Hey Digital Marketer! Got Data and Analytics? Here are 10 Business Reasons You Should

Pam Moore

Many digital and social marketers shy away from data and analytics. Smart marketers know that data and analytics is the light at the end of the tunnel to build their business. 10 Reasons you need to embrace data and analytics.

How to Master Evergreen Content Marketing to Grow Your Business and Save Time

Pam Moore

If you are new to content marketing, digital marketing or social media you may have heard the term “evergreen marketing” by the experts and not been certain what it is or why you need it.

3-Part Social Media Strategy That Actually Works

Rebekah Radice

Study / Analytics. You can, or at least you can come close by paying attention to your analytics and goals. Measure your conversations, interaction, engagement, and shares through tools like: Google Analytics. Social media is fluid making analytics all that more important.

9 Instagram analytics tools to help you crush it in 2019

Sprout Social

From social listening to engagement metrics, businesses on Instagram are spoiled for choice when it comes to Instagram analytics. Zeroing in on the right Instagram analytics tools can be tricky, though. That’s why we put together a comprehensive list of Instagram analytics tools you can use in tandem to master your key marketing metrics. Use these Instagram analytics tools to transform into a power user. Ready to try today’s top Instagram analytics tools?

Writing Around the Web – Keyword Research, Google+, and Google Analytics


Analytics. How to Find Out Which Online Marketing Strategy Drives the Best Traffic – Learn how to use Google Analytics Advanced Segements to view different groups of referral traffic – traffic from social media, article marketing, link building, directories, local search, guest posts, and so on to determine the most effective online marketing strategy for your website. Writing Around the Web – Social Media, Google Analytics, and Conversions.

9 Ways to Drive Traffic with Instagram Stories


The link in your bio is prime real estate for driving traffic to your website — especially if you’ve yet to hit that 10K followers mark! . Drive Traffic with Instagram Stories Tip #9: Use Instagram Stories Analytics to Inform Your Strategy.

Does Vertical Video Make a Difference? We Spent $6,000 on Tests to Find Out

Buffer Social

This research idea with Animoto all came from one simple statistic: square video takes up 78% more real estate in a person’s mobile newsfeed than does landscape video – making square video more engaging, more effective, and easier to watch.

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Social Media Optimization 3 Steps to Tweeting with a Purpose

Convince & Convert

Perhaps not a direct financial cost, but a real, and at times considerable labor cost. Getting smarter at social analytics requires three things: 1. A commitment to actually doing something with social analytics data. Social Analytics Dashboard.

5 Must Have Social Media & Productivity Chrome Extensions

Jason Yormark

With my increased usage, I’ve come across a variety of social media themed extensions that I have tried out, and the following 5 are the ones I find the most useful and worthy of my screen real estate.

Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Analytics. 20 Real Tips for Hiring a Social Media Consultant (Pam Moore): Looking for a consultant? What Trolls Can Teach You About Reputation Management (Flowtown): Trolls can be real jerks, but sometimes wanting the attention they command is justified. Analytics.

Social Media Job Opening: Social Media Manager in Dallas Texas

Bill Hartzer

If you have lots of great experience managing social media accounts in the Travel, Real Estate, and Entertainment industries, then you might be interested in applying for this open position. Here at Standing Dog , we have a job opening (an immediate need) for a social media manager.

Linkedin Update: Linkedin Products & Services Page To Be Removed


Key features of a Showcase Page: Cover photo or top image banner is larger than the Home Page image (fabulous real estate!). Analytics are available (Showcase Page and Company Page analytics are separate). Yes, that’s right.

PPC Specialist Job Opening: Dallas Texas

Bill Hartzer

Standing Dog specializes in the hospitality, real estate and entertainment industries and is seeking a PPC Specialist to assist with the day-to-day management and support of the e-marketing initiatives for our clients. Google Analytics, WebTrends, Omniture).

How to create mobile-friendly content with Google’s AMP


AMP offers businesses and publishers an overview of relevant data via its analytics tools. By adding the amp-analytics element to the body of the web page, developers can enable page, event and social tracking. How Accelerated Mobile Pages can fuel your mobile marketing strategy.

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How to Use Instagram Stories to Increase Reach

agora pulse

To avoid some confusion, let’s clear up the terminology real quick. As of late last year, you can get analytics information on Stories , though the metrics are slightly different than regular posts. This kind of social real estate is a big deal.

Square vs. Landscape Video – $1.5K Worth of Experiments: Here’s How They Compare

Buffer Social

But one stat really stood out to us: Square video (1:1) takes up 78% more real estate in a person’s mobile newsfeed than does landscape video (16:9). For this data we turned to Facebook Advertising due to the robust audience and device analytics that the platform provides.

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How to Get Started with LinkedIn Ads

Sprout Social

Sponsored content represents prime real estate for marketers, especially those who understand the principles of content marketing. Additionally, LinkedIn provides brands awesome analytics and conversion tracking to ensure that advertisers are getting the most bang for their buck.

Instagram for Business: 30 Tips to Grow Your Audience and Stand Out on Instagram

Buffer Social

This is super valuable real estate. It’s important to keep an eye on what’s working and what’s not on Instagram and one of the best ways to do this is by taking a dive into your Instagram analytics to check on things like: Which posts are getting the most likes.

How to Run Your Own Instagram Audit: 8 Steps to Building a Better Profile


If you need help selecting the right KPIs for your business, check out our ultimate guide to Instagram analytics for a few tips! Because Instagram only gives users one clickable link, which is the link in your bio, it’s a very important piece of real estate.

What If Instagram Got Rid of Likes? Plus Even More Social Media What Ifs

Buffer Social

Well, we dove into the many different what if scenarios — both real and imagined — that may shape social media in the months and years to come. The News Feed is the primary real estate for Facebook advertising.

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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1

Webbiquity SMM

Writing that “With the new layout providing so much screen real estate for visual branding, it has raised the bar for a Page’s visual branding on Facebook. You know the statistics : Facebook is the most popular method for sharing online content.

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F8 2017 Recap: 10 Major Announcements Every Marketer Should Know

Buffer Social

Besides AR, there were also announcements about Messenger, chatbots, Facebook Analytics, Facebook Live, and more! Real estate companies could let potential buyers look at houses in VR before actually visiting the houses. Facebook Analytics. From Facebook Analytics blog ).

Automotive Brands Stay Ahead of The Super Bowl Advertising Game

The Realtime Report

This begs the question: Do brands that pay for this prime TV real estate see a positive return on their advertising investment? Automotive Brands Stay Ahead of The Super Bowl Advertising Game. The cost of a 30-second commercial during the Super Bowl is a cool $5 million this year.

Instagram marketing: how to establish an effective strategy

Sprout Social

Additionally, Instagram business profiles have access to analytics to help you see how followers are interacting with your account. Despite being only 150 characters, your Instagram bio is invaluable real estate. Having to worry about posting in real-time can be a pain.

How to Choose a Home Page Layout for Your WordPress Website


Previous blog posts may fill out the remainder of the home page, but it’s the latest post that takes up the most real estate. Visit with an analytical eye. This is a guest post by Jon Dykstra.

The Ultimate Guide to Facebook Stories in 2019


Tracking Your Facebook Stories Analytics. This is prime real estate for businesses trying to catch their audience’s attention. Step #6: Tracking Your Facebook Stories Analytics . Love them or hate them, Facebook Stories are set to be big in 2019.

How to Advertise on Facebook in 2020: The Definitive Facebook Ads Guide


Stories ads are a full-screen vertical video format that allow you to maximize screen real estate without expecting viewers to turn the screen. And with easy-to-understand analytics , you can uncover your best ads at a glance.

Ultimate Guide to User-Generated Content


We’d guess you’re going to heed the advice of a real, impartial person. Your UGC should serve a purpose — whether that’s being inspirational, showcasing how to use a product, sharing in-real-life reviews, or helping your followers make a decision on their product choices. .

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8 Facebook Targeting Tips for Cheaper Ads and More Conversions


Instead, you’ve got to keep a close eye on your social media analytics and performance. When I look at this list for my personal account, it’s clear that hundreds of real estate agents across North America are using a purchased list that includes me.

26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Other applications are available for specific industries, including Legal Updates, Real Estate Pro and Lawyer Ratings.” ” LinkedIn To Launch Targeting and Analytics for Company Pages by The Content Strategist.

How to Measure Your Social Media Performance

Rebekah Radice

Look to your analytics and insights to find: 1. Use Google Analytics to find this information. Some networks like Facebook and LinkedIn give you a lot of real estate to work with, so use it wisely.

15 Common Social Media Questions & Answers

Sprout Social

Today it’s not only domain names that matter; usernames are just as, if not more, valuable in terms of digital real estate. You’ll have to track what kind of content and format does best on each network using social media analytics software.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Erick Mott walks through the definitions of and process of creating owned, paid and earned media followed by seven tips for developing and implementing a social plan, among them “Staff up your social media roles with a distributed workforce that can collaborate and perform in real time.

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7 Simple Steps to Master Instagram for Business

Sprout Social

Such profiles have access to both in-depth analytics and additional contact and location information for people to get in touch with you. From videos to stories and beyond, sometimes paid real estate is just what you need to pop up in your ideal followers’ feeds.

How to Use LinkedIn Live: The Complete Guide for Marketers


Through live streaming, it lets marketers connect with their communities in real-time. Here’s some tips for doing that: Review your Page analytics. Filter for your target audience by industry, function, location and level of seniority and see which topics are trending in real-time.

ElegantThemes Review – Preview 75+ Elegant Premium WordPress Themes on One Page


ElegantThemes has a wide variety of designs that can function as standard blogs, eCommerce stores, business sites, question & answer sites, directories, real estate sites, photography galleries, single page portfolios, resumes, and much more.

Facebook Followers: Profiles vs Pages

Ari Herzog

Organic posts are competing against advertised posts in the newsfeed real estate and paid posts win.” ” Tamar counters: “Since my income is not completely derived from my brand, I am not worried about missing out on advertising opportunities and analytics.

Are You Making These Costly Holiday Mobile Mistakes?

Buzz Marketing for Technology

As we know, with mobile real estate there’s a much smaller surface to play with. The real question is, does your mobile shopper even know what happened? Or is he just giving up, leaving you with yet another abandoned mobile cart to add to your analytics report?

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Top 200 Social Media Sites by Niche | Freelance Social Media

Freelance Social Media

Owner of LangfordMedia Blog Twitter blog comments powered by Disqus Previous post: Google Updates Analytics Favicon Next post: So just how much do social media consultants get paid?

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We Made These 10 Social Media Mistakes so You Don’t Have To

Buffer Social

Whereas Instagram provides several advantages such as better discoverability, analytics (including audience insights), and audience targeting through ads. Twitter Analytics also provides you with the engagement rate of individual tweets.

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