Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Keyhole.co

MARCH 14, 2023

And Instagram analytics tools are your best bet to get your brand discovered How? There are many great social media analytics tools out there , which means that finding the right one for your needs can get tricky. We narrowed down our search to the top 10+ Instagram analytics tools , including features and pricing.

Metrics 52

Metrics Analytics Instagram Tools 52

Sprout Social

OCTOBER 19, 2023

The capability digs into competitor content engagements, post frequency, hashtag usage and other key performance areas by using keywords and @mentions you determine. This maximizes your return on investment (ROI) while saving your marketing team the cumbersome task of monitoring and adjusting ad copy manually.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Talkwalker SM

FEBRUARY 8, 2016

million times on social media in the month of January alone – we used Talkwalker’s advanced social media analytics to give these brands some tips on using social listening to measure the ROI of their influencer marketing. Tip #1: Tie Your Hashtag Campaigns to Revenues. In the introduction we mentioned Dior and the 1.1

ROI 84

ROI Influencer Sentiment Tips 84

Hootsuite

NOVEMBER 7, 2023

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. Track social sentiment in real time. You can monitor keywords, mentions, and hashtags across multiple social platforms. It’s also an important form of competitor research.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Keyhole.co

FEBRUARY 8, 2024

This is because brands are now prioritizing return on investment (ROI). Understanding and analyzing these metrics can optimize your campaign performance and maximize your ROI. Social listening and hashtags tracking tools can help you monitor these metrics effectively. The higher the ROI, the more successful your collaboration.

Metrics 52

Metrics Influencer Sentiment ROI 52

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. To make this process faster and easier, use social media analytics platforms like Sprout Social to automatically track engagement rates for you.

Metrics 97

Metrics Influencer Marketing Survey 97

Sprout Social

MARCH 21, 2019

A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. Analyzing all these aspects of your Twitter performance is essential to measure your social ROI , so you know you’re not just wasting your time on tweets that don’t deliver. Are your Twitter posts generating any clicks?

Analytics 103

Analytics Twitter Tools Strategy 103

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. This allows you to anticipate your customers’ next move and take strategic actions for intended results.

Sentiment 131

Sentiment Marketing Analysis Loyalty 131

Keyhole.co

DECEMBER 11, 2020

It also lets you monitor more than just hashtags. It can show you your top posts in terms of engagement and recency, user demographics, percent of positive vs negative sentiments, and location. You get to make smart decisions in marketing to consumers on Twitter and improve your ROI. The post Miss Topsy?

Hashtag 98

Hashtag Metrics Analytics Sentiment 98

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . Likewise, native social analytics primarily focuses on direct @mentions and @tags. And with Sprout’s social analytics, you can report on all of the above to track the progress of your social presence.

Campaign 123

Campaign Social Media Tools Hubspot 123

Keyhole.co

SEPTEMBER 12, 2023

Besides analytics, social listening, and collaboration, the platform’s intuitive scheduling and publishing feature is a user favorite. Moreover, you can find relevant hashtags and optimize your campaigns. Analytics and Reporting Tools For consistent campaign enhancements, you need conclusive insights. month, $20/month, and $36.55/month.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111

Keyhole.co

APRIL 18, 2023

Tapping into Instagram analytics will open doors for achieving the brand fame you have always desired. This can lead to more effective and efficient Instagram campaigns, better ROI, and improved brand performance on the platform. So to check your Instagram analytics , you must own a business or creator account.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Sprout Social

OCTOBER 4, 2021

the topic, format or hashtag) can help guide smarter content creation. For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results. Learn how your audience feels about your brand using sentiment analysis. Benchmark against competitors.

Data 122

Data Metrics Sentiment Analytics 122

Sprout Social

JANUARY 24, 2024

For example, you can use social listening tools to track customer sentiment to review how your audiences feel about various conversations. The platform also enables marketers to manage entire campaigns and measure the success of those campaigns in real-time through analytics and custom reports.

Influencer 100

Influencer Brands Collaboration Authentication 100

Keyhole.co

APRIL 25, 2023

Use relevant hashtags: Hashtags help more audiences discover your content, so use relevant hashtags in your posts. That’s why we suggest you try out Keyhole, a complete social media analytics platform. What is a good social media analytics tool? Keyhole is a good social media analytics tool.

Instagram 52

Instagram How To Collaboration Hashtag 52

Sprout Social

MAY 24, 2022

The hashtag #LittleGreenMachine currently has over 73 million views and sales of the product have more than doubled in a year. Tracking paid efforts typically comes down to measuring ROI. One way to get around this is to include a short link or hashtag alongside your IRL advertising efforts. Sentiment data.

Sentiment 95

Sentiment Metrics Hashtag Review 95

Oktopost

NOVEMBER 30, 2023

It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources. After all, the best marketing strategies and methodologies are only as good as the data that showcases the results and ROI of our efforts.

Forums 62

Forums Reddit Analytics Sentiment 62

Keyhole.co

DECEMBER 30, 2022

It also lets you monitor more than just hashtags. It can show you your top posts in terms of engagement and recency, user demographics, percent of positive vs negative sentiments, and location. You get to make smart decisions in marketing to consumers on Twitter and improve your ROI. Try Keyhole for free. Followerwonk.

Hashtag 52

Hashtag Metrics Analysis Apple 52

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. Relevant hashtags. You can also use this information to test messaging and measure ROI. This way you can attain even deeper insights on your brand’s sentiment all over the world.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Hootsuite

JUNE 28, 2023

Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. Dark social sources often can’t be measured because they’re private, like an email, or because analytics software can’t accurately categorize them — either because the source is hidden, or the link doesn’t have UTM parameters. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Keyhole.co

MARCH 2, 2023

Anyone who’s managed the social media accounts for a brand or business will gripe about content planning, audience targeting, ROI tracking , and the like. It also has a series of analytics dashboards built in, and these can help you base your marketing decisions on hard data. Keyhole is world’s the top company for hashtag research.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

FEBRUARY 22, 2024

It’s no small task, but the right influencer marketing analytics can help. In this article, we’ve compiled a list of 8 outstanding influencer analytics tools to help you discover niche influencers and optimize your campaign strategy in 2024. What is an influencer analytics tool?

ROI 102

ROI Analytics Influencer Campaign 102

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. Connecting brand awareness to ROI can feel like trying to explain how to get from Chicago to San Francisco by foot. However, it’s much easier to connect web traffic to ROI making it a management-preferred reporting metric. Do hashtags work anymore?

Strategy 129

Strategy Brands Hubspot Survey 129

Keyhole.co

SEPTEMBER 12, 2023

Besides auto-posting features and analytics, this nifty tool offers best-in-class social listening capabilities. The platform lets you generate practical content ideas and hashtags to escape the creative block. Keyhole crawls millions of online conversations and notifies you when someone mentions your brand.

Tools 52

Tools Social Media Curata Price 52

Sprout Social

AUGUST 10, 2022

Use AI search, filters and engagement analytics to find the best influencers for your brand. Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Leverage in-depth analytics to track progress, analyze influencer success and improve future campaigns. Key features.

Influencer 111

Influencer Tools Marketing Software 111

Keyhole.co

OCTOBER 24, 2022

Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. That’s why we suggest you to try out Keyhole, a complete social media analytics tool. What is a good social media analytics tool?

Metrics 52

Metrics Analytics Analysis Hashtag 52

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Keyhole offers social media listening and analytics for top social media platforms and other online media sources, like news, forums, blogs, etc., Another reason to explore alternatives is to gain access to more sources.

Industry 52

Industry News Google Brands 52

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. The technological tools you employ can make a big difference in your ability to filter the signal from the noise and focus your analytics on the messages that really matter. The Benefits of Listening. Brandwatch. .

Tools 116

Tools B2B Sentiment Notification 116

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. Price: Starts at $79 per month. Start Your Free Trial.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

FEBRUARY 24, 2023

It allows you to monitor mentions, keywords and hashtags, and track conversations across social media platforms. Hootsuite analytics allow you to watch hundreds of metrics, see how you’re performing against competitors, and track your team’s performance in the Hootsuite dashboard. Want to go deeper? Get the Hootsuite Insights add-on.

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Oktopost

SEPTEMBER 21, 2020

It’s not only about knowing what needs and sentiments your prospects are expressing online, either. Granular sentiment analysis. Social media monitoring can tell you in broad analytical strokes how many mentions you’re getting, whether you gained more followers this month over last month and other statistical facts.

B2B 89

B2B Marketing Sentiment Influencer 89

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. Sentiment Analysis At the end of the day, your company’s mission is to provide something valuable to your audience. They also amplify their employees’ voices with the hashtag, #adobelife.

Social Media 62

Social Media B2B Sentiment How To 62

Keyhole.co

DECEMBER 13, 2023

Profile analytics : Use this alternative to Mention to understand your growth and engagement better, monitor competitors, and modify social media strategies accordingly. Influencer tracking: You can find top social media personas relevant to your brand’s business and analyze their ROIs. Go beyond scheduling with Keyhole 5.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

FEBRUARY 13, 2023

Working with social media apps requires the help of many social media analytics tools. What social media analytics tool will help you with an excellent marketing strategy? Keyhole is one of the best social media analytics tools that will assist you with tracking and analyzing your social media growth. So metrics are essential.

Social Media 52

Social Media Strategy Marketing Metrics 52