Convince & Convert

DECEMBER 1, 2014

We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. It even recommends what type of content you should create (how-to, multi-media, etc.), Inbound Writer recommendations for content type for the topic Content Marketing Strategy (we made a how-to). Notes and Next Steps.

Analytics 164

Analytics Content How To Software 164

Razor Social

MAY 18, 2017

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. So go ahead, log into your Google Analytics account and click the Admin tab at the bottom of the menu on the left. There are four types of permissions available: Manage Users.

Analytics 110

Analytics Google URL Adwords 110

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Later

JULY 1, 2020

Understanding your Pinterest analytics is the best place to start! Pinterest Analytics can help you target the right audience, skyrocket your Pin performance, sales, conversions, campaign targets, and more. Why Pinterest Analytics Matter. Pinterest Analytics: Overview. Pinterest Analytics: Key Metrics.

Analytics 67

Analytics Metrics Overview Trends 67

Saying It Social

JUNE 22, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Custom URL for Your Facebook Business/Fan Page I often get the question, “AK, I thought I created a username/custom URL for my business page but when I type in the address it takes me to my personal profile… what happened?&#

URL 182

URL Facebook How To StumbleUpon 182

Hootsuite

JUNE 28, 2023

Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Hootsuite

MAY 3, 2021

And they work with Google Analytics. Don’t worry, you can make the link easier on the eyes using a URL shortener , as you’ll see in the next section of this post. UTM parameters work with analytics programs to give you a detailed picture of your social media results. They’re required by Google Analytics.). Campaign name.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Jon Loomer

MAY 24, 2023

What’s really interesting about this is that you can create different URL parameters for current customers and new customers. You’d need to utilize some sort of third-party analytics tool, like Google Analytics. Or maybe it’s simply not ideal for my type of situation. What you do with this is up to you.

Campaign 176

Campaign URL Advertising Analytics 176

Keyhole.co

MAY 25, 2022

Hence, understanding what social media analytics are, how to interpret them, and how to use them to increase traffic and sales is just as important as implementing any social media strategy. In this post, we’ll shed light on how to comprehend social media analytics and use the data to scale your business and rise above the competition.

Analytics 52

Analytics Social Media ROI Metrics 52

Sprout Social

SEPTEMBER 6, 2023

Select a Page type to create A new page comes up next with three different options for the type of page you want to create. Educational Institution : to build a page for school, university, or any other type of educational institution. For instance, the URL for our Sprout Social Page is [link].

LinkedIn 114

LinkedIn How To Collaboration URL 114

Idaconcpts

JANUARY 13, 2011

The Google Analytics Traffic Overview is a report that provides an overview of the different kinds of sources that send traffic to your site. “Direct Traffic&# is visits from people who clicked a bookmark to come to your site or who typed your site URL directly into their browser. Here is how to do that in 4 steps.

Analytics 161

Analytics Google Social Media Domain Name 161

Sprout Social

MAY 17, 2016

Everything from your headline and keywords to featured image and URL should be optimized. An easy way to spruce up your links and get the most out of your status updates is by using a URL shortener. What Are URL Shorteners? URL shorteners convert regular URLs into more condensed formats. Click Shorten URL.

URL 64

URL Social Media Campaign Analytics 64

Kikolani

JANUARY 24, 2012

As many of you know, I love writing about Google Analytics. One of the best ways to get actionable data out of your Google Analytics is to set up goals. Setting up a goal in Google Analytics tells it that someone has completed something important on your website, such as buying product, signing up to your email list, or similar.

WordPress 147

WordPress Analytics Comments Google 147

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111

Razor Social

SEPTEMBER 20, 2018

What is a Google Analytics Funnel. This is where Funnels in Google Analytics come in – they help you visualize this process and the conversion data at each step. Google Analytics Funnel Setup. Imagine if your funnel looked like this: Google Analytics funnel. Understanding Conversion Funnel Analytics.

Analytics 84

Analytics Google How To Report 84

Hootsuite

FEBRUARY 16, 2021

Polish your posts with vanity URLs. Hootsuite’s free link shortener, Owly , makes any URL you post look sweet, short, and a lot more trustworthy. Ok, I’ll bite: what are URL shorteners? ). That said, if you want to put in the elbow grease and level up your branding, Hootsuite also supports vanity URLs.

HootSuite 140

HootSuite Features URL Template 140

Buffer Social

JUNE 5, 2017

The key is social media analytics and reporting ! . You can also get most of the data and graphs for free directly from Twitter Analytics and Facebook Insights. You can get an export of your data from any screen in the analytics section of your Buffer dashboard. Google Analytics to crunch the revenue numbers.

Analytics 110

Analytics Report Data Social Media 110

Oktopost

NOVEMBER 30, 2023

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. Therefore, it comes as no surprise that Google Analytics ranks among the most crucial tools for marketers.

Forums 62

Forums Reddit Analytics Sentiment 62

Sprout Social

MARCH 16, 2022

Sprout’s Premium Analytics give you a full, 360-degree view of how your videos—paid and organic—perform on social. Request a demo to try Sprout’s Premium Analytics tools and see how they can enhance your strategy. Dig into how sound on vs. sound off video plays compare using Sprout Social’s Premium Analytics tools. Card clicks.

Engagement 124

Engagement Report Video Metrics 124

Sprout Social

APRIL 26, 2023

So it’s exciting to see how LinkedIn continues to adapt for various post types.” This also meets your audience with the content type they look for on the platform you’re publishing on. However, when the link is in the comments, there’s no way for social platforms to capture that information for the post in LinkedIn analytics.

LinkedIn 107

LinkedIn Comments URL Engagement 107

Saying It Social

JULY 13, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How To Promote You Facebook Page URL on Your Personal Profile Facebook doesn’t make this easy. In the Website box, you may type as many web addresses as you like, separated by commas. Note: You do not need to type the “[link].

URL 120

URL Badge Facebook How To 120

Jon Loomer

NOVEMBER 22, 2019

These types of numbers are why I rarely share promotional content to my page, instead reserving that content for ads only. This pedestrian post drove more than 100 leads, according to Google Analytics… The numbers Facebook provided made me feel like the post was a waste of time. It didn’t get much engagement.

Organization 212

Organization Conversation Facebook Metrics 212

Bill Hartzer

MARCH 21, 2012

Someone recently asked me about redirecting their old web pages (their old URLs) to the new URLs because they redesigned their website. However, we forgot to catalogue all of the old URLs on the old website, and therefore we have no way of knowing what the old URLs were on the site, so we can redirect them to the new URLs.

URL 78

URL Directory Content management systems Analytics 78

SocMed Sean

DECEMBER 30, 2018

My Related Posts widget now is just a custom HTML widget with the links to my most popular posts that I gather from Google Analytics. After doing an audit, I just decided that I could get that data from Google Analytics and then create a custom HTML widget and populate the content using HTML. Do you just want to include the post slug?

WordPress 208

WordPress Tips URL Widget 208

agora pulse

AUGUST 30, 2018

See, there’s a problem with Google Analytics. Google Analytics shows you which networks send traffic but UTM tracking code can show you more. For example, if you publish a link to your LinkedIn profile and your LinkedIn page, Google Analytics will register ‘LinkedIn’ as the source of the traffic for both.

Social Media 138

Social Media URL Analytics How To 138

Proactive Report

MAY 20, 2013

Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. Start by reading SAMS Teach Yourself Google Analytics in 10 Minutes. The Top Digital PR Google Analytics Reports. Google Analytics now has a Social Media Dashboard. Social Traffic. Twitter.

Skills 89

Skills Analytics Press Release Metrics 89

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

Analytics 93

Analytics Twitter How To Embedding 93

Hootsuite

MARCH 14, 2023

Sharing one URL is efficient and effective — the choice of videographers who want maximum reach, while directing viewers to a singular content source. my social media analytics ) if YouTube links really experience lower engagement than native posts. How would YouTube URL posts do for an established brand account with a large following?

Social Networking 97

Social Networking YouTube HootSuite URL 97

Razor Social

JULY 13, 2017

Google Analytics can help you understand and analyze referral traffic coming from different social media channels. However, unless the URLs you share are tagged, your standard GA reports won’t tell you which specific social media links drove the traffic to your website. Use Google Campaign URL Builder.

Social Media 111

Social Media URL How To Analytics 111

Ignite Social Media

AUGUST 12, 2021

Instead, stagger posts to different days and using analytics, post at an optimal time of day. Choose which networks make sense for each message based on your channel strategy and for a refresher on types of content that work best for each social channel, check out our blogs on snapchat , reels , and linkedin. .

Instagram 161

Instagram Curation URL Platform 161

Later

MARCH 13, 2019

That’s why it’s so crucial to monitor the clicks and visits that URL generates over time! That’s why if you’re looking to track traffic on Instagram and understand how your followers are clicking through to your website, you’ll want to look outside of Instagram’s in-app analytics. Setting Up UTM Tracking in Google Analytics.

Instagram 68

Instagram How To URL Analytics 68

Sprout Social

JANUARY 13, 2021

It breaks down which social media platform it was, what type of content like a post, video or white paper and how often the customer had to interact before the conversion. There are three major types of marketing attribution models: first touch, last touch and multi touch. URL tracking in Sprout also allows for automation in rules.

Social Media 97

Social Media Marketing Newsletter URL 97

Sprout Social

SEPTEMBER 30, 2020

The information you provide should include basics like your website URL, logo, banner image, industry, company size and location. You should also mix up the types of content assets that you publish and reuse content you already have. To find out what that content is, use a social media analytics platform like Sprout Social.

Organization 103

Organization LinkedIn Strategy Social Media 103

Sprout Social

MARCH 11, 2020

This ultimately makes your life easier as a marketer as you figure out which types of content to create and recreate. Whether you’re totally new to analytics or just need a quick refresher, here are some key metrics to help you determine your most successful social media posts.

Social Media 124

Social Media How To Metrics Analytics 124

Keyhole.co

JANUARY 18, 2024

After all, those links are known for acting like some type of (social) signal , driving all the traffic back to your websites and ecommerce stores. Step 2: Add links to your profile Once you’re on “Edit Profile,” go to the links option mentioned and copy-paste the URL you want to add. If that’s the case, then welcome to this article.

Instagram 52

Instagram How To Insurance Findability 52

Hootsuite

JULY 28, 2022

Creators can use the Patreon platform for all types of content: Writers might share short excerpts of stories with their Twitter followers. How much of your existing audience will convert to Patreon subscribers depends on many different factors, including: The type of content you create. So what is Patreon used for? Photography.

Vimeo 106

Vimeo URL HootSuite Types 106

Convince & Convert

AUGUST 8, 2019

If you go to The New York Times right now, pick any article, and send the URL via Facebook Messenger to one of your friends, you’ve shared it via dark social. For the NYT team, that share will come up as “direct,” even though you didn’t type the whole link into your browser. analytics Click To Tweet. Image via RhythmOne.

Brands 152

Brands Analytics Consultant Data 152