Google Publishes New Guide on Linking Google Ads and Google Analytics

Social Media Today

Google has released a new guide which outlines the benefits of linking your Google Ads and Google Analytics info to improve your ad targeting

7 best YouTube analytics tools

Unmetric

In-depth YouTube analytics will help you take your video marketing game from good to ninja level. So let’s walk through the top seven Youtube analytics tools to help you fine-tune your video marketing strategy and perform better on Youtube.

Trending Sources

The Best Social Media Analytics Tools for Publishers

Adam Sherk

What are the best tools for publishers looking to track social media activity at the content level? There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. Real-Time Analytics. Chartbeat Publishing.

7 best Facebook analytics tools

Unmetric

By allies, I mean these really cool analytics tools that will help you understand your Facebook performance and get real-time metrics to help you reach your target audience. It’s also a publishing tool, so all you’ll have to do is schedule your content and bask with the sense of relief.

21 best social media analytics tools

Unmetric

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. Updated for 2019!

7 Ways Social Media Managers Can Publish Smarter

agora pulse

Let’s look at seven ways social media managers can publish smarter, from scheduling to social listening. Rather than defaulting to publishing on the biggest platforms, find the right channels for your brand. Try bulk publishing to schedule all your posts at once.

Grow Your Business with Later’s New Instagram Analytics

Later

Today we’re excited to announce the launch of our new and improved Instagram Analytics! Increase engagement, get more views on stories, track your follower growth, drive traffic and more with our updated Instagram Analytics. Get More Views with Instagram Stories Analytics.

The Ultimate Guide to Instagram Analytics

Later

Take a look at your Instagram analytics, and then take the time to really understand them. Instagram analytics can help you target the right audience, post engaging content, get more views on stories, and so much more! How to Access Your Instagram Analytics.

New Facebook Video Publishing Options You Need to Know

agora pulse

That’s because Facebook video publishing is a great way to make visual content, get more engagement with your users, and have some fun, too. Once you have uploaded your video and created your subtitles , you will be faced with many publishing options. Publish Now.

Twitter Publishes New Stats on Game of Thrones Discussion [Infographic]

Social Media Today

Twitter has published a new listing of analysis of Game of Thrones relates tweets, showcasing its analytical capacity

Analytics: the Sideways Approach to Measuring PR

Waxing UnLyrical

How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. A version of this post originally appeared on Spin Sucks.

How to Use LinkedIn's Page Analytics Tools [Infographic]

Social Media Today

LinkedIn has published a new guide to making best use of your LinkedIn company page analytics tools

Are You Ready to Step Up to Power Publishing?

Convince & Convert

I wrote a juicy ebook titled Master the Five Pillars of Power Publishing for the startup PowerPost and really want to share it with you. Paul agreed to an interview with me to help shed light on how brands must address the new demands of publishing online at scale.

How to Use Predictive Content Analytics

Convince & Convert

We’re believers in predictive content analytics. Inbound Writer helped us analyze the 242 posts we published here in 2013 and discovered that the top 25% (61 posts) generated a whopping 78% of the visits from organic search (and 67% of all visits).

Guide to Understanding Pinterest Analytics

Sprout Social

The key to confirming that your new social content strategy works is through understanding your analytics reports. In this Pinterest guide, we’ll walk through how to read the networks’ analytics. Pinterest Analytics Requirements. Pinterest Analytics Glossary.

How Can Twitter Analytics Tell You If Your Tweets Stink?

agora pulse

Let’s take a deeper look at your Twitter analytics, something that many of us rarely do — but need to. Twitter Analytics 101. Click on ‘analytics’ to get to the dashboard. From this dashboard, you can dig into the analytics of each tweet.

4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Whether you use Twitter for publishing, monitoring, or customer service, you need to measure your efforts. Luckily, there are a variety of Twitter analytics tools to help do this. Which are the best Twitter analytics tools with which to get started? Don’t count Twitter out.

The Best Free Tools for Twitter Analytics

Adam Sherk

I got good response to my post on Facebook analytics tools so I thought I’d do something similar for Twitter. Twitter Web Analytics. Topsy Social Analytics. Beyond Facebook Insights: Useful Facebook Analytics Tools.

New Twitter Analytics: Everything You Need To Know

Firebelly

Twitter has rolled out “new and improved” analytics dashboard that is sure to make data-hungry marketers happy. Twitter’s New Analytics Tell Advertisers And Publishers How Many People Actually Saw Their Tweets By Anthony Ha If you’re looking for more details about how.

Are You Ready to Step Up to Power Publishing?

Convince & Convert

I wrote a juicy ebook titled Master the Five Pillars of Power Publishing for the startup PowerPost and really want to share it with you. Paul agreed to an interview with me to help shed light on how brands must address the new demands of publishing online at scale.

How to Use LinkedIn Analytics to Better Connect With Your Audience

agora pulse

LinkedIn analytics can help with that. In this post, we’re going to look at how to use both the native analytics and Agorapulse’s new LinkedIn reporting tools to discover how to better connect with your audience on the biggest professional networking platform out there.

Can Twitter Analytics Predict a Trump v. Clinton Winner?

agora pulse

Using the free Twitter Analytics Report Card from Agorapulse, let’s take a quick look at the two U.S. Although he has published fewer posts this month than Hillary Clinton, he has generated over three times the amount of retweets and likes per tweet than his Democratic rival.

Do Third Party Publishing Apps Impact Facebook Reach?

agora pulse

Whether looking at the reach or the engagement, publishing in Facebook directly does not make a post better! One of the posts actually had a 30% better reach using the Agorapulse publisher!”. Have Access to Analytics. The post Do Third Party Publishing Apps Impact Facebook Reach?

4 Tools to Help Build a Social Media Analytics Report

Convince & Convert

” If this sounds like your place of business or if you are just looking for a better way to demonstrate value from your social media channels, take a look at the four analytics tools to follow. Actionable Analytics. Google Analytics Advanced Segments.

6 Twitter analytics tools to amplify your Twitter strategy

Sprout Social

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. That’s why it’s worth investing in the best Twitter analytics tools to keep track of how your posts are performing. Among its comprehensive suite of social media management tools, Sprout Social also offers a powerful analytics solution for Twitter. Pull up custom analytics reports for any date range to understand how your posts are performing. Native Twitter Analytics.

Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Google Analytics.

Facebook Page publishing authorization: changes you need to know

Sprout Social

That said, the new Facebook Page publishing authorization is something that brands of all shapes and sizes should be aware of. Facebook Page publishing authorization: what you need to know. We’ve broken down what’s fresh with Facebook page publishing and what your business needs to do to take action step-by-step. How has Facebook Page publishing changed? How can I resolve my publishing issues? Facebook Publishing

6 Social Tools to Use Immediately After You Hit “Publish”

SocialFish

published it. In fact, publishing your article is just the first step. I have shared some of the most essential steps to take right after you publish an article which include: Email those who helped you write it (If you were using any expert quotes).

Introducing Buffer Analyze: A Facebook and Instagram Analytics Tool From Buffer

Buffer Social

Mastering social media analytics isn’t easy. In this post, I’ll walk you though some steps you can take to make social media analytics your secret weapon. Buffer Analyze: Buffer’s Facebook and Instagram Analytics and Reporting Tool.

8 of the Best Social Media Analytics Tools of 2018

Sprout Social

If you’re not using social media analytics tools, you’ll probably have a hard time answering these questions. At one point, you could probably name all the major social media analytics tools out there. With all the options available, the question is what is the best social media analytics tool for your brand? Here are eight social media analytics tools to add to your arsenal: 8 Top Social Media Analytics Tools. Google Analytics. Analytics

Social Media News Ticker: Facebook Tests Mobile-Ad Network, Twitter Launches Card Analytics

The Realtime Report

Facebook tests mobile-ad network – Facebook is now testing out a new mobile ad network that will connect advertisers with publishers of other mobile apps, extending Facebook’s reach (The Wall Street Journal).

Instagram Analytics for Business

Pixlee

Instagram analytics provide insight into who your followers are, when they’re active online, and how many people view each post. With the right tools, you can track analytics on Instagram and find the best ways to drive engagement with your customers. Analytics for Instagram measure several important metrics that are incredibly useful for business. Using Instagram analytics tools to measure the metrics of your posts can help you leverage the results and drive engagement.

The Fight for the Future of Influencer Analytics

Convince & Convert

Significant increases in transparency, as a new social interactions ticker shows what you published and who it impacted. That is true, and I can look at the analytics from my Buffer and Argyle Social accounts to prove it. The Rise of Channel Influence Analytics.

Which Instagram Analytics Tool Will Work Best for Your Business?

agora pulse

Historically, Instagram hasn’t offered a central place for businesses to view their analytics. Instagram business pages are slowly being rolled out and will include analytics, but they might not be enough for most marketers. When you do an analytical deep-dive, you need a dashboard.

The Ultimate Guide to Instagram Analytics: Metrics, Insights, Tools, and Tips

Buffer Social

Instagram analytics are a key part of any Instagram marketing strategy. Without analytics , your Instagram marketing efforts can be a little hit-and-miss. Analytics are often essential for answering your questions. Instagram Insights) or other Instagram analytics tools.

Instagram Analytics Guide: How to Pull & Examine Your Data

Sprout Social

With algorithmic changes and the increasing need for paid social efforts, the time to rely on your core Instagram analytics data is now. Here we’ll show you the six must-have Instagram analytics reports and how to pull your own data: 1. Instagram Engagement Analytics.

Measurement, Analytics a Hot Skill

Proactive Report

Just this last week there were several articles in the news about the value of measurement and analytics. These are just a few of the stories published recently: Forbes: Data Science is the Key to Marketing ROI. IT World : Is Analytics Adding Business Value?

How to Use Facebook Insights and Analytics to Boost Your Social Media Marketing Strategy

Buffer Social

Facebook Insights is one of the most powerful Facebook analytics tools available. This complete guide will cover everything you need to know about the key sections of Facebook Insights and share tips to help you become proficient with Facebook analytics. All Posts Published.

“Flipping your publishing model” in action

SocialFish

Remember this post about how to flip your publishing model ? Most importantly, publishing more and more diverse content on the blog gives us a sense of what the NTEN community is most interested in. Then, when we compose NTEN Connect each month, instead of guessing what we should send out to our 30,000 subscribers, we can look at our blog and social media analytics data to learn what our blog readers have already found most engaging.

Google Publisher Plugin For WordPress

Small Business Mavericks

Google has developed a WordPress plugin for publishers that does two things: Allows you to add AdSense ads easily to your WordPress blogs and websites. The only value this plugin adds to the business of being an online publisher is the ability to verify your website at Webmaster Tools with one click. Speculation aside, I think what Google is doing here is 1) giving a stamp of approval to WordPress sites and 2) laying the groundwork for being of more value to publishers.