Seven Key Categories of Social Media Marketing Tools

Webbiquity SMM

Other popular tools include HootSuite , SocialOomph , Post Planner , and Lithium. And connect social media accounts and ecommerce platforms to Google Analytics for unified analytics and reporting using SumAll.

Tools 202

Beyond Facebook Insights: Useful Facebook Analytics Tools

Adam Sherk

What are the best third-party tools for advanced Facebook analytics? In this post I’m purposely leaving out comprehensive suites like Radian6 or Lithium and focusing on solutions that are specifically (or at least mostly) geared towards Facebook analytics. With that in mind here are some Facebook analytics tools to experiment with: PageLever. Simply Measured’s Facebook Fan Page Analytics gets a gold star for clear, simple data visualization.

9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

more website traffic driven by social media) and 2) actionable analytics (measures that enable you to determine whether you should do more a specific activity, do less, or do it differently). Salesforce.com ), marketing automation tools and web analytics packages. Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. But how do you choose one?

Tools 179

31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Lithium. Lithium also includes response assignment and reporting tools. Actionly also includes Twitter account management and analytics tools. Looking for an easy way to create a cool graphical email signature with trackable interactive buttons?

Tools 270

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. Top 10 analytics tools for social media by iMedia Connection.

Six Links Worthy Of Your Attention #314

Twist Image

My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks and Lean Analytics ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share one link for one another (for a total of six links) that each individual feels the other person "must see".

Social Media’s NFL Week 1 Picks

Jeff Esposito

All sentiment was assigned by Lithium’s text analytics within their tool. 2011 NFL Picks social media sports Lithium NFL Picks NFL Week 1 PicksI am not sure about you, but today feels a lot like Christmas morning to me.

Sure I love the conversation but…

Direct Marketing Observations

But adding strong measuremaent and analytics to social media engagement as it pertains to customer service and sales and lead generation, does just that. I used to be a social media purist but I’ve evolved. Well we have evolved.

Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

Further, every company has analytics at some level. Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. ” You need Social Analytics Software.

What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Social business software companies Jive and Lithium have picked up their own listening platforms. Any acquisitions or product announcements by IBM, Oracle, and SAP should be completely expected, but pay attention to the emerging distinctions between social media analytics and social media monitoring (see #2). Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6.