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Editorial SEO Tactics for the Newsroom

Adam Sherk

There are a number of free and paid tools that are helpful in this area such as Google Insights for Search and SEMRush as well as enterprise-level options like Hitwise and ComScore Marketer. Other sources include looking at Google Instant results and even the Google Wonder Wheel.

SEO 198
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Survey: Twitter Less than 1% of Traffic to Newspapers and.

Adam Sherk

The greatest insight I gleaned from what the numbers say – for most sites – is that people use search engines to find things even if they are searching for the actual website name to find the website, we’ve all seen it in analytics. Frank’s point about the click through inaccuracy from Twitter apps should be noted.

Survey 193