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Multimedia with Press Releases Gets More Views and Engagement

Proactive Report

Every so often we hear that press releases are dead. Just recently the Google updates about treating press releases as advertisements had PR folk jittery once again. However, there is ample evidence to show that the digital age has given press releases a new lease on life. more release views and 36.1%

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Analytics: A Vital Digital PR Skill

Proactive Report

Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. Start by reading SAMS Teach Yourself Google Analytics in 10 Minutes. The Top Digital PR Google Analytics Reports. Google Analytics now has a Social Media Dashboard. Social Traffic. Twitter.

Skills 89
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Analytics: A Vital Digital PR Skill

Proactive Report

Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. Start by reading SAMS Teach Yourself Google Analytics in 10 Minutes. The Top Digital PR Google Analytics Reports. Google Analytics now has a Social Media Dashboard. Social Traffic. Twitter.

Skills 53
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Tracking News Releases and Measuring Success

Proactive Report

Once you’ve written a news release, distributed it, and posted it to your newsroom and social media accounts, you have to track results and be able to report ROI. In the past, we counted outputs and media clips as the ROI of a press release, but in the digital age there is so much more we can track. 7 percent – other.

News 40
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Analytics: A Vital Digital PR Skill

Proactive Report

Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. Start by reading SAMS Teach Yourself Google Analytics in 10 Minutes. The Top Digital PR Google Analytics Reports. Google Analytics now has a Social Media Dashboard. Social Traffic. Twitter.

Skills 40
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5 Goals Every Blogger Should Set Up in Google Analytics

ProBlogger

The simplest way to do this is by using Google Analytics. Google Analytics helps you not only see stats about your visitors, but also lets you create and measure your website goals and objectives. But, you likely already have a Google Analytics account, so let’s just dive in to creating the first goals for your website.

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25 Important Search Engine Optimization Mistakes to Fix Right Now

Bill Hartzer

When you click a link or visit a web page on your web site, does the URL change? Even if you decide not to have a blog or other fluid content on your web site, you should at least publish a press release once a month. When linking to other pages on your website, some links redirect to other URLs.