How to Create Content for Sports Fans

Convince & Convert

The sports industry is a massive moneymaker both in the United States and around the world. Dedicated fans of football, soccer, baseball, basketball, and other games are eager and hungry for content that will satisfy their sports cravings. Sports fans love their facts and statistics.

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Social media and the rise of fantasy sports

Sprout Social

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. What are fantasy sports? Fantasy sports are a game where participants build imaginary teams. Despite popular belief, fantasy sports actually got their start in the 1960s. And what did social media and fantasy sports?

3 Ways Sports Marketers Need To Be Using Instagram Data


This is what marketers of major sporting brands can expect when their social media strategy is driving a lot of engagement. Implementing insights gleaned from Instagram data can impact a sporting brand’s social activity on more than just instagram.

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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. They have staff to pull monthly reports and do what they are calling “Insights analytics&#. SENTIMENT BASED ANALYTICS.

Meet Team Sprout: Marie, Manager, Marketing Data & Analytics

Sprout Social

I also learned that she is insanely talented at intramural sports, boasting a handful of championship wins. Curious about which sports? I am the Manager of Marketing Data & Analytics here at Sprout. Besides reading, I enjoy playing intramural sports.

Google Updates Analytics Favicon

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Google Updates Analytics Favicon by Jesse on August 5, 2008 I was a little disappointed in the last favicon update that Google rolled out a few weeks back. Today I logged into Analytics and saw that Google had at least changed the favicon for Analytics.

The NBA Finals on Social: Who is winning the conversation?

Talkwalker SM

Using Talkwalker’s social media analytics platform , we mined Talkwalker data, looking at how well the two teams have done from April 16 (the first playoff game) through May 31. The following is a guest blog by founder and CEO of On Base Marketing Justin Lafferty.

5 Tips on Using Google Analytics More Effectively

Bill Hartzer

There is a free tool that Google provides called Google Analytics. Once you organize the data that Goggle Analytics provides you can utilize this essential information to market and promote your website. For example if you are running or promoting a sports gambling site you need to ensure you have specific sporting key wording. The last important tip for Google Analytics that we are looking at is with regard to these referring websites. Web Analytics

How MLB teams and their brand partnerships fared on social during the 2018 season


To find out which MLB teams could engage their audience and generate revenue from branded content, we used Unmetric Sports to analyze the stats around the top-performing social posts on Facebook, Twitter, and Instagram. Social Strategies baseball branded content mlb sponsored posts sports

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Euro 2016: The Players, Brands and Fans Winning the Euros on Social

Talkwalker SM

We’ve seen people from around the world post close to 100 million tweets supporting their teams and brands trying to muscle in on the incredible global exposure major sports events can provide. After almost a month of non-stop football (or soccer if you prefer!)

UEFA Champions League Final on Social Media


sports social media Social Media Analytics real madrid champions leagueThe finals are finally here! Before Real Madrid and Atletico Madrid battle it out on the field, I thought it would be fun to see which team would win the cup on social media. I added both teams’ social media accounts on Facebook, Twitter and Instagram onto my Unmetric platform and soon I had access to their posts as well as the corresponding engagement stats.

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23 most followed brands on Facebook in 2019


Luckily, we have a Facebook analytics tool that tracks, among other things, which brands have the most followers. The brand doesn’t just talk about the drink itself but also taps into content centered around sports, adventure, and lifestyle.

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25 most followed brands on Twitter in 2019


Luckily, we have a Twitter analytics tool that tracks, among other things, which brands have the most followers. With images of sports personalities adorned in the brand’s label and motivating campaigns, Adidas keeps its 3.7

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Tennis on Social: Game Over For Nadal

Talkwalker SM

The top three moments from the first week of the 2016 French Open, according to Talkwalker’s social media analytics. Or do you wonder how much a brand benefits from sponsoring a sports event such as Roland Garros? Have you been watching the French Open last week?

How Reebok ‘Got Fit For Social’ And Established A Consistent Brand Voice

The Realtime Report

Centralized reporting makes it easier to pull analytics and look at the brand’s performance globally or by market – and, in turn, to make better recommendations to each market.

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23 most followed brands on Facebook in 2019


Luckily, we have a Facebook analytics tool that tracks, among other things, which brands have the most followers. The brand doesn’t just talk about the drink itself but also taps into content centered around sports, adventure, and lifestyle.

Euro 2016 & Social Media: 5 Things We’ve Learned From the Data

Talkwalker SM

Using Talkwalker social media analytics , we have created a live, open data dashboard to uncover unique insights about the discussions surrounding the tournament on Twitter: who are the most discussed players, coaches and celebrities?

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5 Social Media Opportunities to Plan for this Summer

Ignite Social Media

Instagram Analytics. Recently, Instagram Business Profiles began showing basic analytics hinting at the release of a larger analytics rollout that is said to be rolled by this fall.

10 Brands Killing It On Instagram in 2016

Talkwalker SM

Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. over the summer (Source: Talkwalker’s Instagram analytics ).

Easy Ideas to Turn Twitter Trending Topics into Gold

agora pulse

Instead, get involved with subjects that are light-hearted and silly, such as seasonal celebrations and sports. Twitter Analytics Twitter managementTrending topics are the most talked-about news, and on Twitter, it can help companies boost their engagement, awareness, and clickthroughs.

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A Surefire Way to Get Verified on Twitter

agora pulse

a celebrity or sports star). Twitter Analytics Twitter managementTwitter recently announced a “verified” button and the Twittersphere is buzzing over which users can get it and how. In this article I’m going to explain how to get verified on Twitter without any hiccups along the way.

Top 200 Social Media Sites by Niche | Freelance Social Media

Freelance Social Media

We’d like to add a couple to the list: Macblips and HypeM Sports Entertainment Fighters Ballhype eFans FanNation Fanspot ScoreGuru SportsFlip Sportsvite SportsCast Social Bookmarking Blinkbits Blinklist Blogmarks Chipmark Connectedy

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Six Links Worthy of Your Attention #426

Twist Image

My friends: Alistair Croll ( Solve for Interesting , Tilt the Windmill , HBS , chair of Strata , Startupfest , Pandemonio , and ResolveTO , Author of Lean Analytics and some other books ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see". sports.

How Promotion Affects Engagement for Malaysian Insurance Brands


Leveraging sponsorships and other associations with huge sporting events is always something that works out in favor of brands. You’ll find answers to all your social media analytics doubts there. Campaign Analysis insurance brands Social Media Analytics social media report

Find out how ANZ is Minting Engagement on Social Media


Sporting events, especially those which happen on a national scale are big crowd-pullers. ANZ comes across as a brand that is committed to arts , sports, sustainability and the society. banks engagement brands Social Media Analytics social media report

How to Analyze Twitter Data

Sprout Social

Depending how robust you want your analytics, there are diverse options to give you oversight or in-depth analysis. In this article, we’ll talk about the two ways we recommend pulling and measuring your Twitter data: Using Twitter Analytics. Analytics

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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Analytics. 10 Indicators Your Business Should Rethink Its Twitter Strategy (Klout): Megan Berry of influence analytics provider Klout provides some best practices on how to build loyal Twitter followings. Analytics.

New Research Finds the Curation vs Creation Sweet Spot

Convince & Convert

TiqIQ is in the business of publishing deals on sports tickets via social media. social media measurement argyle social content creation content curation Guest Posts social analytics Social Media Marketing TiqIQ Tristan Handy

Social Media Demographics to Inform a Better Segmentation Strategy

Sprout Social

There are several college campuses that use Snapchat to promote university events, sports and campus life. The best marketers you’ll come across don’t sleep until they have a better idea on their audience and segmentation strategy.

Hearst Skiff Reader Looks Cool

Adam Sherk

My professional, analytical opinion is it looks pretty darn good. Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Hearst Skiff Reader Looks Cool by Adam Sherk on January 7, 2010 Hearst’s Skiff Reader is being unveiled at CES this week.

Is Xbox Live better than golf for digital business networking?

The Way of the Web

July 14th, 2010 · View Comments I’ve never managed to get into golf as a sport, but I’ve often been made aware of it as a useful social gathering for business people to get together.

Social Media’s NFL Week 1 Picks

Jeff Esposito

All sentiment was assigned by Lithium’s text analytics within their tool. 2011 NFL Picks social media sports Lithium NFL Picks NFL Week 1 PicksI am not sure about you, but today feels a lot like Christmas morning to me.

Blog #7.2: AI and Trust are Key to Evolutionary Success


Often referred to as the SIRI of the financial world, it provides analytical tools for capital markets, using a rich analytics platform. Called Quill, the technology is already being used to report on sports scores and earnings statements.

It's Gut Check Time For Marketing

Twist Image

Quick question: how much do you rely on data and analytics to build, develop and deploy your marketing? These tools have been around for a while now and they are fairly sophisticated ( Google Analytics , anyone?) analytics. google analytics. web analytics. How do you feel about the marketing dollars that are being spent at your organization?

20 Most followed brands on Instagram


Luckily, we have an Instagram analytics tool that tracks, among other things, which brands have the most followers. The brand’s content strategy centers around sports personalities adorned in Nike apparel as an inspiration to go out there and JUST DO IT.

???????? Lakers vs Clippers, ???? ?? ???????? ?? LAX: From global to local insights ????????


Having put ourselves in the shoes of a sports brand looking to sponsor some homegrown talent we decided to analyze each team’s’ fan base (local, national and international) identifying who they are whilst uncovering their interests, affinities and personalities.

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Media's New Business Model: Surveillance Capitalism

Twist Image

People want information (news, entertainment, sports, etc.). analytics. web analytics. The struggle is real. Brands simply no longer know where to put their money. It's easy to build a dystopian vision about the current state of digital, but it's less about a current media dystopia and more about threading the needle between several key facts the marketing industry is currently experiencing, and then drawing our conclusions from there.

17 of the Best Instagram Apps to Take Your Posts to the Next Level


Audience engagement, analytics, and data : Engage your prospects, grow your audience, and track your results. Instagram apps for engagement, analytics, and data. promorepublic #sport #women #womenempowerment #girlpower #socialmediamarketing #ideas #inspiration.

My Top Posts of 2011 on SEO, PR and Social Media for Publishers

Adam Sherk

Beyond Facebook Insights: Useful Facebook Analytics Tools. Looking at my 2011 posts, it is interesting that a sports topic got the top slot since that’s not a major focus for me. The post on Facebook analytics tools did well considering I just published it last week.

The Billion Hour YouTube Rabbit Hole (And It's Growing)

Twist Image

It's a dangerous sport. analytics. It can often be a sad state of affairs. I don't know about you, but when someone send me a YouTube video to watch, I always have the best of intentions. Best plaid plans, and all. It's inevitable that I catch myself three hours later watching these random videos, that have been perfectly lined-up for me on the right-hand side of the screen.