9 Criteria for Selecting a Social Media Monitoring Tool

Webbiquity SMM

more website traffic driven by social media) and 2) actionable analytics (measures that enable you to determine whether you should do more a specific activity, do less, or do it differently). Salesforce.com ), marketing automation tools and web analytics packages. Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. But how do you choose one?

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Why 2,000 Facebook Likes Won’t Save Your Job!

Buzz Marketing for Technology

In my session I will elaborate on over a dozen proven social media strategies from brands like Dell, Jive, Avaya, SAP and the NCAA to establish targeted social media programs that delivered real results.

Jive 225

Sysomos Acquired By Marketwire

Dave Fleet

Jive Software. Strong analytics. In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. Company. Acquired by. Techrigy. Alterian. July 2009. Filtrbox. January 2010. Buzzgain. Meltwater. February 2010. Biz360. Attensity. April 2010. DNA13. CNW Group. April 2010. Scout Labs. Lithium Technologies. May 2010. Note: CNW Group is a 76design client.

Community management and content creation

Janet Fouts

Some are analytical thinkers and know how to extract ROI from a stone. Yes, community moderation is a skill set that may not jive with writing white papers, e-books and deep thoughtful content but it doesn’t mean community managers aren’t capable of it.

Listening Tools

Proactive Report

You can do some keyword research to see what phrases people are searching for, or look into your own analytics to see what words and phrases people search to find your website. Jive Software They integrated Filtrbox into their Jive Market Engagement Solution.

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Best Social Media Monitoring Tools

Bill Hartzer

BuzzLogic is a social branding company that focuses on digital media that utilizes an ad platform that is driven by social media analytics. Using a proprietary conversational analytics engine, Buzzlogic helps its customers understand the mindset of the most influential players in a particular industry. TNS Cymfony – a Kantar Media company, TNS Cymfony provides customers with market influence analytics – some of the best analytics in the industry.

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What Does Salesforce-Radian6 Deal Mean for Everyone Else?

Net-Savvy Executive

Social business software companies Jive and Lithium have picked up their own listening platforms. Any acquisitions or product announcements by IBM, Oracle, and SAP should be completely expected, but pay attention to the emerging distinctions between social media analytics and social media monitoring (see #2). Every few seconds this morning, TweetDeck brings another comment on today's announcement that Salesforce.com is buying Radian6.

Build the Perfect Blog Audience for You

ProBlogger

After all, seeing some positive numbers in your Analytics at least means somebody is listening, right? You play up the characteristics that “jive&# with your audience, and play down the others. Because the relationship is more important than that extra pixel on your analytics graph. This guest post is by David Risley of DavidRisley.com. If you could hand-pick your ideal blog reader, who would they be? What are they like? What do they look like?

Social Media Strategy: 10 Experts Reveal Their Secrets

Viper Chill

The best performing content is content that jives with the Digg audience, so you really need to study out what has performed well on the front page for weeks, if not months. Home What the F ? Cloud Living Say "Hi!"

Digg 86