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The 4 Marketing Metrics Mandates

Convince & Convert

Companies like PostRank (with its analytics product), and Klout (with its online influence measure) and leading this integrated metrics parade. I can do the exact same thing for your paid search campaign, banner ad campaign, and your website home page. Maybe Twitter’s new analytics feature will help?

Metrics 127
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9 Everyday Tools to Increase Earned Media

Kikolani

Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches. Buffer comes with a great analytics that will help you determine if your tweets are effective. How to Increase Your Retweets, Twitter Followers & Klout. Related Posts.

Tools 151
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Best Internet Marketing Posts of 2010

Techipedia: Tamar Weinberg

Local/Mobile Search. How to Hire Social Media Strategists (Creativity Unbound): Edward Boches of Mullen takes a tactical approach toward hiring for social media — and for him, it’s not just about Klout or following numbers. Content Development/Marketing. Web Development and Website Strategy. SEO: Strategy. SEO: Information.

Marketing 279