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4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Luckily, you can choose from a variety of Twitter analytics tools to help you do this. Which are the best Twitter analytics tools with which to get started? Twitter Analytics. Don’t count Twitter out. Agorapulse.

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Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM.

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Mastering Social Listening Metrics & KPIs: A Comprehensive Guide For Digital Success

Keyhole.co

With this in mind, do you need to measure brand sentiment, track industry trends, or keep up with competitors? In this case, you might consider tracking engagement metrics, brand sentiment, and conversions. Use to: Learn insights about public brand perception and customer sentiment. How do you measure social listening?

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How to Track Hashtag Campaigns with Social Media Analytics

Convince & Convert

Using social media analytics like Talkwalker’s Hashtag Campaign IQ App , instant and in-depth hashtag tracking is now possible. Keeping track of the online community’s reaction to the big finale was essential for FIFA to gauge sentiment and reactions to the event. Get our Definitive email newsletter. highlight to tweet).

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Competitive monitoring: tracking the competition to stay ahead

Sprout Social

Sprout’s sentiment analysis tool can also provide insights into how customers perceive your competitors. Dig deeper and analyze sentiment in comments, reviews and social media posts to understand how customers think and feel about specific brands—including yours. Want to dive deeper? Ready to check it out for yourself?

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10 metrics to track influencer marketing success in 2024

Sprout Social

To make this process faster and easier, use social media analytics platforms like Sprout Social to automatically track engagement rates for you. You can view metrics like positive sentiment and total engagement. You can also use Google Analytics for social media reporting and influencer marketing metrics.

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6 Ways to Track (and Beat) Your Competitors on Social

Convince & Convert

from Simply Measured Social Analytics. Know Who Is Receiving More Positive (and Negative) Sentiment. Keep an eye on your competitors’ promoted posts, and use social analytics to gauge which social posts are performing best organically, so you can make smarter ad decisions using that information. Then, set a goal.

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