Pam Moore

MAY 19, 2023

Forecast future trends: Leverage predictive analytics to stay ahead of your market and make data driven decisions. Social media monitoring and sentiment analysis: AI can help you analyze social media conversations and sentiment to provide insights into customer opinions, preferences, and brand perception.

Team 147

Team Marketing ROI Training 147

Hootsuite

SEPTEMBER 28, 2020

Through social listening you can get real-time insights into shifting trends, consumer sentiment, competitive intelligence, and risks to brand reputation. For example, Mapfre, a global insurance company, uses social analytics to better understand what customers are thinking about. Make social listening part of your strategy.

Marketing 144

Marketing Committee Health Care Organization 144

Proactive Report

DECEMBER 2, 2013

The Progressive Insurance refusal to pay out a claim last year lost them more than 1000 customers. Google Analytics – PR Dashboard. Meritus Digital Dashboard - monitoring mentions, sentiment, growth of communities, engagement across all channels. PR Actions. Monitor mentions of the brand and the topic. Time on site.

ROI 69

ROI Case Study Health Care Insurance 69

Techipedia: Tamar Weinberg

MAY 18, 2010

Reply Jayesh Paul May 19, 2010 at 10:54 am Powerful points, social media tools are making more easier to check your SMO efforts via social stats with google analytics. Reply Michelle Hillaert May 19, 2010 at 8:38 am Simply put. can be done only if you’ve some expertise on social/business networking’s smart techniques. Reply Jay B.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Webbiquity SMM

JANUARY 2, 2013

The majority (as much as 70%) is “dark social”—links shared through email or instant messaging that generally get lumped in with “direct” traffic in analytics programs like Google Analytics. ( The Atlantic ). Convince & Convert ). 9 out of 10 marketers say they measure social presence (e.g., eMarketer ).

Social Media 245

Social Media B2B Marketing SEO 245

Hootsuite

OCTOBER 20, 2020

Through Hootsuite’s social listening, social engagement, social analytics, and employee advocacy tools. Actively listening to conversations and sentiment for each stakeholder (customers, employees, partners, investors, and the community) is an essential element of any effective social media strategy. How are they doing this?

HootSuite 116

HootSuite Banking Survey Sentiment 116

Laurel Papworth

SEPTEMBER 18, 2014

Rarely searched for directly, more a descriptor the social object (status update or tweet) with an attached sentiment. Search: Google SEO Analytics - drops keywords, adds #hashtags. When Malaysian Air MH17 plane crashed, a travel insurance company tweeted travel insurance offers with "safer travels #MH17" type information.

Hashtag 111

Hashtag Tips Meme Folksonomy 111

Hootsuite

JUNE 28, 2023

You get to shape and direct the public sentiment about your business and brand. Once your accounts are established, you can use data and analytics to see who follows and engages with your posts. You can use the social platform’s native data analytics or Hootsuite to generate custom analytics reports.

Social Media 82

Social Media HootSuite Marketing Health Care 82

Convince & Convert

SEPTEMBER 21, 2010

Sentiment: How much are you willing to automate verse check by hand? Sometimes the volume picks up and I rely on a premium solution as my “insurance.&# Sometimes the volume picks up and I rely on a premium solution as my “insurance.&# Demographics: Do you want to be able to filter by the demographics of the author?

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

JULY 8, 2008

For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky. Reply Colonel Tribune July 8, 2008 at 5:11 pm Just echoing the sentiment already on the comment board. Outstanding in every regard.

Social Media 163

Social Media Marketing Consultant Communities 163

Hootsuite

MAY 29, 2023

Sure, you can spend time testing out different strategies and use analytics to see what’s working — but that can take up a lot of time. You can see real-time sentiment analysis, so you know which topics to engage with and which to ignore. Type Are you a business or content creator? Try it free today.

Social Media 71

Social Media HootSuite Privacy How To 71

Twist Image

JANUARY 3, 2016

One of my favourite thinkers, Jonathan Haidt , has an amazing writeup, chock-full of links and content, on how we get here; it echoes many of my sentiments, but does so in a far more articulate way than I've been able to muster." For God's sake, sex and auto-insurance are not two things that go together.' lean analytics.

Insurance 40

Insurance API Applications Data 40