Where Social Media Is Headed in 2017: The Biggest Trends to Watch For

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Business tools : Business tools include new business profiles, analytics and the ability to create ads from posts directly within the Instagram app. And the release of Business Tools brought with is business profiles, analytics and the ability to create ads from posts directly within the app. And in 2017, I think we’ll see Snapchat double down on its ad product to enhance targeting and analytics for its advertisers. What does the future look like for social media?