Analytics, Marketing, Sentiment and Technorati

Understanding the Nature of an Event Using Social Analytics

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM.

Analytics

Analytics Radian6 Eventful Sentiment

Four Ways to Measure Social Media Marketing Results

Webbiquity SMM

AUGUST 9, 2010

While there are unquestionably many ways that social media marketing results can be measured , the debate rages on as to whether it’s truly possible to quantify the ROI from these activities. Sentiment: Are the comments, posts etc. This category can also include metrics like blog visitors and RSS / email subscribers.

SM2

SM2 Alterian Vocus Social Media

ReSearch.ly Social Search Platform Launched

Bill Hartzer

DECEMBER 3, 2010

PeopleBrowsr , the Social Search engine and analytics company, has launched ReSearch.ly , a product for online marketers, brand managers and social media experts to get real-time analytics and conversations from the social web. Real-time trending and sentiment charts. Viral Analytics Integration. Tweet This!

Platform

Platform Sentiment Press Release Technorati

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

OCTOBER 13, 2010

and where they are talking about it), sentiment analysis, and collaboration tools for acting on the information. Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics. Share this on Technorati. Share this on Reddit.

SM2

SM2 Vocus Alterian Radian6

Best Social Media Monitoring Tools

Bill Hartzer

MAY 26, 2010

BuzzLogic is a social branding company that focuses on digital media that utilizes an ad platform that is driven by social media analytics. Using a proprietary conversational analytics engine, Buzzlogic helps its customers understand the mindset of the most influential players in a particular industry.

Cymfony

Cymfony Social Media Tools SM2

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

JANUARY 24, 2011

Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Actionly also includes Twitter account management and analytics tools. A realtime social media monitoring tool featuring sentiment analysis, key influencer tracking, and the ability to sort/view results by geography and demographics.

Tools

Tools Social Media Lithium Sysomos

The Social Media ROI Debate

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Chris Bennett lays out the list of metrics he uses to analyze, track and “prove ROI’ from social media marketing.

ROI

ROI Social Media Vocus Metrics

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media

Social Media Strategy StumbleUpon Digg

Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing

Marketing SEO Journal Engineering

Content Aggregators are Killing Content Creators

Techipedia: Tamar Weinberg

SEPTEMBER 23, 2009

Something I forgot to mention in the article is that I tracked the number of comments and “likes&# on friendfeed, and compared them to my analytics information over the course of a month. In other words, is FriendFeed really stealing your traffic away or is it just another way to market your content with a clickthrough ratio of its own?

Aggregator

Aggregator Content Digg Posterous

Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more.

B2B

B2B Sentiment SEO Klout

What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media

Social Media Marketing Consultant Communities

Report Ranks Reputation and Exposure of Brands Across News and Social Media

Bill Hartzer

FEBRUARY 8, 2010

Marketers online have always wondered: How much would it have cost to attract the same media exposure through traditional advertising? Many of the answers have been released in a new report called The General Sentiment Media Value Report™. MICROSOFT $648,732,726. FORD $185,905,704.

News

News Report Social Media Reputation

20+ Cool Social Media and Web Tools

Webbiquity SMM

SEPTEMBER 15, 2010

Interested in an easy way to stay current on key Google Analytics traffic stats from your desktop? blogs, microblogging sites, social bookmarking, images, video), and shows associated metrics like sentiment, top keywords, top users (who’s talking about this topic most actively) and sources. Social Website Analyzer.

Tools

Tools Social Media Radian6 CoTweet

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity SMM

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc. 85% of Inc.

Social Media

Social Media Tools Tips ROI

No, You Can't Automate Social Media!

Techipedia: Tamar Weinberg

JULY 7, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Opinion , Social Media > No, You Can’t Automate Social Media! These new “Internet Marketers&# take Twitter by storm, using automated Twitter tools in abundance that give them the true appearance of expertise.

Social Media

Social Media Klout Influencer Feed

Social Media Informer

Understanding the Nature of an Event Using Social Analytics

Four Ways to Measure Social Media Marketing Results

Trending Sources

ReSearch.ly Social Search Platform Launched

What’s the Best Social Media Monitoring Tool? It Depends

Best Social Media Monitoring Tools

31+ of the Coolest Social Media, Search and Web Tools of 2010

The Social Media ROI Debate

10 Reasons Why Your Business Needs a Killer Social Media Strategy

Best Internet Marketing Posts of 2009

Content Aggregators are Killing Content Creators

Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

What Traits Define a Social Media Marketer?

Report Ranks Reputation and Exposure of Brands Across News and Social Media

20+ Cool Social Media and Web Tools

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

No, You Can't Automate Social Media!

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