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How to Safeguard Patient Privacy in Healthcare with Data Masking

BeingOptimist

Patient privacy is a major concern for healthcare organizations today. Such breaches not only violate patient privacy but also damage the reputation and finances of healthcare organizations. Data masking ensures privacy compliance. HIPAA and other regulations mandate healthcare organizations to protect patient privacy.

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The 6 Best Instagram Analytics Tools (And Metrics You Need to Track)

Hootsuite

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. Tracking Instagram analytics is how everyone from micro-influencers to global brands get the data they need to see what resonates with their audiences.

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Dark Social in 2023: Here’s Why (and How) You Should Track It

Hootsuite

Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. What about in 2023?

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The Role of AI in Optimizing Auto Dialing Campaigns

BeingOptimist

By leveraging predictive analytics, AI-powered automatic phone dialers can prioritize leads with higher conversion potential, ensuring sales teams focus on the most promising prospects and maximize their success rates. These call transcriptions provide valuable insights for training, analysis, and future reference.

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Social Media Data Collection: Why and How You Should Do It

Hootsuite

In general, the term refers to social media metrics and demographics collected through analytics tools on social platforms. Social media data can also refer to data collected from content people post publicly on social media. Social media data analytics provide information that helps you understand what’s working.

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How Apple’s iOS 14 Update Will Impact Facebook Advertising

Ignite Social Media

By December of last year, the alarm became more of a siren and now Facebook is urging advertisers to take swift action as several of the iOS privacy updates are expected to greatly impact advertising, including targeting, delivery, measurement, and reporting. What These Shifts Mean for Your Business.

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Cyber Background Checks: Navigating the New Normal

BeingOptimist

They play a pivotal role in making informed choices in sectors ranging from employment to rentals, while navigating a complex maze of legality, privacy, and ethics. The activity falls under different federal and state laws pertaining to privacy, information security, data protection, and employment rights.

Privacy 81