the kind of rocket ship acceleration that is usually far more myth than reality, even in social media start-up circles. Brands have pages and access to the same features that individual users have. Like Google searches for M.I.A.

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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

With the breadth and depth of social media services out there, it’s no wonder that we often find ourselves lost in the vast array of services. Shannon Paul is a social media manager at the Blue Cross Blue Shield of Michigan and blogs on social media for business at Very Official Blog.

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Monetizing Facebook: Dollar Value of Facebook Fan

Laurel Papworth

Sorry Brand Page. and we don’t Fan brands anymore, we like, Like them. Savvy marketers continue to invest substantial sums in building a presence on social networks like Facebook and Twitter. Social Media Monetization: Craigslist hits $100m (4).

Is Google becoming evil?

The Way of the Web

So Google moves in a traditionally corporate way, using a freemium model to gain market share, then starting to remove features from the free version and concentrate on getting the top percentage of big users to start paying.

Why Snapchat Memories Will Be Pivotal (And Why Marketers Are So Excited)

Buffer Social

If you could travel back in time to when Facebook or Instagram first started grabbing mainstream attention, knowing what you do now about the opportunity they hold for brands, you’d jump aboard, right? And how will it affect the way brands create content on Snapchat?

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How Groupon Integrates Social Media and Customer Experience

Convince & Convert

via Groupon Instagram Globally, about 100 Groupon employees have a hand in social, but only a dozen of them are dedicated to social full-time. The idea was to make sure that Groupon, across all markets, was operating on the same set of principles and strategy.

New Twitter Update Coming: How Marketers Will Soon Be Able to Maximize All 140 Characters

Buffer Social

” This big, new Twitter update will surely change the way people use Twitter personally and how social media marketers use Twitter for business. For marketers, this will make having conversations on Twitter so much easier, especially when replying to several people at once.

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The 29 Best Social Media Monitoring Tools

Webbiquity SMM

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. However—96% of the people who discuss brands online do not follow those brands’ owned profiles. ” — Social Media Today.

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How to Drive Business with Your Facebook Strategy

Ignite Social Media

When it comes to driving business value through social media, Facebook should have a spot reserved in your strategy. The social networking goliath has nearly 1.5 First, make sure you are tracking website conversions from social media.

Pinterest updates terms of service

Sherrilynne Starkie

There’s been considerable online discussion of the risks for brands on Pinterest ; there’s also criticism about the kind of content that is being pinned including photographs of self harm. new language to facilitate the introduction of new features such as a Pinterest API and Private Pinboards. The new terms go into effect on April 6, 2012 and should go some way to addressing the network’s critics. Related posts: Content marketing is king.

The People Database: Turn Your Social Audience into Leads

Oktopost

Did you know that social media has a significant impact on your lead generation? Untapped potential buyers are hanging out on social where you can reach, engage, and, eventually, convert them. For Social Demand Gen. and social activities.

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Buffer for Instagram is Here: 8 Ways to Get Your Best Instagram Marketing Results with Buffer

Buffer Social

Instagram has fast become one of the largest, most lucrative social networks: 300 million people use the app every day and Instagram’s users spend more in purchases than any other major social network. Post the same picture + native content to each network.

Social Media Training: 3 Day Intensive Advanced Class

Laurel Papworth

If you are a company, government department or organisation interested in social media training for your staff, this three day class held privately at your premises (or we can organise premises for you) suits those looking for a more indepth course. Those who do not yet have any social media profiles online may struggle as this course is fast paced. Social Media Workshop Outline. Three Day Class for the Advanced Social Media Specialist.

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search R.I.P. 3 Ways Facebook is Killing Your Website August 3rd, 2010 |Written By: Jay Baer | View Comments Tweet The game used to be relatively simple.

What You Need To Know About Facebook Offline Conversions

Ignite Social Media

There’s no question that Facebook leads social networks when it comes to innovation, especially when it comes to ad-buying offerings on the network. For years, brands have been looking to tie social media marketing efforts to physical, in-store traffic.

A Complete Guide to Instagram Marketing: Get the Playbook That Drives Results for Instagram’s Top Profiles

Buffer Social

We recently launched one of our biggest product enhancements, Buffer for Instagram , to help you plan, track and amplify your Instagram marketing. Everything you need to know to create a killer Instagram marketing strategy for your business. . Instagrammers like to connect with brands.

Is LinkedIn a Sign of What’s to Come for Social Media Networks? | Social You Should Know

Ignite Social Media

Microsoft and LinkedIn made big headlines this week, while social networks continue to expand their advertising features. That and more in this week’s Social You Should Know. The post Is LinkedIn a Sign of What’s to Come for Social Media Networks?

4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve.

Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

Social Media Sites: General The Big Boys of Social Bookmarking: The Top 20 Sites (10e20): Chris Winfield ranks the top 20 social bookmarking sites by their Alexa rankings and gives a short description of what each does — in case you haven’t ventured beyond Digg. 24 Do-Follow Social Bookmarking Sites that Actually Work (Caroline Middlebrook): Get some powerful links on some of these lesser-known social sites. Mainly, through networking.

Google+ vs Facebook: A Turf War? [Infographic]

Mindjumpers

Everybody is talking about it at the moment, so I think it is a good idea to take a closer look at both social platforms which although enable social sharing,video chat and connecting with friends, yet have some subtle differences. But Google+ is yet to launch its brand pages and APIs.

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The Ultimate Guide to Scheduling Instagram Posts

Later

Unfortunately, a lot of social media marketers are at a loss when it comes to picking the best app for scheduling Instagram posts! To do this, simply click the “+” sign at the top of your Later calendar to select the social profiles you’re scheduling posts for.

5 Alternatives to LinkedIn Elevate for Superior Employee Advocacy

Socialmedia.biz

Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business. After all, the B2B value of social media use is completely different from B2C uses. Post by Adi Englander.

New Social Media Report, and What About UGC?

Janet Fouts

It’s not news that people search social media for reviews on purchases, hotels, restaurants and such, or that they ask their friends for recommendations. I just read the Sprout Social Q4 Index for 2017 , and it’s got some very interesting data, especially if you’re a marketer.

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The Ultimate Guide to More Social Media Shares

agora pulse

Whether you are using Facebook, Twitter, Instagram or any other social media platform one thing is true: social sharing matters! Social sharing creates awareness of your brand, increases ROI and multiplies your fan base. This applies to your blog and social media posts.