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The Social Media Analytics Compass: What and How to Measure

Razor Social

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

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Know What’s Working on Social Media: 26 Free Social Media Analytics Tools

Buffer Social

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools.

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Salorix Launches AI-Powered Predictive Influencer Marketing And Social Media Management Platform

The Realtime Report

and AOL data analytics brainiacs, the company says it has created the first social media system that uses AI to understand and analyze millions of social conversations in realtime, and then convert them into campaigns that can be tracked and measured. Amplfy goes way beyond using a one-dimensional Klout score to rank influencers.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

For those accustomed to getting stratospheric scores on standardized tests, Klout can seem a bit harsh. Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Actionly also includes Twitter account management and analytics tools. This tool makes unfollowing non-followers easy.

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Top 13 Social Media Monitoring Tools

Buzzlogix

Digimind measures sentiment, allowing you to see if the perception of a keyword is negative, neutral, or positive. Sprout Social is one of the most popular social media monitoring tools because it gives you the analytics you need to increase social media engagement. Klout is social media monitoring software that must be mentioned.

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Automation in Public Relations Measurement: Yea/Nay?

Waxing UnLyrical

votes, comments, inbound links) and web analytics data (e.g. Unfortunately, most public relations and marketing practitioners really want the insights from artificial intelligence. Tracking sentiment around a brand and its competitors might be important for a product manager. website visitors and sales leads) 3.

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Eloqua, TopRank, Demandbase and More – OMS Minneapolis Wrapup

Webbiquity SMM

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more.

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