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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Sentiment Graph for a Talking Bag. Sentiment may even out in short order. The belief that sentiment and social mentions lead directly to commerce is a dangerous assumption, and requires your own verification and testing. Sentiment scoring remains an inexact science. We like Visible a lot. Hell, 12.7%

Sentiment 115
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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Sentiment Graph for a Talking Bag. Sentiment may even out in short order. The belief that sentiment and social mentions lead directly to commerce is a dangerous assumption, and requires your own verification and testing. Sentiment scoring remains an inexact science. We like Visible a lot. Hell, 12.7%

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Best Social Media Monitoring Tools

Bill Hartzer

Visible Technologies – This social media tool focuses mostly on putting into action effective social media strategies. Visible Technologies has successfully helped many companies manage their online branding by doing something so many companies fail to do – listen to their customers.

Cymfony 152
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.” Social Analytics.

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All Acquisitions, All the Time

Net-Savvy Executive

This time, it's KANA Software and Overtone , in a combination that's all about integrating customer service and analytics. An endorsement of social media business value today ," Visible Technologies " A glimpse into the possibility of the post mass media, one-on-one, world ," MotiveQuest.

Radian6 44
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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Any acquisitions or product announcements by IBM, Oracle, and SAP should be completely expected, but pay attention to the emerging distinctions between social media analytics and social media monitoring (see #2). Social business software companies Jive and Lithium have picked up their own listening platforms.

Radian6 85
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Monitoring vs Analytics [Infographic]

Buzz Marketing for Technology

So I spent the better part of January looking at every social media listening, monitoring, analytics, intelligence and insights firm I could get my hands on. They have staff to pull monthly reports and do what they are calling “Insights analytics&#. SENTIMENT BASED ANALYTICS. FREE MONITORING SERVICES.