yMarketingMatters

OCTOBER 2, 2017

Mobile marketing is a multi-channel, digital marketing strategy aimed at reaching a target audience on their smartphones, tablets, and/or other mobile devices, via websites, email, SMS, social media, and apps. Up to 60% of searches come from mobile devices (Source: Hitwise ). Mobile Marketing with SMS (Short Message Service).

Mobile 140

Mobile SMS Hitwise Marketing 140

Twist Image

JANUARY 6, 2011

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. beating out Google (according to Experian Hitwise )! Small businesses can now effectively leverage the digital marketing channels in a cost-effective way. Does your website suck?

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

Unmetric

SEPTEMBER 9, 2019

If, however, you’re a modern-day marketer, you can put away the fake nose and mustache because all you need is a computer and an internet connection. It’s also not so fun to analyze, but ultimately it is crucial to have competitive intelligence as part of your marketing strategy. Oh, and some tools to do the job.

Tools 85

Tools Hitwise Analysis Price 85

Adam Sherk

JULY 9, 2013

Mining keyword research, analytics and competitive data to identify new evergreen content opportunities does not always get the attention it deserves from busy editorial teams, despite this being an area with considerable upside for publishers. Site Analytics (Omniture SiteCatalyst, Google Analytics, etc.). Google Trends.

Research 183

Research Content Hitwise Adwords 183

Bill Hartzer

APRIL 18, 2011

This person will work in hand in hand with the Development, Marketing and Content teams to achieve the desired goals centered around increasing qualified, converting traffic to dealnews. – Report on and analyze site & traffic trends (via Google and Yahoo Analytics). Reports to: VP of Marketing in NYC.

SEO 136

SEO Engineering Hitwise comScore 136

Adam Sherk

FEBRUARY 23, 2010

by Adam Sherk on February 23, 2010 There is an interesting article in BusinessWeek on how AOL is utilizing software and analytics data in an effort to match content with user interests and monetize it more successfully. Are you sure you want to write that article, Dave? Is this a good thing? Done right, I say absolutely.

Hitwise 110

Hitwise Press Release Adsense Syndication 110

Adam Sherk

AUGUST 25, 2009

Bolster your best stuff – Dig into your analytics data and determine which sections and content types tend to perform best in summer. Reach out – You’ve been meaning to get more involved in brand and content awareness building activities such as social media marketing; now’s the time.

Engineering 102

Engineering Hitwise Health Care Press Release 102