7 best LinkedIn analytics tools

Unmetric

LinkedIn, used by millions of professionals and organizations helps to keep an ear to the ground on what’s trending in the world of business. LinkedIn is a great tool for B2B organizations to generate leads, make new connections, and build their brand. LinkedIn Page Analytics.

Top Five: Google Analytics introduces new ‘Audiences’ report

Sherrilynne Starkie

Top Five: Google Analytics introduces new 'Audiences' report. Snapchat finally gives creators analytics. Now tens of thousands creators who make official Stories or have large followings will start seeing a slew of view count and demographic analytics on their Snapchat profile.

How to Use LinkedIn's Page Analytics Tools [Infographic]

Social Media Today

LinkedIn has published a new guide to making best use of your LinkedIn company page analytics tools

Understanding LinkedIn Company Page Analytics

Devumi

Just recently, the popular social networking site LinkedIn introduced two new features. The post Understanding LinkedIn Company Page Analytics appeared first on Devumi. Linkedin Marketing content marketing linkedin marketing online marketing social media marketing

What every consultant should know about social media analytics

Sherrilynne Starkie

It takes being logical, objective and analytical too. A good social media consultant will be au fait with: Google Analytics and Tag Manager. Native platform analytics including Facebook, Twitter, LinkedIn and Snap.

How to Use LinkedIn Analytics to Better Connect With Your Audience

agora pulse

Let’s talk LinkedIn. When you’re developing your marketing strategy, it’s easy to overlook LinkedIn. Because these differences can range from small to significant, it’s important to figure out what’s working for your LinkedIn audience and why.

Best time to post on LinkedIn

Quintly

Whether you’re doing social media for a B2C or B2B company, or are eager to build your personal brand, you can’t ignore LinkedIn with its over 250 million active users nowadays. LinkedIn Analytics

LinkedIn Acquires Data Personalization Platform Drawbridge to Improve Ad Targeting

Social Media Today

LinkedIn has announced its pending acquisition of data analytics platform Drawbridge, which will provide new tools to help improve LinkedIn ad targeting

LinkedIn Improves Video Marketing Metrics via New Integration with Moat

Social Media Today

LinkedIn has announced a new integration with Moat analytics, which will provide more insight into video marketing performance on the platform

LinkedIn Reactions: Should Social Media Managers Care About Them?

agora pulse

For years, LinkedIn users have had only three options to choose from when engaging with content: liking, commenting, and sharing. But now recently, the possibilities increased in a big way as the platform announced its new LinkedIn reactions. What are the new reactions on LinkedIn?

Linkedin Update: Linkedin Products & Services Page To Be Removed

yMarketingMatters

On April 14 Linkedin Products & Services Tab will be removed from LinkedIn Company Pages! So, on April 14 : Your LinkedIn Products & Services pages will go away (disappear). Analytics are available (Showcase Page and Company Page analytics are separate).

Social media news: Top 5 feat. LinkedIn’s Top Voices

Sherrilynne Starkie

The top five must-know social media news stories of the week feature a Google’s new app for small businesses, LinkedIn’s Top Voices list, Facebook welcoming in French regulators, Pinterest’s UX improvements and Instagram’s new time tracking feature.

26 Outstanding LinkedIn Tips and Tactics

Webbiquity SMM

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. How can individuals use LinkedIn most effectively, whether for personal branding, job seeking or networking?

LinkedIn Analytics: The Complete Guide

Sprout Social

Not that long ago, if you asked most people what they thought of LinkedIn, you’d probably hear comparisons to sites like CareerBuilder or Monster. For some time LinkedIn was seen as a job search platform. While social recruiting is definitely one of LinkedIn’s main functions, it has evolved into much more. LinkedIn offers a full set of features for businesses, and Sprout gives you tools to manage it all. LinkedIn Analytics focuses on three main areas: Company updates.

Making Sense of Social Media Analytics

SocialFish

At the beginning of October, I had the pleasure of finally going to (or at least *near*) Boston for the first time in my (long) life to present about social media analytics at NESAE’s Technology Conference. Making Sense of Social Media Analytics from Maggie McGary.

Analytics: the Sideways Approach to Measuring PR

Waxing UnLyrical

How Analytics are the Sideways Approach to Measuring PR. And analytics are at the heart of this approach. Registrations were the ultimate goal, and they were using campaign tracking in Google Analytics very well. A version of this post originally appeared on Spin Sucks.

Best LinkedIn Guides, Tips and Tactics of 2011

Webbiquity SMM

While B2C marketers focus on Facebook, LinkedIn is consistently cited as the top social network for B2B marketing. So how can companies most successfully use LinkedIn to generate more leads and sales? What’s the best way to start and grow a LinkedIn group?

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

Pam Moore

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way?

Facebook Knows What You’re Watching, New Pinterest Analytics, Yelp Adds Video Reviews & More | Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , Google Plus , LinkedIn , Pinterest , Social Media Marketing Tags: Facebook , How You Rank , linkedin , Pinterest , Pinterest analytics , yelp , yelp video reviews Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Blog Facebook Google Plus LinkedIn Pinterest Social Media Marketing How You Rank linkedin Pinterest analytics yelp yelp video reviews

Review 236

Measurement, Analytics a Hot Skill

Proactive Report

Just this last week there were several articles in the news about the value of measurement and analytics. IT World : Is Analytics Adding Business Value? Data analytics is receiving vast amounts of attention in the trade press, on many websites and at conferences.

Taking a Peek at Twitter Analytics

Social Media Marketing

96% are on LinkedIN (a portion 1 ½ times greater than average), 40% are on Google Plus, 28% are on Foursquare (a portion a whopping 4 times greater than average), and 61% are on YouTube. Twitter analytics

How to Leverage Your Employees on LinkedIn

SocialFish

How do you handle getting more staff to use LinkedIn effectively, both personally and on behalf of the enterprise? Most of your employees are on LinkedIn, talking about your brand and their roles at your company. LinkedIn can help with all of those.

4 Steps to Segment Social Media Traffic in Google Analytics

Idaconcpts

The Google Analytics Traffic Overview is a report that provides an overview of the different kinds of sources that send traffic to your site. Given the rise of social media, a common question by newbies to Google Analytics is how to track their social media referrals.

Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Google Analytics.

How To Make Your LinkedIn Page Talk About Your Brand

Mindjumpers

Tweet When talking about corporate branding, the first thing which comes to mind is LinkedIn. Through LinkedIn, this can be done in a cost effective way. Last week, we wrote about how to set up a presence on LinkedIn. Analytics. How To Set Up a Presence on LinkedIn.

How to Use Hashtags on Twitter, Instagram, Facebook and LinkedIn

Oktopost

Besides Twitter, they’re essential on Instagram, and they’ve found their way on LinkedIn and Facebook too. Marketing analytics company TrackMaven discovered that engagement drops if you use more than two hashtags. How to Use Hashtags on LinkedIn.

Data, Analytics and the Everyday Practice of PR

Proactive Report

You keep hearing that it’s vital to learn how to use data and analytics, but the very thought gives you a headache. Think of Google Analytics as your new BFF – the one who knows everything about everyone and is willing to dish! Need help with data and analytics? 3 minute read.

The Fight for the Future of Influencer Analytics

Convince & Convert

Other times it’s by choice, as with Chris Brogan publicly eschewing Linkedin and Facebook in favor of Google + and Twitter alone (which is one of the reasons I now have a higher Klout score than Chris, which of course does not reflect reality). The Rise of Channel Influence Analytics.

The Best Time to Post on Facebook, Instagram, Twitter, and LinkedIn

Hootsuite

We were able to get the best time to post on Facebook, Twitter, and Instagram , and the best day to post for Twitter, Facebook, Instagram and LinkedIn. The best time to post on LinkedIn. The best time to post on LinkedIn. Considerations for posting on LinkedIn.

How to build the perfect LinkedIn Page

Sprout Social

With a rapidly growing user base of 610 million professionals, LinkedIn provides organizations with unique opportunities. Creating and maintaining an up-to-date LinkedIn Page is crucial for any marketing strategy. At a glance, running your LinkedIn Page might seem pretty simple.

Engaging the Right Audience on LinkedIn

Adam Cohen

LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. This week LinkedIn launched two new products that allow companies to more effectively engage the followers they have.

8 of the Best Social Media Analytics Tools of 2018

Sprout Social

If you’re not using social media analytics tools, you’ll probably have a hard time answering these questions. At one point, you could probably name all the major social media analytics tools out there. With all the options available, the question is what is the best social media analytics tool for your brand? Here are eight social media analytics tools to add to your arsenal: 8 Top Social Media Analytics Tools. Google Analytics. Analytics

Facebook Knows What You’re Watching, New Pinterest Analytics, Yelp Adds Video Reviews & More | Social Media Snapshot

Harp Interactive

Categories: Social Media Marketing Tags: Facebook , How You Rank , linkedin , Pinterest , Pinterest analytics , yelp , yelp video reviews Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Social Media Marketing Facebook How You Rank linkedin Pinterest Pinterest analytics yelp yelp video reviews

Review 153

LinkedIn’s Latest Gift to Sales and Marketing

Koka Sexton

This week LinkedIn announced a couple new features that got me a little excited. Check out the blog post A More Personalized LinkedIn Homepage for all the details. What I wanted to share was focused on the new analytics and insights a member has around the engagment of their updates.

Which Instagram Analytics Tool Will Work Best for Your Business?

agora pulse

Historically, Instagram hasn’t offered a central place for businesses to view their analytics. Instagram business pages are slowly being rolled out and will include analytics, but they might not be enough for most marketers. When you do an analytical deep-dive, you need a dashboard.

How to Build the Perfect LinkedIn Company Page

Sprout Social

Be honest: when’s the last time you updated your LinkedIn company page? Although the platform may not seem to be scoring as many headlines as Facebook or Instagram, companies can’t afford to sleep on their LinkedIn presence. LinkedIn’s rapidly growing user base of nearly 600 million professionals speaks for itself, especially in the B2B space. At a glance, running your LinkedIn company page might seem pretty simple. Creatives and copy for your LinkedIn company page.

Spreading the word about social marketing at LinkedIn

Koka Sexton

There are so many features I am still learning about and they just updated the analytics to give even more insights into social activity. LinkedIn on Centralizing Corporate Social Programs with Spredfast from Spredfast Social Management Plat on Vimeo.

Why LinkedIn Is Now Such a Powerful Content Marketing Tool

Visually SM

In September, Andreessen Horowitz partner Benedict Evans published a Google Analytics chart of his blog traffic spanning back to 2010 when he launched it. And then there’s LinkedIn. LinkedIn members are primed for reading business-related content.

6 Ways Content Marketers Can Supercharge Their LinkedIn Profiles

Convince & Convert

While Instagram, Snapchat, and many others are great platforms, LinkedIn is the single best tool you have at your disposal to build your own brand. highlight to tweet) I want to shed light on LinkedIn’s top personal brand-building features: 1. Comment on Your LinkedIn Feed.

How to: Turn On/Off LinkedIn Notifications | Almost Savvy

Almost Savvy

LinkedIn can be a real workhorse when it comes to our networking efforts. I’ve recorded a short video demonstrating how to change how you receive these notifications from LinkedIn.

10 Ways to Strategically Grow Your LinkedIn Connections

Social Selling Masters

When it comes to lead generation, social selling , and growing strategic connections, LinkedIn outranks all other social media platforms in terms of effectivity. LinkedIn is ranked the highest by B2B marketers in terms of effectivity: 66% versus last year’s rating of 65%.

Humanize Your Brand with Data and Social Insights using these 5 Strategies

Pam Moore

The social networks such as Facebook, Twitter, and LinkedIn present a goldmine of data and insights that can help you learn about your audience, understand their behaviors and empower you to connect with your audience in a unique, relevant and human way.

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Top five: Linkedin keeps getting better

Sherrilynne Starkie

This week’s top five must-know social media news features two entries from LinkedIn. Top Five: LinkedIn keeps getting better and better. Facebook Messenger, Google Snippets, Instagram Highlights, Linkedin Skills Notifications and Website Demographics all make this week's top five must-knows of social media. Use LinkedIn to stay at the top of your game. The business social network will also recommend LinkedIn Learning courses when relevant too.