Analytics: what are you really learning?

Sherrilynne Starkie

Last week at Social Capital Ottawa I moderated rountable discussions on analytics and digging deep to gain real insight. It was clear from those who participated that people are using and are keenly interested in analytics, but that information they are gleaning is largely superficial.

Resources for Small Staff Associations

SocialFish

This is a list of free or cheap web, social media, marketing and design resources that I presented in my session, 20 Tools to Help You MacGyver Your Small Association’s Communications, at YourMembership Xperience 2016. WEB/ANALYTICS. This post originally appeared on Mizz Information.

Making Sense of Social Media Analytics

SocialFish

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Whew, it’s been a busy few weeks.

4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Luckily, there are a variety of Twitter analytics tools to help do this. Which are the best Twitter analytics tools with which to get started? The native analytics accessible through Twitter.com are extensive and great to use for reporting and analysis.

Making Sense of Social Media Analytics

SocialFish

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary.

How to Use Twitter Analytics: The Complete Guide for Marketers

Hootsuite

If you’re not using Twitter analytics, you’re missing out on key Twitter insights that could help you refine your strategy and maximize ROI. In this complete guide, you’ll find out why you should be using Twitter analytics, which Twitter metrics to track, and what tools to track them with.

How to Use Instagram Stories Analytics

Sprout Social

If you see more followers gained, it may mean that more of your target audience has adopted Stories, and you may want to invest more resources. Find out how you can delve into your Stories analytics and figure out what works with a free trial of Sprout Social. Analytics Instagram

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way?

15 Free Social Media Training Courses and Resources

Hootsuite

15 of the best social media training courses and resources. These courses and resources offer the best social media marketing training. Social analytics and campaign evaluation training courses. Google Analytics for Beginners – Google. Resources Social

The Best Social Media Analytics Tools for Publishers

Adam Sherk

There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. The primary focus here is on social media analytics and share count tracking, along with identifying content and topics with the potential to go viral.

You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Here are some tools to measure these with: Google Analytics: (Set up advanced segments, events and reporting) to get key visitor, referral and viewership statistics. Social Media Metrics (Grease Monkey) : A plug-in script that soups up your Google analytics to measure social media campaigns.

Social Media Tools and Resources for Social Learning

SocialFish

I created this resource list to accompany the presentation, which I figure I’d share here on Mizz Information since social media and social learning are hot topics in the association world.

Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Google Analytics.

Fetching Friday – Resources Mashup, ASW11 & Productivity Systems

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, who’s going to Affiliate Summit West, and productivity systems on kikolani.com. The Resources Mashup. Search Engines / SEO / Analytics.

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Beyond Likes: 9 Facebook Analytics You Must Be Measuring

Kikolani

Counting ‘likes’ is what we call a ‘vanity metric’, and if you really want to measure the impact and success of your fan page, we’ve got to dive much deeper into your analytics. Never Run Out of Blog Post Ideas: 25 Content Marketing Resources.

Only 17% Of Businesses Measure Social Media ROI; 12% Have A Realtime Analytics Solution

The Realtime Report

” But the majority (53%) say they don’t know when they will be investing in solutions that support big data analytics. What’s new is that most companies also don’t understand the concept of realtime analytics and have a strategy for investing in the tools to support it.

Complete Guide to Hashtag Analytics

Sprout Social

One study showed 39% of businesses don’t measure their social media ROI due to a lack of analytics, resources or expertise. By using hashtag analytics, you’ll be able to run organized campaigns, get details on your target audience and optimize your social media posts for more exposure. Hashtag Analytics Tools. Give these tools a try for hashtag analytics: 1. How to Use Hashtag Analytics to Improve Your Marketing Efforts. Analytics

How to Build a Google Analytics Funnel to Track your Sales

Razor Social

What is a Google Analytics Funnel. This is where Funnels in Google Analytics come in – they help you visualize this process and the conversion data at each step. Google Analytics Funnel Setup. Imagine if your funnel looked like this: Google Analytics funnel.

The 5 Top Google Analytics Reports for Social Media Marketers

Convince & Convert

Is so, you have probably relied on Google Analytics. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. Read her post on Google Analytics Social Reports.

Fetching Friday – Resources Mashup & Best Keynote at Blog World

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and the best keynote at Blog World Expo 2010 on kikolani.com. The Resources Mashup. Search Engines / SEO / Analytics. So check it out, as I keep updating it with more resources!

Facebook Releases Free Training Resources for Marketers

Jon Loomer

Late last year, I started hearing rumblings that Facebook was working on a series of free training resources for marketers. Reporting & Analytics [Curriculum]. If you’re looking for a free resource for beginner Facebook marketing training, Blueprint is a great place to start.

Fetching Friday – Resources Mashup & Timescapes

Kikolani

The Resources Mashup. How to Get Actionable Data Out of Google Analytics – If you are ready to get actionable metrics out of your analytics, then here are the things you need to set up NOW to get actionable data out of Google Analytics!

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Fetching Friday – Resources Mashup & Cows

Kikolani

The Resources Mashup. 9 awesome things you can do with Google Analytics 5 – if you’re not using these features of the new version of Google Analytics, here’s why you should be! Fetching Friday – Resources Mashup & Herding Cats.

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Fetching Friday – Resources Mashup & Move

Kikolani

The Resources Mashup. How We Use Google Analytics To Improve Our Online Store – Checking your traffic levels is both fun and rewarding but ultimately Analytics is about tracking specific metrics that will allow you to improve both the engagement and conversion rate of your website.

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Fetching Friday – Resources Mashup & Embracing Life

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, Search & Social Awards nomination, and what’s coming up on kikolani.com. The Resources Mashup. 30% off the Link Builder’s Toolkit – 1,400+ link building resources. Top 20 Twitter monitoring and analytics tools. Articles featured in the resources come primarily from people I interact with in the comments, and on the social networks.

Fetching Friday – Resources Mashup, OMS Takeaway & Swagger Wagon Rap

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, Search & Social Awards winners, a key takeaway from the Online Marketing Summit for businesses and bloggers, the Swagger Wagon Rap, and what’s coming up on kikolani.com. The Resources Mashup. 111 takeaways from SMX London (great tips for SEO, link building, analytics, video marketing, and much more!). 5 simple Google Analytics tips you should be using.

Google Linking Webmaster Tools And Google Analytics

Small Business Mavericks

» Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week. One feature that has been added is the ability to link your Google Analytics data to your Webmaster Tools account.

70+ Resources on How to Start a WordPress Blog

Kikolani

The following are resources for starting your own blog using a WordPress installation. Some great resources to help you out in this choice include the following: Google Keyword Planner (Formerly called AdWords Keyword Tool) ; DomainsBot ; KnowEm. Analytics. I love analytics.

Fetching Friday – Resources Mashup & Google Internship

Kikolani

The Resources Mashup. The Biggest Mistake Web Analysts Make and How To Avoid It – Discover 5 steps to bring extreme focus to your digital analytics efforts, identify relevant business insights and drive profitable actions.

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Fetching Friday – Resources Mashup and Two Corgis

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and two Corgis on a treadmill on kikolani.com. The Resources Mashup. Search Engines / SEO / Analytics. 9 SEO tips that benefit your visitors – these tips are not just for search engines – so if you don’t like SEO for SEO’s sake, you’ll like these + 30 resources. Are analytics sharing your personal browsing history ?

Fetching Friday – Resources Mashup & CommentLuv Benefits

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and benefits of CommentLuv on kikolani.com. The Resources Mashup. Search Engines / SEO / Analytics. Motion charts: a hidden gem in Google Analytics – tired of looking at numbers? Why not get your analytics in a more visually appealing way? Using Google Analytics to check your keywords – an essential way to make sure your SEO campaign is going as planned.

Google Analytics Social Reports Provide Huge Metrics Edge

Convince & Convert

But to best use it, you must have Goals set up in Google Analytics. As a marketer, a content producer and a lover of social, this report rocks my world by giving me a better sense of where I should be devoting resources. It’s a Google Alert directly in your Analytics.

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Fetching Friday – Resources Mashup & New Search Engine Community

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup and a new search engine news community on kikolani.com. The Resources Mashup. Search Engines / SEO / Analytics. Fetching Friday – Resources Mashup & CommentLuv Benefits.

Fetching Friday – Resources Mashup & Exercising with Cats

Kikolani

The Resources Mashup. Measuring and Increasing the ROI of Your Content Resources. Infographic: The Periodic Table Of Google Analytics – Want to understand all the ways that Google Analytics can help you learn how people are interacting with your site?

Fetching Friday – Resources Mashup & Key Takeaways from #SMAZ

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, key takeaways from Social Media AZ, and jumping otters on kikolani.com. The Resources Mashup. Search Engines / SEO / Analytics. Analyticals. Analyticals, Directors. Analyticals.

Fetching Friday – Resources, Blog World Expo & Akismet

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the resources mashup, Blog World Expo Poll, Akismet commentary, and what’s new on kikolani.com. The Resources Mashup. Search Engines / SEO / Analytics. 20 resources to display Twitter on your website – go beyond just an icon with these ideas. Articles featured in the resources come primarily from people I interact with in the comments, and on the social networks.

Fetching Friday – Resources Mashup & Kitten Meets Hedgehog

Kikolani

The Resources Mashup. Top 5 Google Analytics Changes You Might Have Missed – Five recent changes to Google Analytics can lead to a more efffective and accurate use of the toolset and your metrics.

Fetching Friday – Resources Mashup & Partners in Crime

Kikolani

The Resources Mashup. Search Engines / SEO / Link Building / Analytics. Google farmer update self diagnostic kit – use this custom report in Google Analytics to see if your site was affected by the infamous Google farmer udpate.

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Fetching Friday – Resources Mashup & Into the Mind

Kikolani

The Resources Mashup. How to Track Offline Marketing Campaigns with Analytics – Easy ways to track your offline promotions online through Google Analytics and various other strategies. Fetching Friday – Resources Mashup, Follow Friday, & DoFollow Resources.

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Content Tagging For Better Social Media Analytics

Talkwalker SM

Now, using the tagging feature, you can improve the accuracy of your opinion mining on results and also apply this rule to future results to save time and resources. What is rule based tagging ?