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New Instagram Ad Analytics Tools Introduced: Insta-ads

Devumi

There’s no questioning the fact that Instagram has lots of uses for social media marketers. The new Instagram ad analytics tools being introduced recently are a way to offer those with money a chance to skip past building a social media following and reach more users. What are the new Instagram ad analytics tools?

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How to Establish a Pinterest Marketing Strategy in 9 Easy Steps (With Pictures)

Devumi

Pinterest is a very different social media platform when compared to Twitter, with minor similarities to Facebook. The marketing options that Pinterest gives you are about as wide as any other social media platform. A part of this last point is going to come from your Pinterest Analytics dashboard as you move forward.

Strategy 113
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Social Media APIs Explained (In Simple Terms)

Hootsuite

Recent changes to API access on Twitter and Reddit have brought the topic of social media APIs into the news. So, what do you need to know about APIs as a social media user or professional? 1 Social Media Tool Create. 1 Social Media Tool Create. Free 30-Day Trial What is a social media API?

API 89
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Your Step-by-Step Guide for Running a Social Media Audit

Social Media Strategies Summit

Brands in the US are expected to shell out more than $56 billion on social media marketing in 2022. social media accounts , marketers must invest in the right platforms and create the right content to reach and engage the right audience. Running a social media audit puts your brand in the best position to succeed.

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Research-Driven Ideas for Social Data

Mindjumpers

Attending the European Conference of Information Systems in Tel Aviv last week, I was happy to find that areas such as data visualization, predictive analytics, social CRM and ROI etc found their way into the conference. Tracing Patterns in Online Social Media Artifacts.

Research 194
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5 Simple and Effective Ways to Increase YouTube Engagement

Hootsuite

Creators should always keep an eye on their YouTube analytics to get the most out of their YouTube channel. Source: Wikimedia. In fact, there are plenty of great, free programs out there that’ll help you create beautiful images for social media. Brands treat social media engagement like it’s a soap box or a dinner party.

YouTube 145
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Abandonment Issues – What To Do with Content Archipelagos

Convince & Convert

Would your organization’s content assets, social media networks and web/mobile properties all be aligned and grouped in a cohesive, self-supporting structure? You often see this when organizations try to incorporate a lesser known social media network or platform (e.g. Image source: Wikimedia Commons.

Issues 119