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How to use Google Analytics for stronger social media reporting

Sprout Social

Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement? Which social accounts give me maximum website engagement?

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How to Edit the Facebook Ad Destination URL by Placement

Jon Loomer

There are reasons you may want to edit your Facebook ad destination URL by placement. The campaign in question was using several placements, so I was unable to isolate the traffic from Audience Network. Let’s walk through those steps so that you can run different URLs by placement, too. Create a URL with UTM Parameters.

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Since the beginning of the World Wide Web, Uniform Resource Locators (URLs) have been one of the primary methods for jumping from one webpage to another. Unfortunately, URLs become long and complex as subdomains, subdirectories and tracking codes are added. As social media grew in popularity, lengthy URLs began to present a problem.

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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. Here’s how to use YouTube analytics on desktop and mobile.

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How to use YouTube Analytics to optimize your video performance

Sprout Social

And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Why measuring your YouTube Analytics is so important. YouTube Analytics: General Reports.

Analytics 140
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How to Use Predictive Content Analytics

Convince & Convert

Content to address each question at each of those stages. (I We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. Predictive Content Analytics Resulted in Better Content Marketing. Second, you probably need more content. You need content to address each persona.

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How to Choose Facebook Ad Placements

Jon Loomer

The question is whether Facebook properly distributes your budget by placement if you allow it to automatically. Using URL Parameters. Another way to measure this is with URL parameters. Example: Use URL Parameters to Verify Facebook Ads Results. Use URL parameters and Google Analytics. Use Breakdowns.

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